Cerby

Build and maintain marketing operations infrastructure, analytics, and cross-functional alignment. | Extensive experience with Salesforce and HubSpot in a startup, ownership of marketing automation, and experience supporting sales operations in a sales-led environment. | About the Role We’re hiring a Senior Marketing Operations Manager to build and maintain Cerby’s marketing operations practice end-to-end. This is a high-visibility, hands-on role for someone who has owned marketing ops in an early-stage environment and is comfortable wearing many hats — from systems architecture to sales alignment to analytics strategy. You will be the go-to expert for HubSpot, Salesforce, and the marketing tech stack, responsible for designing scalable processes, reliable infrastructure, and actionable reporting that accelerates demand, enhances funnel performance, and empowers cross-functional teams. What You'll Own Systems & Infrastructure Implement, own, and continuously improve marketing automation across HubSpot and Salesforce — including lead lifecycle, lead scoring, workflows, integrations, nurture, email marketing, and reporting Design scalable, reliable marketing tech infrastructure that supports campaign execution, customer lifecycle tracking, and cross-system data flow Work deeply and directly with SDRs, AEs, and RevOps to ensure accurate lead and account routing, seamless handoffs between Marketing → SDR → AE, clear SLAs and lifecycle definitions Build and maintain critical integrations and API-based automation where needed Analytics & Measurement Define and implement measurement frameworks and dashboards to provide trusted funnel, pipeline, attribution, and performance insights Partner with RevOps and Sales leadership to align on shared definitions and reporting cadence Translate data into recommendations that drive strategy and execution Data Quality, Governance, & Compliance Own data quality and accuracy across all sales and marketing systems Drive best practices around database growth and enrichment, deduplication, field standardization and governance, and data security and access controls Ensure systems and processes support GDPR and CCPA compliance Regularly audit data health and proactively resolve issues before they impact revenue Cross-Functional Alignment Collaborate deeply with Sales, Demand Gen, Product Marketing, and RevOps to operationalize GTM strategies Act as a systems and process advisor to leaders and practitioners across the organization Leadership & Strategy Lead the development of a next-generation marketing operations stack—integrating tools for intent data, enrichment, behavioral signals, and AI-driven automation to power smarter targeting, faster execution, and scalable growth Influence long-term marketing operations strategy, tooling decisions, and investment prioritization Represent ops in cross-team planning, governance, and playbook development Qualifications Required Experience 4–6+ years in Marketing Operations, Revenue Operations, or Sales Operations Extremely fluent in Salesforce and HubSpot (hands-on, not theoretical) Direct experience implementing Salesforce and/or HubSpot in a startup Startup experience is mandatory — you’ve worked in lean teams with real ownership Have been the sole or primary marketing ops owner and supported sales ops needs Experience working in a sales-led (SLG) motion with SDRs and AEs Comfortable owning automation, data, and execution end-to-end How You Think & Work Very, very detail-oriented — data integrity matters deeply to you Methodical, structured, and programmatic in how you design systems Thinks logically — almost like a programmer — when building workflows and rules Comfortable rolling up your sleeves and doing the work yourself Strong documentation habits and operational discipline

The Senior Event Marketing Manager will design and execute Cerby's global events strategy, managing both in-person and virtual events. This role involves collaborating with various teams to ensure events align with go-to-market goals and tracking performance metrics for continuous optimization. | Candidates should have over 6 years of B2B marketing experience with a focus on events, preferably in SaaS or cybersecurity. Strong project management skills and a creative mindset are essential, along with excellent communication and collaboration abilities. | About the Role We’re looking for a Senior Event Marketing Manager to design and execute our global events strategy – both in-person and virtual. This role will be critical in building Cerby’s presence in the market, driving pipeline, strengthening relationships with customers and partners, and creating memorable brand experiences. You’ll own the end-to-end process: from strategy and planning to execution and measurement. You’ll collaborate closely with Demand Generation, Product Marketing, SDRs, and Sales to ensure events are tightly aligned with Cerby’s go-to-market goals. What You’ll Own Event Strategy & Planning Develop Cerby’s annual events strategy, including tradeshows, partner events, hosted field events, and executive experiences. Partner with sales and marketing leadership to prioritize events that maximize pipeline impact. Execution & Project Management Lead all logistics, vendor management, contracts, and budget tracking for events. Manage pre- and post-event campaigns in partnership with demand gen and SDR teams to ensure follow-up and pipeline acceleration. Drive brand consistency across all event experiences, from booth design to content to swag. Measurement & Optimization Closely track KPIs for events (pipeline creation, leads generated, MQL conversion, and most importantly ROI) and report on performance. Continuously optimize event strategy based on results and feedback. Cross-Functional Collaboration Work with Product Marketing to bring compelling storytelling and thought leadership to events. Partner with Sales to ensure field teams are enabled for maximum impact. Work with Sales and Customer Success to identify and target key accounts and customers, setting up meetings to leverage events for lead gen. Collaborate with partners on co-marketing opportunities at industry events. Work with SDRs to nurture leads through follow-up campaigns and track their progress through the funnel. Qualifications 6+ years of B2B marketing experience with a focus on events (SaaS or cybersecurity experience preferred). Proven success managing both large industry trade shows and intimate field events. Strong project management and organizational skills – able to juggle multiple events and stakeholders at once. Experience negotiating with vendors, managing budgets, and driving measurable ROI from events. Creative mindset with an eye for detail and brand-building. Excellent communication and collaboration skills, with the ability to influence across teams. Comfortable thriving in a fast-paced, early-stage environment.