7 open positions available
Support and modernize legacy COBOL applications on HP3000 systems, including high-volume file processing and migration efforts. | Extensive COBOL and HP3000 experience, familiarity with IMAGE databases, JCL, and data integration tools, with strong troubleshooting skills. | Vericast is the financial institution (FI) performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more.Job DescriptionThe Application IT Developer IV analyzes, models, writes/modifies, and supports software source code that enables business capabilities, following established Software Development Lifecycle (SDLC) processes. They provide primary legacy platform support (COBOL on HP3000) that keeps high-volume file, print, and PDF production running reliably, while supporting Vericast’s transition away from HP3000 by answering process/COBOL job questions for migration teams and, where skills align, assisting with related ETL/Python-based migration development.KEY DUTIES/RESPONSIBILITIESDelivers personal tasks on time and leads the delivery of tasks for natural workgroup — 5%Applies excellent modeling principles and practices — 5%Participates on initiatives, with deliverables and meets quality standards, on time — 5%Leads initiatives, with deliverables and meets quality standards, on time — 5%Develops Applications / Reports / Systems — 5%Estimates component/application level work efforts — 5%Creates Application and System Design Documents — 5%Creates RFI/RFP requests / responses for vendor product evaluations — 5%Experience in multiple SDLC methodologies — 5%Technically proficient in application/component; may act as internal consultant — 5%Responsible for fulfilling end-user requests — 5%Good communication and facilitation skills — 5%Provides on-call support as required — 5%Good business acumen — 5%Periodically operates under deadlines and may be subject to extreme workloads — 5%Works with supervision, minimal supervision, or without supervision — 5%QualificationsEDUCATIONBachelor’s degree or equivalent work experience.EXPERIENCE4+ years with Bachelor’s degree or 10+ years work experience; hands-on COBOL/HP3000 experience supporting file-based, high-volume production environments strongly preferred.KNOWLEDGE/SKILLS/ABILITIESRequired Technical Skills:Strong COBOL programming expertise on HP3000.Experience with HP3000 IMAGE databases.Proficiency with Robelle tools (SuperTool, Qedit, MPEX).Solid JCL knowledge for batch processing, automation, and production workflows.Experience using ad hoc query tools for data analysis and validation.Working knowledge of POSIX/Apache in HP3000 or hybrid environments.Proven support of print production and file-based processing workflows; familiarity with banking/retail/marketing campaign contexts.Awareness of postal software/tools (e.g., BCC, Code1) and postal compliance/reporting.Desired / Plus Skills:Experience with ETL tools or data integration frameworks (designing mappings, orchestration, job monitoring).Python for data parsing, transformation, reconciliation, and automation; familiarity with packaging and logging for production use. (nice to have)Experience in hybrid legacy/modern environments and an appetite to learn new technologies as part of platform modernization.Strong documentation/knowledge-sharing to reduce single points of failure and provide PTO coverage.Professional Skills:Excellent troubleshooting and data analysis; attention to detail in deadline-driven, high-volume production.Clear communication and facilitation across technical/business teams; ability to translate legacy logic into modern design language.EQUIPMENT/SOFTWARE UTILIZEDHP3000, IMAGE, Robelle (SuperTool, Qedit, MPEX), ad hoc query tools; JCL/batch schedulers; version control; ticketing/knowledge tools; ETL toolsets.COMMUNICATION AND CONTACTSCommunicates directly with internal and external customers. Partners with Product Development and Print Production to align logic to configured product/campaign requirements and ensure accurate, timely delivery.Additional InformationBase salary: $77,000-$100,000The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities.At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.#LI-KK1 #LI-REMOTE Shift: 1st Compensation: USD77000 - USD100000 - yearly
Manage and execute a portfolio of industry events, coordinating logistics, stakeholder relationships, and post-event analysis. | 7+ years of experience in event management, strong project management skills, proficiency with event software, and ability to travel extensively. | Vericast is the financial institution (FI) performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more. Job Description Vericast is seeking an experienced Strategic Events Manager to lead our owned, internal, national and state association events strategy and execution. This role serves as the strategic architect and operational driver of our event presence across the financial services industry, managing a comprehensive portfolio of owned events and association partnerships that drive business growth and strengthen client relationships. The Strategic Events Manager will orchestrate up to 10 owned events annually while coordinating