Yelp, Inc

Lead multi-channel marketing campaigns, design technical solutions, implement experiments, troubleshoot MarTech challenges, and mentor team members. | 7+ years in growth or lifecycle marketing with hands-on campaign execution, proficiency in MarTech platforms, technical skills in HTML/SQL, strong project management, and a bachelor's degree. | Summary Yelp’s mission is to connect people with great local businesses. As a trusted source of information, millions of people turn to Yelp every day to make decisions about where to spend their money, from where to eat, shop or stay, to which home or local service provider to use, and beyond. As a Growth Operations Manager, you’ll be instrumental in advancing our owned channel marketing, leading technical campaign execution, and pioneering the adoption of AI-driven approaches to consumer engagement. Reporting to the Associate Director of Growth Science & Operations, you’ll partner cross-functionally to ensure strategic, data-informed, and operationally robust Growth Marketing programs across email, push, in-app and emerging channels. You’ll play a key role in solution design review, experimentation strategy, technical troubleshooting, and new channel exploration, while staying agile in an environment shaped by continuous platform change and technological innovation. We’d love to have you apply, even if you don’t feel you meet every single requirement in this posting. At Yelp, we’re looking for great people, not just those who simply check off all the boxes. This is a full-time remote role based in the United States. What you'll do: Lead and oversee the development, execution, and continual improvement of multi-channel campaigns across email, push, in-app and new channels, ensuring alignment with industry best practices and team goals. Review and advise on technical solution designs, ensuring campaigns are robust, compliant, and set up for measurable success. Develop, implement, and validate experiment methodologies, ensuring rigorous design and actionable learning to drive channel strategy forward. Monitor and adapt to changes in marketing platforms, policies, devices, and AI-driven trends, communicating pivots and updates to key stakeholders swiftly. Build, iterate, and advocate for best-in-class channel strategies, leveraging analytics frameworks and AI tools to maximize channel performance. Partner with MarTech, product and analytics teams to troubleshoot technical challenges, streamline processes, and develop scalable solutions. Mentor and collaborate with team members, supporting a data-first, experiment-driven culture across Consumer Growth Science & Operations. Stay current with digital marketing, data privacy, and MarTech trends and champion their adoption across the team. What it takes to succeed: 7+ years' experience in growth or lifecycle marketing (email, push, in-app etc) and hands-on campaign execution Demonstrated experience with technical campaign solutioning, A/B testing, and reporting Proficiency in modern MarTech automation and analytics platforms (e.g., Braze, SFMC, others) Strong competency (or willingness to develop) with AI-driven workflows and decisioning engines Exceptional project management, cross-functional collaboration, and communication skills Experience in interpreting and troubleshooting deliverability, compliance, and platform changes Bachelor’s degree required; advanced degree or technical certifications are a plus HTML, SQL, Liquid or similar and data analysis proficiency (Excel, dashboards) is a strong asset What you'll get: Effective your first day: Full medical, vision, and dental 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday Up to 14 weeks of parental leave Monthly wellness subsidy Work from home reimbursement Flexible spending account 401(k) retirement savings plan Employee stock purchase plan Compensation range for this position is $106,000.00- $150,000.00 annually. You may also be offered a bonus and benefits. Closing At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.” We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability. Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience. We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco, the Los Angeles County Fair Chance Ordinance for roles based in the unincorporated areas of Los Angeles County, and the California Fair Chance Act for roles based in California). We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or 415-969-8488. Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes. US Recruiting and Applicant Privacy Notice #LI-Remote

Own and execute Yelp’s SEO product roadmap, optimize SEO levers, collaborate with engineering and product teams, and mentor the SEO product team. | Multiple years of SEO product management experience, strong product strategy skills, experience in consumer marketplace or social business, and ability to manage full product lifecycle. | SummaryFor 20 years, Yelp has been synonymous with helping consumers discover and connect with great local businesses - from restaurants and nail salons to movers and plumbers. With unmatched local business information, photos, and review content, Yelp provides a one-stop local platform to discover, connect and transact with local businesses of all sizes by making it easy to request a quote, join a waitlist, and make a reservation, appointment, or purchase.Currently, Yelp experiences 4 billion sessions and 100 million monthly active users in the US alone and has continued to grow organically. Yelp sees an opportunity for exponential growth by doubling down on efforts to address all local needs beyond finding restaurants. with potential for expansion in untapped markets and international areas, we expect transformational growth.The Product Manager, SEO is a critical role within our high-performing product team to drive Yelp's critical SEO efforts. You will play a key role in achieving our vision of becoming the top SEO team in the market. You will collaborate with product and engineering teams with deep SEO expertise to build and optimize features that leverage Yelp's massive body of high quality content. Utilizing your strong skills and experience, you will own the SEO roadmap, implementing new strategies, and enhancing existing SEO levers such as structured data, internal linking, and meta optimization.The culture at Yelp is a unique blend of a dynamic startup environment with the stability and resources of a successful public company. You will have full ownership of your focus area and be able to make fast decisions in a highly collaborative setting.This opportunity is fully remote and does not require you to be located in any particular state within the US. We welcome applicants from throughout the US. We’d love to have you apply, even if you don’t feel you meet every single requirement in this posting. At Yelp, we’re looking for great people, not just those who simply check off all the boxes.What you'll do:Own Yelp’s SEO efforts - including creating new SEO levers, optimizing existing levers, testing strategy/execution, and contributing to cross-company initiative as part of the SEO center of excellence.Develop and execute the vision and roadmap for SEO features.Understand both end users (search engines and Yelp visitors) and build products and features that will further enhance growth without negatively impacting the consumer experience.Partner closely with the tech organization, and other consumer PM teams, to ensure alignment, partnership and outcome delivery.Build a SEO toolkit, that enables the turning of dials, to support targeted growth.Use data to inform decision making on prioritization of roadmap and optimization of SEO experiments.Mentor, and support the hiring efforts to grow a world-class SEO product team.What it takes to succeed:Multiple years of SEO product management experience.Experience at a top-tier consumer or marketplace business that is rooted in A/B testing and witnessed massive user growth is highly preferred.Demonstrated ability to understand a business and how to set product strategy.Strong understanding and track record of implementing SEO product growth mechanics, ideally in a consumer marketplace/social business.Proven experience in managing full product development lifecycle, from research and concept to release and future evolution in a high growth, scale-up environment.Strong product sense and an ability to think about the business broadly.Experience fostering an inclusive, collaborative, and accountable team culture.Passionate about Yelp’s mission of connecting people to great local businesses.A Bachelor’s Degree or an equivalent work experience is required.What you'll get:Compensation range is $124,000-269,000 annually. Depending on your role and level, you may also be offered a bonus, restricted stock units, and benefits.This opportunity has the option to be fully remote in all locations across the US.You can find more information about Yelp's five star benefits here!ClosingAt Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.”We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience.We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco, the Los Angeles County Fair Chance Ordinance for roles based in the unincorporated areas of Los Angeles County, and the California Fair Chance Act for roles based in California).We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or 415-969-8488.Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes.#LI-RemoteRecruiting and Applicant Privacy Notice #J-18808-Ljbffr