Bitly Inc.

Lead and manage content marketing programs end-to-end including strategy, creation, distribution, and performance measurement. | 4–6+ years in content marketing/storytelling for B2B SaaS with strong writing/editing and ability to own content programs. | Bitly is the world’s leading Connections Platform, empowering businesses to create memorable connections with their customers at every physical and digital touchpoint. From Fortune 500 companies to small businesses, millions of people around the world rely on Bitly for custom short links, QR Codes, and landing pages that are easy to create, share, and manage. With tools to track and optimize every interaction, we help businesses understand what drives the greatest impact. As we continue to redefine how brands interact with customers, we're looking for passionate individuals eager to drive innovation and shape the future of engagement. Join us in turning every click, tap, and scan into a powerful catalyst for connections. We know the best teams bring different backgrounds, perspectives, and lived experiences. If you're excited about a role and believe your skills and experiences align meaningfully with it, we encourage you to apply. The Role Bitly is looking for a Content Marketing Manager to own and evolve our content strategy and help shape how our brands educate, inform, and build trust with audiences across channels. As the way people discover, evaluate, and learn about products continues to change, credible, high-quality content plays a critical role in how Bitly shows up—from data storytelling and thought leadership to customer stories and product education. In this role on the Brand & Content team, you’ll ensure our content brings our narrative to life in ways that support both our brand and business goals. You’ll own our thought leadership content program end-to-end and develop narratives that help position Bitly as leaders in our industry. This role is ideal for a strong individual contributor who’s excited by the opportunity to create meaningful, high-impact content that helps shape how people understand and experience Bitly. Key Responsibilities Own content marketing programs across Bitly and its related brand channels, from strategy and planning through creation, distribution, and performance Stay on top of emerging trends in content, AI, and audience behavior, helping ensure Bitly’s content strategy looks ahead to a changing landscape Lead emerging and opportunistic content initiatives (e.g., podcasts, editorial formats, new media types), testing and scaling new ways to reach and engage audiences over time Exercise strong editorial judgment in prioritizing content ideas, formats, and opportunities based on business impact and audience needs Leverage AI-powered tools and workflows to systematize and scale components of content creation, distribution, and analysis Lead the creation of original data-driven reports and research to drive thought leadership, turning insights into narratives that build credibility Lead Bitly’s YouTube content strategy in close partnership with Creative, Acquisition, and Product Marketing, ensuring video content supports full-funnel goals from awareness through education and adoption Create customer stories and case studies in partnership with the Product Marketing team, bringing real-world use cases, outcomes, and value to life Own content distribution programs that extend the lifecycle of core content by repurposing and adapting assets across channels and formats Optimize content for discoverability across human and AI-driven surfaces, working closely with the Acquisition team to support SEO and GEO priorities Partner with the Brand team, external leaders, customers, and industry voices to co-create authority-building content that earns citations, third-party references, and broader industry visibility Support product launches and marketing campaigns with content that educates new and existing customers, ensuring alignment with messaging, timing, and go-to-market priorities Support executive thought leadership through content development and ghostwriting, in partnership with the rest of the Brand & Content team Track and report on content performance and engagement, using insights to inform clear actions that improve effectiveness over time. Requirements 4–6+ years of experience in content marketing, editorial, or storytelling roles for high-volume, product-led B2B, SaaS, or technology-driven products Proven experience owning content programs from strategy and creation through distribution and performance measurement Strong writing and editing skills, with the ability to adapt tone, voice, and format across content types, audiences, and channels Experience creating a range of content, including thought leadership, data-driven reports, customer stories, and multimedia or video-adjacent content Ability to work independently while collaborating effectively with cross-functional partners across the organization Sound editorial judgment, strong attention to detail, and the ability to prioritize in a fast-moving environment Creative, curious, and open to feedback, with an interest in how AI is shaping the future of content. What Success Looks Like Pillar content drives consistent, high-quality traffic and engagement Distributed content generates meaningful traffic and citations across key channels Video content improves discoverability, reflected in growing search-driven traffic Thought leadership program expands reach and visibility across priority audiences Content earns strong engagement and attention from industry voices and partners US Employee Benefits - Your benefits start on Day 1! Health & Wellbeing Inclusive health, dental, and vision plans built to support diverse lifestyles. Employer contribution to HSA plans. Generous paid parental leave. Enhanced support for reproductive health, family