participation in 25+ association events alongside our sales team. This role requires exceptional organizational skills, strategic thinking, and the ability to manage multiple complex events simultaneously while traveling extensively across the country to ensure flawless execution. KEY DUTIES/RESPONSIBILITIES Event Strategy & Execution: Design and execute up to 10 signature “owned” events per year, from intimate executive roundtables to large-scale conferences; Manage participation and presence at 25+ industry association events, ensuring consistent brand representation and maximizing ROI; Develop comprehensive event agendas that align with business objectives and deliver value to attendees; Coordinate all event logistics including venue selection, client and internal travel, catering, audiovisual needs, and on-site management; Manage and own event marketing materials working with creative services and marketing team. (40%) Stakeholder Management: Partner with sales and marketing to understand needs and intended event experience and outcomes; Collaborate closely with sales team members to identify strategic event opportunities and ensure proper follow-up; Work with destination management companies (DMCs) to deliver seamless experiences in markets nationwide; Serve as primary liaison between internal stakeholders, vendors, and external partners; Prepare and maintain event briefing documents for executives, sales teams, and staff participants. (20%) Operations & Logistics: Book and manage all travel arrangements for team members, speakers, and VIP attendees; Coordinate meeting schedules across multiple time zones and competing priorities; Negotiate contracts with venues, hotels, DMCs, and other vendors to optimize budget and experience; Maintain detailed project timelines and budgets for all events, ensuring on-time, on-budget delivery (20%) Program Management: Manage multiple events simultaneously at various stages of planning and execution; Create and maintain event playbooks, templates, and best practices documentation; Track event metrics and ROI, providing post-event analysis and recommendations; Continuously refine event strategies based on feedback and industry trends (20%) Qualifications EDUCATION Bachelor’s degree in Marketing, Communications, Hospitality, or related field preferred Certified Meeting Professional (CMP) or similar event management certification EXPERIENCE 7+ years of experience in event management, preferably in B2B or financial services environments working with a sales organization. Proven track record managing multiple large-scale events simultaneously Experience working with destination management companies and national venue networks Strong project management skills with ability to juggle competing priorities and tight deadlines Excellent relationship-building skills with executive-level stakeholders Willingness and ability to travel 50%+ of the time across the United States Proficiency with event management software, CRM systems, and project management tools KNOWLEDGE/SKILLS/ABILITIES Preferred Qualifications: Experience leading events in the financial services or fintech industry; Knowledge of major financial services associations and industry conference calendar; Experience managing event budgets of $100- $1m per event; Existing relationships with DMCs and venues in major U.S. markets EQUIPMENT/SOFTWARE UTILIZED Microsoft Word, PowerPoint, Excel, event management tools (HubSpot, C-Vent, etc) DECISION MAKING Manage event partners, recommend sales team partners, work within set budget parameters *This position requires up to 50% travel across the United States, including some weekends and evenings during peak event seasons. Travel will vary by quarter based on event calendar, with heavier concentration during industry conference seasons. Additional Information Base salary: $100,000-$125,000 Position is eligible for an annual bonus incentive program. *Applications will be accepted through March 19, 2026, after which the posting will be closed and no longer available for submissions.* The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities. At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. #LI-KK1 #LI-REMOTE Shift: 1st Compensation: USD100000 - USD125000 - yearly
Lead evaluation and implementation of DSP partnerships, manage programmatic campaigns, and develop scalable processes for advertising in the financial services sector. | Requires 8+ years of hands-on programmatic advertising experience, expertise with multiple DSPs, managing large media budgets, and experience with financial services clients. | Job Description: • Lead the evaluation, selection, and implementation of DSP partnerships to expand capabilities • Conduct comprehensive RFP/RFI processes to assess platforms • Establish and strengthen direct platform relationships, negotiate contracts • Design and document programmatic best practices and governance frameworks • Build technical infrastructure roadmap including audience segmentation strategies • Develop scalable processes that support both current campaign needs and future growth • Serve as internal subject matter expert on programmatic advertising trends • Analyze competitive landscape and identify opportunities in programmatic for mid-market banks • Provide hands-on support for programmatic campaigns, serving as an internal expert to optimize performance • Execute tactical campaign setup, audience configuration, and in-flight optimizations • Collaborate with Media Specialists and Data Analysts to ensure campaign performance Requirements: • Bachelor's Degree in Marketing, Advertising, Business, Data Analytics, or related field (Required) • 8+ years of hands-on programmatic advertising experience, including campaign management, platform optimization, and vendor negotiations (Required) • 5+ years working with financial services clients, with demonstrated understanding of compliance requirements and audience targeting strategies (Required) • Proven track record of building or scaling programmatic capabilities (Required) • Deep expertise with multiple DSPs (Required) • Experience managing large media budgets ($10M+ annually) (Required) • Hands-on experience with programmatic display, native, CTV/OTT, and video (Required) • Expertise in audience segmentation, data onboarding, identity resolution, and attribution modeling (Required) • Agency experience strongly preferred; ideal candidate has worked at a performance marketing agency (Preferred) • Strong understanding of privacy regulations and platform-specific advertising policies for financial services. Benefits: • Position is eligible for an annual bonus incentive program.
Manage complex technical projects, coordinate teams, and ensure project delivery on time and within scope. | Requires 5-7 years in technical project management, experience with Agile teams, and knowledge of software development lifecycle, which are not explicitly present in your experience. | Vericast is the financial institution (FI) performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more. Job Description The Senior Technical Project Manager will use their knowledge of both agile and traditional project management principles and practices to manage all aspects of moderate-to-high complexity projects with a complex technical or software implementation component, including project planning, executing, controlling, and closing. They're also responsible for accurately assessing the progress of the project through visibility into the deeper technical layers and controlling any technical scope issues that arise. They will drive successful completion of an assigned project - on time and within budget, assuring the solution aligns with and meets the business objective. They will serve as a focal point for communications between the project teams and stakeholders to include Program Management, Project Sponsors, Product Management, and Engineering. They will develop appropriate control plans to promote/monitor adoption of the solution. KEY DUTIES/RESPONSIBILITIES Provide leadership, guidance, and project management methodologies to plan, monitor and implement projects so that they will complete on time and within budget assuring the solution aligns with / meets the business objective. (10%) With the Project Leader, serve as the key point of contact for the project and request appropriate resources based on required skill sets. Ensure resource managers are aware of the level of commitment required of team members. (10%) Keeps up-to-date and educated in skills related to all project management and ensures this information is disseminated throughout the process. Educates team members in project management principles, methods, processes and tools and provides input to team members' performance appraisal process. (10%) Define execution plan and approach based on project scope, expected timeline and budget/resources. (5%) Coordinates the daily/weekly project team assignments and monitors progress against the work plan to assure that objectives are met within the prescribed time, cost, and quality measures. (5%) Evaluate changes in scope and schedule, assess impact on project plan, and coordinate recommendations to the leadership team for adjustments in the project scheduled/budget. (5%) Provide effective and timely project communications to the project team and key stakeholders, including project status reports and other required reporting. (5%) Work with remote technical team members to coordinate day-to-day execution as per outlined plan. (5%) Cooperate with and manage external vendors as required. (5%) Collaborate with business and functional partners and technology leadership in defining features backlog and specifying requirements. (5%) Drive technology discussion and strategy in line with business needs and company reference architecture. (5%) Support execution team with resolution of roadblocks and interdependencies. Partner with technical and functional teams external to the project to ensure their tasks are completed as required. (5%) Manage project risks, scope changes and other non-standard events throughout the life of the project. (5%) Manage stakeholder communication and progress reporting. (5%) Ensure quality of deliverables is verified and matching stakeholder expectations. (5%) Track project outcomes realization and customer