Zacks Investment Management

Lead marketing strategy and execution to increase advisor engagement, manage digital content creation and approval, and coordinate marketing efforts across teams. | Bachelor’s degree in Marketing or related field, strong multi-channel marketing knowledge, project management skills, proficiency with marketing platforms, and experience in finance-related marketing preferred. | Join to apply for the Marketing Manager role at Zacks Investment Management.Zacks Investment Management is a nationally recognized investment advisory firm and an independent division of Zacks Investment Research. We combine proprietary research with disciplined portfolio management to help clients achieve their financial goals. As a fiduciary, we prioritize clients' interests, offering personalized strategies across various asset classes. Our culture values collaboration, innovation, and delivering measurable results.Job Title: Marketing ManagerPosition Overview:The Wholesale Marketing Manager will lead the firm’s marketing strategy, execution, and process optimization to increase advisor engagement. Experience in digital marketing, content marketing, email marketing, and social media marketing is preferred. Experience in finance, banking, investments, or related fields is a plus.Key Responsibilities:Define and implement marketing strategies aligned with growth objectives.Oversee digital content creation for prospect engagement and email campaigns.Manage content approval processes for marketing materials.Coordinate content needs across the advisor network, sales teams, and management.Qualifications:Bachelor’s Degree in Marketing, Communications, or related field.Strong knowledge of multi-channel marketing strategies.Proven track record in process improvement and lead nurturing.Excellent project management and communication skills.Proficiency in Microsoft Office, social media tools, and marketing platforms like Salesforce and Pardot.Basic HTML knowledge is a plus.Preferred Experience:Marketing programs for high-net-worth financial clients.Understanding of compliance in investment marketing.Ability to innovate and scale marketing processes.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing, Project Management, and FinanceReferrals increase your chances of interviewing at Zacks Investment Management.We offer benefits such as medical, vision, 401(k), student loan assistance, tuition assistance, and disability insurance. #J-18808-Ljbffr