TH Experiential

Oversee the operational strategy and execution of experiential events while coordinating cross-functional teams to deliver efficient, high-quality outcomes. | Requires 10+ years of experience, senior executive-level leadership, and a demonstrated record in operations and event management. | SENIOR DIRECTOR OF OPERATIONS TH Experiential | Remote (US) | Full-time TH Experiential is an experiential marketing and events agency with a 20-year history, building immersive brand worlds for global clients. We are in a growth stage, scaling the team and the business. We are looking for a Senior Director of Operations to build and run how the agency operates day to day. This is a senior leadership role and a critical one for our next phase of growth. You will build on the systems that make the agency run effectively, and you will get into the work to do it. You will work with each team, learn how the work moves, and build a standardized, repeatable way of operating that teams plug into, from intake and RFP through delivery and close-out. You lead through our team leads and program managers, set the standard, and hold the agency to it. WHAT THIS ROLE OWNS Operating framework and process Own and evolve how TH runs across the full client and project lifecycle. Build the SOPs, workflows, and operating rhythms that make the work repeatable, and enforce them so projects are set up, scoped, staffed, and tracked the same way every time. Project delivery Own how projects are delivered across pitch, execution, close-out, and follow-up. Make sure every project is set up, run, and closed out the same way, so clients get clarity, consistency, and follow-through, and the team delivers on time and on margin. Resourcing, capacity, and hours Own hours forecasting and capacity planning across proposal, project, and support teams. Staff to the work in front of us, see what is coming, and plan ahead so we are always a step in front of the work. Profitability and margin Own project profitability, making sure every project is budgeted against real hours and costs, change orders are priced and signed before the work is done, and margins are tracked in real time. Find where we win and lose margin, and turn it into how we price and plan ahead. Visibility and performance Build the metrics, dashboards, and reporting that give leadership real-time visibility into project health, hours burn, margin, and operational risk, without having to go gather it. Surface risks early and drive corrective action. Cadence and accountability Own the weekly operating cadence across functions, feeding a clear picture of priorities, owners, and outcomes up to the leadership meeting. Keep the business running to its commitments, with gaps surfaced and resolved and the right issues raised for decision. Developing our leads Build the bench. Each lead works to clear expectations and a scorecard, with a regular rhythm of coaching that raises the standard of how they plan, own their areas, and bring forward solutions. WHAT SUCCESS LOOKS LIKE - Each team follows one clear, repeatable way of working - Projects are set up right, delivered on time, and closed out on margin, every time - Leadership has real-time visibility into performance, risk, capacity, and profitability - Resourcing is planned ahead of the work - Our leads run their areas against clear scorecards and bring forward solutions - The business runs on the system, so it scales without depending on any one person WHO WE ARE LOOKING FOR - 8-10+ years in operations leadership in a deadline-driven, client-service business. Agency, production, events, or similar. - You have built operating systems and gotten teams to follow them. You know the difference between designing a process and making it work. - You get into the detail. You are as comfortable in the work as you are above it, and you would rather build the machine than diagram it. - You hold the line on standards. You address gaps directly and raise what needs leadership attention. - Strong at capacity and resource planning, project profitability, and building KPIs and scorecards tied to efficiency, profitability, and scale - You have developed managers into leaders, and you lead through others rather than carrying the work yourself - You can hold a standard across a distributed team - Clear, direct communicator who leads with follow-through - A plus if you have run or adapted a formal operating system such as EOS, including meeting cadence, scorecards, and accountability structures COMPENSATION AND BENEFITS - Base salary of $180,000 to $200,000, plus performance bonuses - Health, dental, and life insurance - 401(k) with company contribution - Paid time off, sick days, and holidays - Remote work within the US, operating primarily on Eastern Time, with occasional travel as the work requires TO APPLY Send a resume and a short note on one operating system you built and got a team to actually follow. We would rather see one real example than a philosophy.

