White Bay

Lead product backlog prioritization and collaborate cross-functionally to deliver cloud-native software solutions. | Over 10 years of product management experience with expertise in Agile methodologies and technical product delivery, but no direct product marketing or B2B SaaS marketing experience. | Product Marketing Team Lead | Retail Media | Hybrid in Bellevue | $130-150k + Benefits The Company: A high-growth technology organization operates at the intersection of advanced software, data, and digital commerce. This ambitious team is building sophisticated tools that help modern businesses scale more efficiently, combining automation with strategic human insight. With a strong emphasis on learning, accountability, and thoughtful execution, the organization values people who thrive in fast-moving environments and take ownership of meaningful outcomes The Role: The Product Marketing Team Lead will shape how the market understands and values the platform’s capabilities. This leader will translate sophisticated AI-driven technology into compelling positioning and narratives that resonate with both practitioners and executive decision-makers. Owning go-to-market strategy, launch readiness, persona development, and competitive intelligence, this individual will drive alignment across Product, Sales, Customer Success, and Marketing. The role also includes mentoring a high-performing team and building scalable processes to support both product-led and sales-led growth. Responsibilities: • Define and refine product positioning and messaging frameworks • Lead go-to-market strategy for launches and feature enhancements • Develop persona insights and competitive intelligence • Create high-impact sales enablement and thought leadership content • Partner cross-functionally to drive adoption and revenue growth • Support ABM and lifecycle marketing initiatives • Mentor and develop a small product marketing team • Build scalable launch and enablement processes Requirements: • Bachelor’s degree in Marketing, Communications, or related field • 3–5+ years of B2B SaaS product marketing experience • Background in adtech, martech, ecommerce, or retail media • Experience supporting both PLG and SLG motions • Strong storytelling and messaging capabilities • Proven go-to-market and competitive strategy experience • Exceptional written and verbal communication skills • Ability to thrive in a fast-paced, high-growth environment This is a high-impact opportunity to influence product direction, brand positioning, and market leadership within a rapidly scaling technology organization. Qualified candidates are encouraged to apply and contribute to the next chapter of growth and innovation. #welcometowhitebay #sineadbuckley

Designing and delivering AI-powered features, defining roadmaps, and collaborating with engineering and data science teams. | Extensive product management experience, understanding of ML concepts, and Mandarin language skills. | Product Manager | Mandarin-speaking preference | Remote (Portland-based) | Competitive Salary + Benefits | Tech The Company A high-growth technology organization operates at the intersection of advanced software, data, and digital commerce. This ambitious team is building sophisticated tools that help modern businesses scale more efficiently, combining automation with strategic human insight. With a strong emphasis on learning, accountability, and thoughtful execution, the organization values people who thrive in fast-moving environments and take ownership of meaningful outcomes. The Role They are seeking an AI Product Manager to design and deliver intelligent product capabilities that sit at the intersection of user needs, machine learning, and business strategy. This role owns the development of AI-powered features ranging from optimization and recommendations to reporting intelligence, automated workflows, and emerging generative experiences. This position is well suited for someone who enjoys working hands-on with technical teams while staying deeply connected to real customer problems. The role partners closely with engineering, data science, and design to ensure AI systems deliver meaningful, trusted outcomes. The Responsibilities AI Product Strategy • Define and evolve the roadmap for AI-driven functionality, including prediction models, optimization systems, scoring frameworks, and insight-generation tools. • Translate complex customer challenges into machine learning opportunities, thoughtfully balancing automation with human oversight. • Collaborate with data science, engineering, and design to shape explainable and reliable AI behavior. Cross-Functional Delivery • Work closely with engineering, data science, design, and operations teams to bring AI products from concept to production. • Align business partners, go-to-market teams, and leadership through clear priorities, metrics, and product narratives. • Lead discussions around feasibility, including data readiness, algorithmic tradeoffs, and performance constraints. Model and Data Lifecycle • Partner with data science to define data needs, training approaches, evaluation methods, and success criteria for models. • Design and run experiments such as A/B tests, offline evaluations, and iterative model improvements. • Establish feedback loops between users, models, and outcomes to drive continuous improvement. User Experience and Adoption • Ensure AI features are easy to use, dependable, and transparent for both customers and internal teams. • Shape workflows, interfaces, and explanations that build trust in AI-driven recommendations. • Balance automation with appropriate configurability, safeguards, and override mechanisms. Product Execution • Own product documentation including requirements, specifications, user stories, and acceptance criteria. • Prioritize initiatives based on customer impact, data opportunity, technical feasibility, and strategic value. • Track success using metrics such as accuracy, lift, ROI, adoption, latency, and user satisfaction. The Requirements • Bachelor’s degree in Computer Science, Engineering, AI/ML, Business, or a related field. • Previous product management experience, preferably working with data- or ML-driven products. • Proven ability to deliver products end-to-end in technical, data-rich environments. • Solid understanding of machine learning concepts including model training, evaluation, prediction systems, and optimization logic. • Familiarity with data pipelines, feature engineering, and experimentation frameworks. • Experience working in Agile environments with engineering and data science teams. • Strong communication skills with the ability to explain complex AI concepts to non-technical audiences. • Analytical mindset with experience using SQL, dashboards, or data analysis tools • Mandarin language skills to support cross-regional collaboration. Preferred Qualifications • Experience in advertising technology, marketing platforms, retail media, or demand-side systems. • Exposure to generative AI, large language models, agent-based workflows, or retrieval-augmented systems. • Experience designing explainability, trust, safety, or model governance features. Apply Now This role offers the chance to build practical AI products that directly influence customer outcomes at scale. If they enjoy solving complex problems, collaborating across disciplines, and shaping how AI is used responsibly in real-world systems, they are encouraged to apply and be part of what comes next. #welcometowhitebay #brendangreenway