satisfaction levels through established metrics against service level. Ensure lessons learned are collected. (5%) Works with impacted Business Units to ensure a quality implementation of project deliverables (technology, training, documentation, etc.) and that the new solution is adopted and new process control procedures are in place. Reviews project work products/deliverables to assure results align with the methodology/support the project objectives. (5%) Qualifications EDUCATION Bachelor's Degree (Preferred) EXPERIENCE 5 - 7 years working experience on complex technical projects (Required) Experience working with Agile engineering teams (Required) Experience participating in multiple systems integration projects through an entire lifecycle (Required) KNOWLEDGE/SKILLS/ABILITIES Working knowledge of Project Management disciplines and processes. Knowledge of Continuous Improvement, Process Management, Financial Management/Analysis. Proven ability to learn new products, develop functional knowledge and apply new skills in a fast paced environment. Demonstrate experience leading both functional and technical teams. Ability to communicate effectively to technical as well as functional resources. Knowledge of technical architectures, data integration, and software development lifecycle. Demonstrate increasing understanding of product and project management. Demonstrate ability to organize and lead a medium to moderately complex project leveraging project management methodology. Strong focus on collaboration, team building, and customer service. Demonstrate skill running effective meetings and getting buy-in and participation from executive leaders. Effectiveness working diplomatically across teams with varying objectives. Strong oral and written communication skills across all levels. Ability to organize and present project status reports, change management plans, and other related project information. Facilitate governance, project reviews, steering, and other project related meetings. Thorough understanding of project plans, risk plans, issue logs and their application. Proven track record of successfully implementing software development projects using Agile methodologies. Solid understanding of software development lifecycle models as well as expert knowledge of both Agile and traditional project management principles and practices and the ability to blend them together in the right proportions to fit a project and business environment. Agile Leadership: Facilitate daily stand-ups, sprint planning, reviews, and retrospectives. Coach teams on agile principles and ensure adherence to iterative delivery practices. Additional Information Base salary: $95,000-$135,000 Position is eligible for an annual bonus incentive program. *Applications will be accepted through March 13, 2026, after which the posting will be closed and no longer available for submissions.* The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities. At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. #LI-KK1 #LI-REMOTE Shift: 1st Compensation: USD95000 - USD135000 - yearly
Manage and coordinate complex technical projects, ensuring alignment with business objectives, stakeholder communication, and successful delivery. | Requires 5-7 years of experience in complex technical projects, familiarity with agile methodologies, and strong communication skills; your background is more aligned with policy and content strategy than technical project management. | Vericast is the financial institution (FI) performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more. Job Description The Senior Technical Project Manager will use their knowledge of both agile and traditional project management principles and practices to manage all aspects of moderate-to-high complexity projects with a complex technical or software implementation component, including project planning, executing, controlling, and closing. They're also responsible for accurately assessing the progress of the project through visibility into the deeper technical layers and controlling any technical scope issues that arise. They will drive successful completion of an assigned project - on time and within budget, assuring the solution aligns with and meets the business objective. They will serve as a focal point for communications between the project teams and stakeholders to include Program Management, Project Sponsors, Product Management, and Engineering. They will develop appropriate control plans to promote/monitor adoption of the solution. KEY DUTIES/RESPONSIBILITIES Provide leadership, guidance, and project management methodologies to plan, monitor and implement projects so that they will complete on time and within budget assuring the solution aligns with / meets the business objective. (10%) With the Project Leader, serve as the key point of contact for the project and request appropriate resources based on required skill sets. Ensure resource managers are aware of the level of commitment required of team members. (10%) Keeps up-to-date and educated in skills related to all project management and ensures this information is disseminated throughout the process. Educates team