planning, and new parents. Robust mental health support and Employee Assistance Program (EAP) with confidential counseling services. Comprehensive well-being benefits, including a reimbursement program, Flexible PTO policy. Inclusion & Belonging Impactful connections and community building through our Employee Resource Groups Company-sponsored events to connect Bitizens together. Financial 401k with up to 4% employer match, access to financial professionals to offer our employees the opportunity to plan for a strong financial future well beyond their working years. Stock Options. Life, Short-term Disability, and Long-term Disability options. Flexible workspace support provided, including home office, cell phone, and WiFi service reimbursement. Coworking reimbursement for eligible employees. Voluntary Benefits: Pet Insurance, LegalShield, IDShield, Hospitalization, and Accident coverages. Reimbursement for professional development. Eligibility US applicants must be currently authorized to work in the United States on a full-time basis. Bitly does not sponsor or support any immigration processing. *** Must live in or be willing to relocate to one of the following states to be eligible for hire: Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Louisiana, Massachusetts, Michigan, Minnesota, New York, New Jersey, North Carolina, Pennsylvania, Texas, Vermont, Virginia, Washington *** If you are based in California, we encourage you to read this important information for California residents linked here. (https://bitly.is/CPRACandidates) As part of our hiring process, we conduct routine measures to verify the authenticity of candidate applications and credentials. These steps help us maintain a fair, secure, and high-quality recruitment experience for all applicants. Compensation The salary range for this role takes into account a wide range of factors considered in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications as well as other business and organizational needs. Base Salary Range $96,000—$132,000 USD

Own and execute website acquisition experiments to improve signups and trials, analyze results, and collaborate across teams. | 3-5 years experience in website optimization, experimentation, analytics, SaaS environment, and managing multiple initiatives. | Bitly is the world’s leading Connections Platform, empowering businesses to create memorable connections with their customers at every physical and digital touchpoint. From Fortune 500 companies to small businesses, millions of people around the world rely on Bitly for custom short links, QR Codes, and landing pages that are easy to create, share, and manage. With tools to track and optimize every interaction, we help businesses understand what drives the greatest impact. As we continue to redefine how brands interact with customers, we're looking for passionate individuals eager to drive innovation and shape the future of engagement. Join us in turning every click, tap, and scan into a powerful catalyst for connections. We know the best teams bring different backgrounds, perspectives, and lived experiences. If you're excited about a role and believe your skills and experiences align meaningfully with it, we encourage you to apply. The Role We’re expanding our Acquisition team with a dedicated Website Growth Manager to own and scale how our public-facing websites and landing pages drive signups and trials through non-paid channels, and partner with paid acquisition to support landing page experimentation and optimization. This role is designed for a hands-on operator who excels at identifying new on-site acquisition opportunities, translating insights into execution, and improving acquisition performance through iteration, experimentation, and scaling what works. The role ensures that website-driven acquisition is proactive and systematic, not ad hoc or reactive, and that new ideas are tested, refined, and improved with rigor. The ideal candidate is comfortable operating in a test-and-learn environment, partners closely with Marketing, Data, and Product teams, and brings discipline to hypothesis development, execution, and performance reporting. Key Responsibilities Web Acquisition Strategy and Execution Support the website acquisition strategy and own execution of the experimentation and testing roadmap aligned to new user goals. Identify high-impact opportunities across pages, flows, and site experiences to introduce new acquisition entry points. Launch and iterate on new on-site acquisition mechanics, not just optimize existing elements. Develop clear hypotheses grounded in data, user behavior, and prior learnings. Prioritize initiatives based on expected impact, effort, and confidence. Experimentation and Testing Operations Design, launch, and manage experiments to evaluate new acquisition ideas and improvements. Own end-to-end execution including setup, QA, launch, monitoring, and post-test analysis. Ensure experiments meet quality and data integrity standards. Maintain a structured backlog of acquisition ideas and experiments. Performance Analysis and Insights Analyze experiment results and broader site performance to extract actionable insights. Translate findings into clear recommendations for iteration, scaling, or rollback. Partner with the Data team to ensure accurate tracking and measurement. Build recurring reporting that highlights acquisition performance and learnings. Cross-Functional Collaboration Partner with Web Development to implement acquisition-related updates and experiments. Partner with paid acquisition team to support landing page experimentation, optimization, and knowledge sharing, ensuring learnings are applied consistently across channels. Collaborate with Product Growth, Product Marketing, Design, Content, SEO, and Engineering partners to align acquisition initiatives with messaging, user intent, and