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USA TODAY Co.

3 open positions available

2 locations
1 employment type
Actively hiring
Full-time

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Digital Marketing Account Executive

USA TODAY Co.Atlanta, GeorgiaFull-time
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Compensation$40K - 70K a year

The role involves pursuing new business, presenting marketing solutions, and managing client relationships to grow revenue. | Requires 5+ years in high acquisition B2B sales, digital marketing proficiency, and excellent communication skills. | |Current USA TODAY Co. Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through MyApps| USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com Position Title: Account Executive – Digital Marketing Consultant Location: Atlanta, Georgia Work Environment: Must be located in Atlanta Georgia area. Remote - you will work from a home office but make both tech based and in-person sales calls with local business owners within and outside of the Atlanta DMA. What makes LocaliQ a GREAT fit for you? When you join LocaliQ, you’ll set your career on track for outstanding achievement with a company that knows no limits. We are one of the leading digital marketing companies in the nation offering clients end to end digital marketing solutions with insights that they cannot find elsewhere. Our Sales Executives earn a competitive base pay, uncapped commission and exceptional benefits. Along with top training in digital marketing, exemplary digital marketing fulfillment and recognition for high performers. If you are driven to succeed, have digital marketing acumen and are looking for your next adventure, LocaliQ is the place for you. The Account Executive (Digital Marketing Consultant) role requires a highly personable individual with the ability to lead sales efforts focused on digital platforms while maintaining an energetic, strategic, and entrepreneurial spirit. As an Digital Marketing Consultant, you’ll collaborate with clients to provide a diverse set of advertising and marketing solutions, including: Establishing and enhancing their online presence through website development, SEO, local listings, and reputation management on social media platforms. Generating awareness and leads through various methods such as search engine marketing, social media engagement, display advertising, video content, and mobile advertising. Growing the audience and promoting engagement through brand content solutions and social media marketing. Managing leads and customers efficiently using lead alert systems, engagement tools, and tracking mechanisms. Analyzing the effectiveness of campaigns using comprehensive reporting tools, mobile applications, and insights from emerging technologies like Virtual and Augmented Reality. As a Digital Marketing Consultant, you will: Actively pursue and secure new business and revenue streams. Articulate and present our product suite to business decision-makers effectively. Conduct face-to-face customer meetings, presentations, proposals, and demonstrations. Utilize the best marketing services and solutions in the region to deliver exceptional results for your customers. Foster partnerships with local businesses and assist them in achieving their marketing goals through digital marketing solutions. Identify customer needs to develop and implement tailored account plans and client solutions that distinguish our services from those of our competitors. Assist businesses in optimizing their online presence through personalized digital marketing strategies. Retain, manage, and expand your client base in the constantly evolving digital landscape. Collaborate within a team to manage client relationships and sustain and increase account revenue. Maintain proactive communication with customers via phone, video conferencing tools (such as MS Teams or Zoom), email, and in-person meetings. Manage a specified sales pipeline and devise a strategy for long-term sustained success. Conduct regular client check-ins, upsell/cross-sell accounts, and address any client concerns regarding market share. Utilize CRM (Salesforce) effectively and efficiently, recording all sales activities accurately. Key Qualifications: High Proficiency in Digital Marketing (Google AdWords, Analytics certifications are preferred). 5+ years of experience in high acquisition, consultative B2B Sales role. A problem solver who thrives on challenges and can simplify complex issues. Possesses a competitive nature and a collaborative team spirit. Excellent communication and presentation skills. Proficient in MS Office Suite, including Excel, Word, PowerPoint, and Outlook. Role requires a valid driver's license, reliable transportation, and the minimum liability insurance as required by law. Benefits: Uncapped Earnings Potential with a residual commission program as well as a Quarterly Bonus program on top of a base salary structure Unparalleled digital training for continuous learning Intensive 3-week onboarding for new hires Outstanding Benefit options including: Comprehensive Health, Dental, Vision, HSA, FSA, Life Insurance, Pet Insurance, 401K and more. Generous Unlimited Time off package including Company Paid Holidays Energized and passionate team with a fun and flexible workplace #LI-LOCALiQ; #LI-remote; #LI-SD1 USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com.

Digital marketing
B2B sales
Client relationship management
CRM (Salesforce)
Presentation and communication
Direct Apply
Posted 4 days ago
USA TODAY Co.