members in project management principles, methods, processes and tools and provides input to team members' performance appraisal process. (10%) Define execution plan and approach based on project scope, expected timeline and budget/resources. (5%) Coordinates the daily/weekly project team assignments and monitors progress against the work plan to assure that objectives are met within the prescribed time, cost, and quality measures. (5%) Evaluate changes in scope and schedule, assess impact on project plan, and coordinate recommendations to the leadership team for adjustments in the project scheduled/budget. (5%) Provide effective and timely project communications to the project team and key stakeholders, including project status reports and other required reporting. (5%) Work with remote technical team members to coordinate day-to-day execution as per outlined plan. (5%) Cooperate with and manage external vendors as required. (5%) Collaborate with business and functional partners and technology leadership in defining features backlog and specifying requirements. (5%) Drive technology discussion and strategy in line with business needs and company reference architecture. (5%) Support execution team with resolution of roadblocks and interdependencies. Partner with technical and functional teams external to the project to ensure their tasks are completed as required. (5%) Manage project risks, scope changes and other non-standard events throughout the life of the project. (5%) Manage stakeholder communication and progress reporting. (5%) Ensure quality of deliverables is verified and matching stakeholder expectations. (5%) Track project outcomes realization and customer satisfaction levels through established metrics against service level. Ensure lessons learned are collected. (5%) Works with impacted Business Units to ensure a quality implementation of project deliverables (technology, training, documentation, etc.) and that the new solution is adopted and new process control procedures are in place. Reviews project work products/deliverables to assure results align with the methodology/support the project objectives. (5%) Qualifications EDUCATION Bachelor's Degree (Required) EXPERIENCE 5 - 7 years Working experience on complex technical projects (Required) Experience working with agile engineering teams. Experience participating in multiple systems integration projects through an entire lifecycle. KNOWLEDGE/SKILLS/ABILITIES Working knowledge of Project Management disciplines and processes. Knowledge of Continuous Improvement, Process Management, Financial Management/Analysis. Proven ability to learn new products, develop functional knowledge and apply new skills in a fast paced environment. Demonstrate experience leading both functional and technical teams. Ability to communicate effectively to technical as well as functional resources. Knowledge of technical architectures, data integration, and software development lifecycle. Demonstrate increasing understanding of product and project management. Demonstrate ability to organize and lead a medium to moderately complex project leveraging project management methodology. Strong focus on collaboration, team building, and customer service. Demonstrate skill running effective meetings and getting buy-in and participation from executive leaders. Effectiveness working diplomatically across teams with varying objectives. Strong oral and written communication skills across all levels. Ability to organize and present project status reports, change management plans, and other related project information. Facilitate governance, project reviews, steering, and other project related meetings. Thorough understanding of project plans, risk plans, issue logs and their application. Proven track record of successfully implementing software development projects using Agile methodologies. Solid understanding of software development lifecycle models as well as expert knowledge of both Agile and traditional project management principles and practices and the ability to blend them together in the right proportions to fit a project and business environment. Agile Leadership: Facilitate daily stand-ups, sprint planning, reviews, and retrospectives. Coach teams on agile principles and ensure adherence to iterative delivery practices. Additional Information Base salary: $95,000-$135,000 Position is eligible for an annual bonus incentive program. *Applications will be accepted through March 13, 2026, after which the posting will be closed and no longer available for submissions.* The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities. At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. #LI-KK1 #LI-REMOTE Shift: 1st Compensation: USD95000 - USD135000 - yearly