execution. Share experiment roadmaps, idea backlogs, and learnings with cross-functional partners to inform future work. Systems and Documentation Establish and maintain documentation for acquisition experiments, learnings, and best practices. Build repeatable processes for intake, prioritization, execution, and reporting. Contribute to improving tools, workflows, and quality standards for ongoing web acquisition efforts. Support broader experimentation capability by sharing learnings, patterns, and guidance with partners across the organization. Requirements Must-Have 3–5 years experience optimizing high-volume, top-of-funnel website experiences with significant traffic and experiment velocity. Strong understanding of experimentation principles and performance analysis, with demonstrated experience driving high-impact improvements in acquisition and conversion performance. Experience designing and running experiments using common experimentation platforms (e.g., Optimizely, VWO, or similar tools). Comfort working with analytics tools such as GA4 or similar platforms. Experience working in SaaS, freemium, or self-serve, product-led growth environments. Detail-oriented with strong QA instincts. Ability to manage multiple initiatives in a fast-paced environment. Clear communicator who can translate data into insights and recommendations. Nice-to-Have Experience launching new website acquisition mechanics beyond basic page optimization. Familiarity with acquisition funnels and activation metrics. Basic understanding of HTML, CSS, or CMS workflows. What Success Looks Like New web acquisition initiatives are launched consistently and evaluated with clear metrics. Website performance improves across priority signup and trial flows. Learnings from experiments inform future acquisition ideas, prioritization, and execution. The role becomes a trusted execution partner for improving website-driven acquisition from non-paid channels. US Employee Benefits - Your benefits start on Day 1! Health & Wellbeing Inclusive health, dental, and vision plans built to support diverse lifestyles. Employer contribution to HSA plans. Generous paid parental leave. Enhanced support for reproductive health, family planning, and new parents. Robust mental health support and Employee Assistance Program (EAP) with confidential counseling services. Comprehensive well-being benefits, including a reimbursement program, Flexible PTO policy. Inclusion & Belonging Impactful connections and community building through our Employee Resource Groups Company-sponsored events to connect Bitizens together. Financial 401k with up to 4% employer match, access to financial professionals to offer our employees the opportunity to plan for a strong financial future well beyond their working years. Stock Options. Life, Short-term Disability, and Long-term Disability options. Flexible workspace support provided, including home office, cell phone, and WiFi service reimbursement. Coworking reimbursement for eligible employees. Voluntary Benefits: Pet Insurance, LegalShield, IDShield, Hospitalization, and Accident coverages. Reimbursement for professional development. Eligibility US applicants must be currently authorized to work in the United States on a full-time basis. Bitly does not sponsor or support any immigration processing. *** Must live in or be willing to relocate to one of the following states to be eligible for hire: Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Louisiana, Massachusetts, Michigan, Minnesota, New York, New Jersey, North Carolina, Pennsylvania, Texas, Vermont, Virginia, Washington *** If you are based in California, we encourage you to read this important information for California residents linked here. (https://bitly.is/CPRACandidates) As part of our hiring process, we conduct routine measures to verify the authenticity of candidate applications and credentials. These steps help us maintain a fair, secure, and high-quality recruitment experience for all applicants. Compensation The salary range for this role takes into account a wide range of factors considered in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications as well as other business and organizational needs. Base Salary Range $130,400—$179,300 USD

Leading and managing multiple projects, coordinating vendors, and supporting operational and transformation initiatives. | 3-5 years of project management experience, familiarity with Agile and predictive methodologies, strong stakeholder management, and experience with multi-vendor ecosystems. | Bitly is the world’s leading Connections Platform, empowering businesses to create memorable connections with their customers at every physical and digital touchpoint. From Fortune 500 companies to small businesses, millions of people around the world rely on Bitly for custom short links, QR Codes, and landing pages that are easy to create, share, and manage. With tools to track and optimize every interaction, we help businesses understand what drives the greatest impact. As we continue to redefine how brands interact with customers, we're looking for passionate individuals eager to drive innovation and shape the future of engagement. Join us in turning every click, tap, and scan into a powerful catalyst for connections. We know the best teams bring different backgrounds, perspectives, and lived experiences. If you're excited about a role and believe your skills and experiences align meaningfully with it, we encourage you to apply. THIS IS A FIXED-TERM POSITION FOR 6 MONTHS The Role As a project manager, you will be responsible for leading teams in defining and executing projects that impact our company's objectives. This individual will play a key role in helping to define best practices for the PMO and collaboration for the larger EPD organization. We are seeking strong candidates to help strengthen, mature, and