Lead the strategy and concepts for cross-channel experiential campaigns, translate insights into creative platforms, and manage client relationships and proposal presentations. | Requires 7–12 years in strategic or creative experiential or integrated marketing roles, with strong storytelling and knowledge of 360-degree marketing. | Director of Creative Strategy, Experiential Location: Remote-first / NYC/LA/Miami preferred Department: Strategy & Creative Reports to: Partner/CCO About TH Experiential Founded in 2006, TH Experiential is a creative powerhouse in modern brand experiences. We specialize in crafting integrated campaigns that combine live events, digital engagement, streaming content, influencer moments, and culture-first storytelling for brands including Nike, Unilever, McDonald’s, Sephora, L’Oréal, DoorDash, eBay, and IKEA. We’re the go-to partner for Fortune 500 companies, agencies, and visionaries looking to push the edge of experiential marketing, from pop-ups and stunts to immersive conferences and social-first activations. As experiential continues to rank among the top five marketing channels in brand growth and retention, TH is shaping what’s next. The Opportunity We’re seeking a Director of Creative Strategy to lead the strategic and conceptual development of cross-channel experiential campaigns. This is a high-impact role for a hybrid strategist-creative who can think at the intersection of culture, audience behavior, brand voice, and immersive experience. As a core member of the leadership team, you’ll drive insights into actionable creative platforms, inspire clients and internal teams, and help position TH as a top-tier strategic partner in the ever-evolving experiential space. What You’ll Lead Strategic Thinking & Idea Development Translate client goals into brand-relevant, insight-driven creative strategies and experience frameworks. Own the strategy and storytelling for RFPs, client pitches, and campaign development—crafting strong, clear points of view. Apply cultural insights, consumer behavior, and trend forecasting to shape relevant, future-forward campaign ideas. Creative Strategy Development/360 Campaign Activations Pop-ups Mobile tours Press and influencer events B2B conferences Trade shows Stunts and sampling programs Content shoots Digital microsites Social media activations Virtual events Creative Strategy Responsibilities Attend intakes and outline strategy to win the business, review with CCO Lead the creation of proposal decks with CCO final approval 360 Cross-channel marketing campaign development where applicable Support pitch to clients During RFP phase, work with CCO, creative strategy manager to build the foundation of the prospective client relationship With work that is won, support active project development to ensure it meets the original vision, client expectations Analyze wins/losses, improve agency win rates Insights and trend tracking to support agency’s unique positioning Keep abreast of technology innovations and its application for experiential marketing Copywriting Client Partnership & Growth Present strategy and creative ideas to executive-level clients with clarity and impact. Build relationships with key clients, proactively offering new thinking and growth opportunities. Align strategies to client KPIs, ensuring measurable, business-driving results. Thought Leadership & Innovation Stay ahead of tech, cultural, and media shifts that shape how audiences engage. Champion new methods of experiential storytelling—including AR, streaming, AI-driven personalization, and phygital integrations. Support the agency’s marketing efforts with thought leadership, case studies, and POVs that amplify TH’s voice in the industry. Agency Marketing Support development of Agency marketing materials with the Partner, CCO Lead case study generation, including plan for onsite content capture Website updates Agency marketing newsletters/new business development content Social media content calendar Collaborate with Partner/CCO on agency Thought Leadership, agency positioning Manage award submissions Your Background & Expertise Hard Skills 7-12 years in strategic or creative roles across experiential marketing, brand strategy, or integrated marketing. Proven experience in campaign development, from pitch through execution, including pop-ups, tours, influencer events, conferences, and stunts. Strong writing and narrative-building abilities, able to clearly connect ideas to business and brand goals. Deep understanding of 360 marketing, including social strategy, influencer integration, digital platforms, and content ecosystems. Fluent in google Slides, and comfortable using collaboration tools (Miro, Notion, Figma, etc.). Soft Skills Inspiring communicator who can lead cross-functional teams and build client trust. Curious, culturally in-tune, and always scanning for what's next. Balanced thinker, creative and analytical, fast-paced yet detail-oriented. How You Lead Visionary Mindset: You push boundaries and don’t settle for predictable ideas. Collaborative by Nature: You lead with empathy and bring teams together around a shared vision. Detail-Obsessed, Big-Picture Thinker: You know when to zoom in and when to zoom out. Culture Builder: You help shape a workplace people want to be part of,diverse, kind, driven, and open. Perks, Benefits & Compensation Competitive salary commensurate with experience and leadership level Annual bonus tied to performance Comprehensive healthcare: medical, dental, vision 401(k) with employer contribution after 1 year Generous PTO: vacation, sick days, holidays, comp time Remote-first with flexible hybrid options in NYC/LA/Miami Creative, mission-driven team culture with high visibility and impact Ready to Build the Future of Experiential? This is your opportunity to help shape how brands connect with the world. If you're a strategic thinker who thrives at the intersection of creativity and cultural relevance, we want to hear from you.