Establish and scale Vericast's programmatic advertising capabilities, including platform evaluation, infrastructure development, and campaign optimization, tailored to financial institutions. | Requires 8+ years of programmatic experience, deep financial sector expertise, platform management skills, and compliance knowledge, which are not reflected in your background. | Vericast is the financial institution (FI) performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more. Job Description The Director of Programmatic Media is a strategic leadership role responsible for establishing and scaling Vericast's direct programmatic advertising capabilities as part of our evolution into a full-service performance marketing agency for banks and credit unions. This role combines strategic vision with hands-on execution, requiring someone who can evaluate and onboard DSP partners, establish best practices, and build the foundation for a scalable programmatic practice that will become a cornerstone of our agency offering. Reporting to the VP of Agency Services, this position will lead the expansion of our programmatic infrastructure, including platform assessment and implementation, while supporting current campaign execution. The ideal candidate brings deep programmatic expertise from the financial services sector, understands the unique compliance requirements of bank and credit union marketing, and is energized by the opportunity to build new capabilities within an established organization. This is a critical hire supporting our 18-24 month roadmap to manage $100M+ in media under management. KEY DUTIES/RESPONSIBILITIES Programmatic Infrastructure & Capability Expansion: Lead the evaluation, selection, and implementation of DSP partnerships (e.g., The Trade Desk, Google DV360, Amazon DSP) to expand Vericast's direct platform capabilities; Conduct comprehensive RFP/RFI processes to assess platforms based on client needs, technical capabilities, compliance features, and cost efficiency; Establish and strengthen direct platform relationships, negotiate contracts with DSP vendors, data providers, and verification partners; Design and document programmatic best practices, SOPs, and governance frameworks tailored to financial services compliance requirements; Build technical infrastructure roadmap including audience segmentation strategies, creative specifications, tracking systems, and reporting dashboards; Build attribution modeling capabilities that connect paid search performance to both online conversions and offline outcomes (branch visits, phone calls, in-person account openings), requiring sophisticated data curation and integration with client first-party data; Develop scalable processes that support both current campaign needs and future growth to $100M+ in media under management (40%) Strategic Planning & Market Intelligence: Serve as internal subject matter expert on programmatic advertising trends, platforms, and innovation in financial services marketing; Develop programmatic service offerings and go-to-market positioning that differentiates Vericast from generalist agencies; Analyze competitive landscape and identify opportunities in programmatic for mid-market banks and credit unions ($2B-$50B assets); Partner with Product, Analytics, and Creative teams to integrate programmatic into omnichannel strategies leveraging Vericast's proprietary consumer financial data; Contribute to new business pitches and client presentations as programmatic SME when needed; Monitor industry developments in ad tech, privacy regulations, and platform changes to ensure Vericast stays ahead of the curve (25%) Campaign Execution & Optimization: Provide hands-on support for programmatic campaigns, serving as an internal expert to optimize performance and guide strategic decisions; Execute tactical campaign setup, audience configuration, and in-flight optimizations as needed; Collaborate with Media Specialists and Data Analysts to ensure programmatic campaigns are properly tracked, attributed, and optimized toward client KPIs. Apply data-driven optimizationstrategies (bid management, creative testing, audience refinement) to improve ROAS and meet/exceed benchmarks; Ensure all programmatic campaigns comply with financial services regulations including UDAAP, Fair Lending, TCPA, CAN-SPAM, Reg Z, GLBA, and FCRA, as well as platform policies (e.g., Meta Special Ad Categories, Google Financial Services restrictions); Design and validate targeting methodologies, audience selection logic, and campaign strategies to proactively ensure regulatory compliance—not solely relying on platform guardrails (20%) Cross-Functional Collaboration & Stakeholder Management: Partner with VP of Agency Services and SVP of Product & Engineering to align programmatic strategy with business objectives and technology roadmap; Work closely with Data Engineering and Analytics teams to integrate first-party data, website behavioral data, transaction data, and third-party segments into programmatic targeting and optimization strategies; Collaborate with Creative Services to define programmatic creative requirements and ensure assets are optimized for performance across display, native, CTV/OTT, and emerging formats; Educate internal stakeholders on programmatic capabilities, use cases, and value proposition for financial institution clients; Serve as liaison with Compliance and Legal to validate programmatic processes meet regulatory standards (10%) Vendor & Partner Management: Build and maintain relationships with DSP account teams, leveraging partner resources for beta