sustain the momentum we’ve achieved thus far as we continue to embark on our transformation. What You’ll Do Actively manage multiple medium-sized and large-scale projects of varying complexity from beginning to end Coordinate vendor ecosystems, leading regular vendor syncs while holding external partners accountable for deliverables and maintaining strategic relationships Take program and portfolio roadmaps and break down the work into actionable workstreams and deliverables Support capacity management and planning Support operations by function Be a change agent and lead transformation management efforts Facilitate planning, prioritization, and tradeoff discussions Succinctly communicate to the engineer and product managers, directors, and non-technical business stakeholders about project milestones, issues, risks, and decisions needed Develop strong partnerships across cross-functional teams and create project artifacts (plans, reports, decks, process maps, dashboards, etc.) Lead vendor and contract management across multi-vendor ecosystems, coordinating regular syncs, negotiating timeline adjustments and contractual implications, while balancing relationship preservation with firm accountability for deliverables Make data-driven decisions on timeline adjustments based on external dependencies, resource constraints, and quality metrics Define short-term strategies for the function and Biz & Strategy Operations Department Who You Are 3 - 5 years of project/program management experience working with Agile and Predictive methodologies, preferably in fast-paced, high-growth environments High tolerance for ambiguity with the ability to quickly define and execute cross-functional plans and actions with measurable impact Meticulous attention to accuracy with a rigorous verification approach - you challenge assumptions, fact-check against documentation, and prefer evidence-based communication over speculation Strong data integrity mindset with systematic documentation practices Strong planning and problem-solving skills, enabling you to deliver solid business solutions Ability to interact confidently with senior management leaders and executives to confidently address challenges, handle push-back, and maintain a proactive team-centric approach Skilled at prioritizing and balancing multiple projects Understanding of organizational dynamics, proven ability to influence stakeholders with functional and global reach Experience coordinating multi-vendor ecosystems and managing external partner relationships Proven ability to hold vendors accountable diplomatically while preserving strategic partnerships Demonstrated ability to work autonomously in a fully virtual environment, successfully building strong relationships remotely Excellent written and verbal communication. Adaptive communicator who adjusts style and format based on audience needs (narrative prose for leadership, structured technical formats for engineering, diplomatic firmness for vendors) Skilled at distilling complex technical information into executive-level summaries without sacrificing accuracy The ideal candidate has a passion for driving change and motivating teams through results-driven approaches to solving problems Must be able to interpret and create workflow and process diagrams Familiarity with Google Suite, Confluence, Miro, Asana, and Jira Bonus Points PMP preferred Experience defining best practices for business operations / PMO Startup experience Certified scrum master (nice to have) #LI-AH1 US Employee Benefits - Your benefits start on Day 1! Health & Wellbeing Inclusive health, dental, and vision plans built to support diverse lifestyles. Employer contribution to HSA plans. Generous paid parental leave. Enhanced support for reproductive health, family planning, and new parents. Robust mental health support and Employee Assistance Program (EAP) with confidential counseling services. Comprehensive well-being benefits, including a reimbursement program, Flexible PTO policy. Inclusion & Belonging Impactful connections and community building through our Employee Resource Groups Company-sponsored events to connect Bitizens together. Financial 401k with up to 4% employer match, access to financial professionals to offer our employees the opportunity to plan for a strong financial future well beyond their working years. Stock Options. Life, Short-term Disability, and Long-term Disability options. Flexible workspace support provided, including home office, cell phone, and WiFi service reimbursement. Coworking reimbursement for eligible employees. Voluntary Benefits: Pet Insurance, LegalShield, IDShield, Hospitalization, and Accident coverages. Reimbursement for professional development. Eligibility US applicants must be currently authorized to work in the United States on a full-time basis. Bitly does not sponsor or support any immigration processing. *** Must live in or be willing to relocate to one of the following states to be eligible for hire: Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Louisiana, Massachusetts, Michigan, Minnesota, New York, New Jersey, North Carolina, Pennsylvania, Texas, Vermont, Virginia, Washington *** If you are based in California, we encourage you to read this important information for California residents linked here. (https://bitly.is/CPRACandidates) As part of our hiring process, we conduct routine measures to verify the authenticity of candidate applications and credentials. These steps help us maintain a fair, secure, and high-quality recruitment experience for all applicants. Compensation The salary range for this role takes into account a wide range of factors considered in making compensation decisions, including, but not limited to, skill sets, experience and training, licensure and certifications, as well as other business and organizational needs. Base Salary Range $50,000—$70,000 USD