Sr Content Strategist

USA TODAY Co.AnywhereFull-time
View Job
Compensation$58K - 91K a year

Create and monitor KPIs, interpret data for newsroom strategies, and collaborate with journalists to enhance audience engagement. | Experience in journalism, digital media, analytics, and ability to translate data into actionable insights. | |Current USA TODAY Co. Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through MyApps| USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com The USA TODAY NETWORK is seeking a data-minded journalist with audience expertise who can help newsrooms drive audience and subscription growth, build retention by combining digital analytics and audience research with content strategy and best practices. This position can be remote from all states except for Alaska and Hawaii, but preference will go to candidates based in the Detroit or Michigan area. The position allows for work from home, as well as flexible in-office opportunity. This position will report to the USA TODAY Network Content Strategy/Analytics team and works primarily with the Detroit Free Press. The position also requires collaboration with editors across the region and company. This is an opportunity to make a difference in USA TODAY CO.’s effort to save local news. Requirements: • Experience as a digital leader in a news operation. Prior experience in a digital, print or television news operation is required. Journalism experience is mandatory. • 7+ years of journalism digital or leadership experience and understanding of the modern digital media landscape. • 3-5 years of experience in analytics, with a preference for content analytics. • Passion for helping local editors and reporters craft indispensable journalism that serves the local community. • Aptitude for and experience validating, collecting and interpreting data. • Pro-active leader that can manage their time and prioritization of tasks. Responsibilities: • Create and monitor reporting and KPI progress, including metrics for loyalty, engagement. • Translate data points into actionable insights around coverage and how we reach audiences. • Collaborate with journalists to develop tactics and best practices to help reporters and editors remain focused on the content our audiences seek, no matter the platform. • Actively participate in the newsroom, monitor story selection and trends; help plan and elevate coverage decisions. • Host trainings on best practices, data-informed decision making and use of analytics tools. • Partner with product, consumer marketing for holistic audience growth. The right candidate deeply understands data tools and knows how to apply their analytical mindset to content. This is a hands-on data job, and digging skills are required. But it's just as important that this leader understand how insights relate to modern digital journalism, newsroom deployment and pace and audience development. Technical skill requirements: • Experience using and building reports with Google Analytics and Parse.ly or similar tools. • Advanced skill in Microsoft Excel, including creating pivot tables from complex datasets and understanding of basic Excel formulas. • Preference will be given to journalists that have experience developing, executing and iterating on audience growth strategies. • Proven success in collaboration and building trusting relationships. • Experience in newsletters, social, SEO, video, sports or other specialty roles is exciting and should be outlined in your application. • Effective communication. Must be comfortable presenting data in an accessible way to a room of inquisitive journalists. • SQL and experience with using AI to analyze data a bonus Help us ensure the future of journalism is strong and that our newsrooms continue to evolve to meet the needs of a growing digital audience. Application Instructions When you apply, don’t limit your upload to a resume; show us what you’ve done. To do so, put together a single document file that includes the following, in this order: 1. A cover letter that outlines how you would approach the job and relevant journalism and data experience. 2. Your resume – one to two pages 3. An example or two of a project or strategy that you’re proud of and had a key hand in leading. Please include a brief description of the work, your role and any relevant results. #Newsgnt #LI-NC1 #LI-Remote The annualized base salary for this role will range between $58,000 and $90,625. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable. USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com.

Data Analytics
Content Strategy
Audience Engagement
Journalism
Verified Source
Posted 6 days ago
USA TODAY Co.

National Consumer Strategy Director

USA TODAY Co.AnywhereFull-time
View Job
Compensation$100K - 125K a year

Developing marketing strategies, aligning editorial and product strategies, and driving audience growth and revenue for national media content categories. | 10+ years in consumer strategy, digital marketing, or audience development, with success in monetizing content and strong analytical skills. | |Current USA TODAY Co. Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through MyApps| USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com The National Consumer Strategy Director is a senior leadership role responsible for driving audience growth, engagement, and monetization across Gannett’s current and future national product portfolio, including USA TODAY, Play, Shopping, Pets, Autos, and other high-value content categories. This role will lead cross-functional initiatives that align editorial priorities with consumer revenue strategies, leveraging data insights, lifecycle marketing, and product innovation to deliver measurable impact. This is an exciting opportunity for a visionary who thrives in a fast-paced, collaborative environment and is passionate about making a tangible impact. If you are a strategic thinker with a proven track record of success in driving marketing initiatives and promoting content verticals, we invite you to be part of a team that is shaping the future of Gannett. Key Responsibilities: • Strategic Leadership: Develop comprehensive marketing strategies, including goal setting, audience segmentation, market research, brand positioning, channel planning, campaign design, budgeting, performance analysis, and cross-functional collaboration to drive measurable business outcomes. • Strategic Journey Mapping for High-Impact Content Categories: Develop and implement strategies to enhance consumer journeys for USA TODAY, Play, Shopping, Pets, Autos, and other content categories, leveraging lead segmentation, targeted messaging, and personalization to increase user engagement and drive sustainable subscription revenue growth. • Editorial Alignment: Partner with editorial leaders to align marketing, editorial, and product strategies – ensuring they work in concert to meet audience needs and deliver on business objectives. • Performance Optimization: Lead the development and execution of strategic initiatives that drive measurable outcomes across campaigns and consumer touchpoints. Collaborate closely with the analysis team to define and monitor key performance indicators—including CPA, ROI, and engagement rates—and use these insights to inform decisions. Own a disciplined test-and-learn approach to continuously optimize performance and ensure strategies are aligned with business objectives. • Innovation & Product Strategy: Collaborate with product teams to develop new consumer offerings and optimize existing ones for targeted national audiences. • Cross-Functional Collaboration: Drive strategic execution by partnering across key teams—including analytics, product, brand, creative studio, consumer journey, and activation—to ensure initiatives are implemented effectively and deliver expected performance outcomes. Collaborate with pricing strategists to embed revenue impact into a unified strategy aligned with marketing goals. Work closely with the creative marketing team to develop compelling assets that support and amplify strategy across all consumer touchpoints. Partner with the consumer journey team to design and implement cross-channel experiences. • Budget Oversight: Manage budgets and allocate resources to maximize ROI. Qualifications: • A Bachelor's degree in Marketing, Business Administration, or a related discipline is required; a Master's degree is preferred. Candidates should demonstrate a strong interest in leveraging AI and machine learning to enhance performance, as well as a commitment to continuous learning and adapting to emerging technologies. • 10+ years of experience in consumer strategy, audience development, or digital marketing. • Proven success in monetizing content through building audience and/or subscriptions. • Strong analytical skills and experience with data-driven decision-making. • Excellent communication, leadership, and stakeholder management abilities. #LI-REMOTE #LI-NR2 The annualized base salary for this role will range between $100,000 and $125,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable. USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com.

Content Strategy & Editorial Leadership
Data-Driven Marketing & Audience Development
Stakeholder Management
Performance Optimization
Verified Source
Posted 12 days ago

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