access, training, and co-marketing opportunities; Negotiate favorable terms, pricing structures, and SLAs with platform partners to maximize margin and service quality; Coordinate with ad verification vendors (IAS, DoubleVerify) and data partners (LiveRamp, TransUnion) to ensure measurement and targeting integrity (5%) Qualifications EDUCATION Bachelor's Degree in Marketing, Advertising, Business, Data Analytics, or related field (Required) Master's degree or advanced certifications (Preferred) EXPERIENCE 8+ years of hands-on programmatic advertising experience, including campaign management, platform optimization, and vendor negotiations (Required) 5+ years working with financial services clients (banks, credit unions, fintech, mortgage lenders, wealth management, or insurance), with demonstrated understanding of compliance requirements and audience targeting strategies in regulated industries (Required) Proven track record of building or scaling programmatic capabilities, including platform implementations, infrastructure design, or significant program expansions (Required) Deep expertise with multiple DSPs (e.g., The Trade Desk, Google DV360, Amazon DSP, Xandr, MediaMath) and demonstrated ability to evaluate platforms based on technical capabilities, transparency, and cost-efficiency (Required) Experience managing large media budgets ($10M+ annually) with demonstrated ability to optimize toward performance KPIs (CPA, ROAS, engagement metrics) (Required) Hands-on experience with programmatic display, native, CTV/OTT, and video (Required) Expertise in audience segmentation, data onboarding (1st and 3rd party), identity resolution (LiveRamp, UID2.0), and attribution modeling (Required) Agency experience strongly preferred; ideal candidate has worked at a performance marketing agency or trading desk serving financial services clients Strong understanding of privacy regulations (GDPR, CCPA) and platform-specific advertising policies for financial services Background in omnichannel strategy integrating programmatic with paid search, paid social, and direct mail is a plus Demonstrated success with attribution modeling, offline conversion tracking, and connecting search performance to business outcomes beyond digital conversions KNOWLEDGE/SKILLS/ABILITIES Technical Expertise: Expert-level knowledge of programmatic advertising ecosystems (DSPs, SSPs, DMPs, ad exchanges, ad servers); Proficiency in audience targeting methodologies: contextual, behavioral, geo-fencing, lookalike modeling, retargeting/remarketing; Strong understanding of bidding strategies (CPM, CPC, CPA, automated vs. manual bidding) and auction dynamics; Experience with tag management (Google Tag Manager), tracking pixels, conversion tracking, and website behavioral data integration for optimization and reporting; Familiarity with creative ad formats and specifications across display, native, CTV/OTT, and video. Working knowledge of brand safety tools, viewability measurement, and fraud prevention Financial Services Acumen: Deep understanding of bank and credit union marketing objectives (deposit acquisition, loan origination, credit card activation, branch traffic); Expert knowledge of financial services compliance landscape and ability to apply regulations within programmatic strategies: UDAAP, Fair Lending, TCPA, CAN-SPAM, Reg Z, GLBA, FCRA; Experience designing targeting methodologies and audience selection logic that proactively ensure regulatory compliance; Experience navigating platform restrictions for financial services advertisers (e.g., Meta Special Ad Categories); Ability to translate complex financial products into effective audience and creative strategies Analytical & Strategic Skills: Data-driven decision maker with strong analytical skills to interpret campaign performance and recommend optimizations; Ability to build business cases and ROI models to justify technology investments; Experience with A/B and multivariate testing to continuously improve performance; Comfortable working with attribution models and incrementality testing; Strategic thinker who can balance short-term execution with long-term capability buildout; Entrepreneurial mindset: comfortable with ambiguity and designing scalable processes Soft Skills: Execution-oriented - Willing to roll up sleeves and execute while thinking strategically about scalable solutions; Communication - Excellent ability to explain complex programmatic concepts to non-technical stakeholders; Collaboration - Strong cross-functional partnership skills across Product, Engineering, Analytics, Creative, and Sales teams; Influence - Ability to build consensus and drive change in a matrixed organization; Ownership - Takes initiative, drives projects to completion, and holds self accountable to high standards; Adaptability - Thrives in fast-paced environments, comfortable pivoting strategies based on new information; Client-Centric -When client-facing, able to build trust and position Vericast as a strategic partner Additional Information Base salary: $150,000-$180,000 Position is eligible for an annual bonus incentive program. *Applications will be accepted through February 2, 2026, after which the posting will be closed and no longer available for submissions.* The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities. At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. #LI-KK1 #LI-REMOTE Shift: 1st Compensation: USD150000 - USD180000 - yearly