Lead the development and execution of AI-powered product initiatives, guiding cross-functional teams and aligning stakeholders. | Deep experience in delivering scalable AI/ML products, technical fluency in model training and deployment, and leadership of product teams. | Senior Product Manager | Remote (Portland-based) | Competitive Salary + Benefits | Tech The Company A high-growth technology organization operates at the intersection of advanced software, data, and digital commerce. This ambitious team is building sophisticated tools that help modern businesses scale more efficiently, combining automation with strategic human insight. With a strong emphasis on learning, accountability, and thoughtful execution, the organization values people who thrive in fast-moving environments and take ownership of meaningful outcomes. The Role They are looking for a Senior Product Manager to lead the evolution of their AI capabilities and define how intelligence is embedded across the platform. This role owns the vision for AI-powered systems including optimization engines, generative experiences, predictive forecasting, agent-based workflows, and automated decision-making. This is a senior, hands-on leadership position for someone who has delivered AI and machine learning products at scale and is comfortable operating at the crossroads of strategy, system design, and execution. The role partners closely with engineering, data science, and executive leadership while guiding a team of AI-focused product managers. The Responsibilities • Set and own a multi-year roadmap for AI-driven products, spanning optimization, prediction, automation, and generative intelligence. • Identify emerging technologies and methodologies and translate them into high-impact product initiatives. • Define how AI enhances user outcomes across all product surfaces. • Lead, coach, and grow a team of AI product managers, encouraging high standards, experimentation, and fast learning cycles. • Work deeply with machine learning, data, platform, go-to-market, and customer teams to ensure strong execution. • Align senior stakeholders on priorities, tradeoffs, and long-term direction. • Partner with technical leaders to shape data strategy, model training approaches, evaluation metrics, and experimentation frameworks. • Guide best practices for model deployment, monitoring, governance, explainability, and responsible use. • Ensure models continuously improve through feedback loops and structured testing. • Drive product design for AI components such as optimization models, forecasting engines, creative intelligence, agent frameworks, and insight-generation systems. • Ensure AI systems are scalable, reliable, interpretable, and aligned with real customer needs. • Clearly articulate AI strategy, outcomes, and tradeoffs to technical teams, executives, and customer-facing groups. • Act as the senior product voice for AI initiatives across the organization. • Translate complex technical concepts into compelling business value narratives. • Ensure AI features are intuitive, configurable, and trusted by users. • Partner with design to create transparent interfaces that explain AI-driven decisions and give users appropriate control. • Drive measurable adoption and business impact across customer segments. The Requirements • 8–12+ years of product management experience, with deep exposure to AI- or ML-powered products. • Proven track record of delivering and scaling machine learning systems in production environments. • Strong technical fluency across model training, evaluation, experimentation, and deployment concepts. • Experience leading product managers and influencing senior cross-functional stakeholders. • Excellent communication skills with the ability to simplify complexity and align diverse audiences. • Highly analytical mindset with comfort in metrics, experimentation, and data-driven decision-making. • Background in fast-paced SaaS, advertising technology, retail media, or similar environments. Preferred experience • Experience with advertising platforms, bidding systems, forecasting models, or performance optimization. • Hands-on exposure to generative AI, LLMs, or agent-based systems in real-world applications. • Mandarin language skills to support cross-regional collaboration. Apply Now This is an opportunity to shape the intelligence layer of a platform used at massive scale and to influence how AI delivers real, everyday value for customers. If they are excited by complex systems, big ownership, and building practical AI products that matter, they are encouraged to apply and help define what’s next. #welcometowhitebay #brendangreenway