Develop and implement predictive models and features to improve financial services marketing products, collaborate with cross-functional teams, and mentor junior data scientists. | Bachelor's and Master's degrees in quantitative fields, 5-10 years of data science experience, proficiency in Python/PySpark, machine learning workflows, and digital analytics tools. | Vericast is the financial institution (FI) performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more. For more information, visit http://www.vericast.com or follow Vericast on LinkedIn. Job Description The Data Scientist II - FI Solutions plays a crucial role in delivering our solutions today and will play a more prominent role in our future. A typical data science project has a solid mathematical foundation, an exploratory dimension, and a data-driven workflow. At Vericast, our data science projects have strong foundations on machine learning, data engineering, and modeling. We are building a privacy-centric future of digital advertising by focusing on web content. We are connecting web content to consumer interest and action, ultimately driving which ads are shown on a webpage. The Data Scientist II - FI Solutions, is passionate about using cutting edge technology and data science methods to solve unique and complex problems within the Financial Services industry. The Data Scientist II - FI Solutions is innately curious about how data can be used to tell a story and inform decisions. The Data Scientist II - FI Solutions is an integral part of a cross-disciplinary team working on highly visible projects that improve performance and grow the intelligence in our Financial Services marketing product suite. Our day-to-day work is performed in a progressive, high-tech workspace where we focus on a friendly, collaborative, and fulfilling environment. KEY DUTIES/RESPONSIBILITIES Leverage a richly populated feature stores to understand consumer and market behavior. 20% Implement a predictive model to determine whether a person or household is likely to open a lending or deposit account based on the advertising signals they've received. 20% Derive a set of new features that will help better understand the interplay between geography and audience features to improve model performance. 20% Work collaboratively with Data Engineering and Analytics teams to develop new products with applied AI and bring them to market. 20% Participate in planning, roadmap, and architecture discussions to help evolve our AI processes to improve revenue-generating products. 20% Qualifications EDUCATION · Bachelor’s Degree (Required) · Master's Degree in a quantitative discipline (Computer Science, Mathematics, Engineering, Statistics) (Required) · Doctorate Degree (Preferred) EXPERIENCE · 5-10 years of experience within the Data Science space. · In lieu of the stated education and experience requirements, a combination of experience and education will be considered. · Experience with web or digital analytics tools (e.g. Adobe Analytics, Google Analytics, WebTrends) preferred. KNOWLEDGE/SKILLS/ABILITIES · Conduct in-depth user journey analysis to pinpoint engagement gaps, conversion barriers, and high-performing paths. · Identify opportunities in print, SEO, paid ads, and digital marketing optimization by using data from POS systems, Google Analytics and media delivery platforms. · Understanding and experience with Machine Learning workflows and model productionalization. · Expertise in analysis or design of experiments for standard and adhoc analysis, interpreting results to drive marketing strategies. · Familiarity with Spark Framework within an On-Premise Big Data Environment. · Good analytical skills, with expertise in analytical toolkits such as Regression, Tree-based Models, Cluster Analysis, Factor Analysis, Multivariate Regression, Statistical modeling, and predictive analysis. · Proficient in Python/PySpark collaborative development in an industry setting. · Ability to create Data-Driven presentations and reports for technical and non-technical stakeholders. · Proven track record of leveraging data to optimize marketing campaigns and improve customer engagement. OTHER Serve as a mentor to junior and less experienced data scientists by providing guidance, sharing technical expertise, and supporting their professional development through regular feedback, code reviews, and collaborative problem-solving. Additional Information Base Salary: $130,000-$140,000 *Applications will be accepted through October 6, 2025, after which the posting will be closed and no longer available for submissions.* The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities. Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K with company match and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers! At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. #LI-KK1 #LI-REMOTE
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