VSA Partners

Lead and execute advanced information architecture and content experience strategies for a large-scale B2B dot-com ecosystem, including taxonomy development, metadata modeling, and collaboration with multiple teams to optimize content structure and performance. | Senior-level experience (8+ years) in IA, content experience, or content architecture in enterprise B2B environments, expertise in taxonomy and metadata systems, proficiency with Adobe Experience Manager, strong communication and analytical skills, and ability to work independently in a remote setting. | VSA’s purpose is to design for a better human experience. As a strategy and design agency, we blend consumer insights and data with human-centered design to activate meaningful, motivating and measurable experiences in an increasingly noisy world. With offices in Chicago, New York and San Francisco, VSA offers a full range of fully integrated capabilities—branding, advertising, data science and technology—all under one roof. VSA is also a proud member of Meet The People, an international family of unified and independent agencies. For more than 40 years, we have delivered solutions for business and creative leaders at some of the world’s most respected brands and forward-thinking organizations, including Google, Nike and IBM. Remote, US based, Eastern time collaboration Overview VSA Partners is hiring a Director, Content Experience, IA, Taxonomy (Freelance) to lead advanced information architecture and content experience across the full dot-com ecosystem of our world class global enterprise client. This senior, hands-on role focuses on structuring complex content systems, shaping navigation clarity, ensuring content quality, and defining the taxonomy and metadata frameworks that support a large-scale B2B environment. You will collaborate closely with UX, UI, content strategy, research, engineering, information technology, QA, and product teams, as well as the enterprise search team, to ensure information is organized and delivered in ways that support findability, relevance, personalization, performance, accessibility, and long-term scalability. This role requires someone who can simplify complexity, communicate clearly with any audience, and operate as a cross-functional partner and technical backbone for the content ecosystem. Experience Level 8+ years IA, content experience, or content architecture experience in enterprise B2B environments. Responsibilities IA Strategy and Architecture Develop taxonomy, metadata models, labeling systems, navigation structures, and content organization frameworks for a global B2B dot com ecosystem. Architect page, section, and system-level hierarchy to improve clarity and consistency across a large-scale site. Support acquisitions, migrations, restructures, and major content shifts with clear information models. Ensure structures support accessibility, findability, personalization, and global content scale. Evaluate content, journeys, and navigation against business-established performance goals and user needs. IA & Content Execution Build and refine taxonomies, metadata standards, tagging frameworks, and structured content models. Tag and structure content to strengthen search relevance, type-ahead performance, and system-wide retrieval. Conduct audits of URLs, metadata, redirects, navigation pathways, content relationships, page-level content quality, and structural integrity. Optimize content organization on pages and across sections using design system patterns, IA best practices, and personalization strategy. Document IA standards, logic, and guidelines to guide cross-functional teams. Cross-Functional Collaboration Work with the enterprise search team on taxonomy alignment, tagging standards, and relevance improvements. Partner with UX research to integrate moderated testing, qualitative findings, and behavioral insights into IA and content decisions. Collaborate with UX, UI, engineering, QA, content strategy, product owners, and analytics teams to ensure content and IA structures are implemented correctly. Communicate content and IA rationale clearly to both technical and non-technical stakeholders. Ensure consistent application of brand and content standards across experiences. CMS and Enterprise Systems Integration Translate IA frameworks into scalable execution within Adobe Experience Manager (AEM), including taxonomy, metadata configuration, content models, and Experience Fragments when applicable. Work with content managers to ensure accurate and efficient component-based content production. Identify structural or quality issues early and recommend sustainable solutions. Maintain IA and content governance across teams, documentation, workflows, and releases. Quality, Performance, and Optimization Monitor content, structure, and navigation performance against business and experience goals. Partner with QA teams to refine testing strategies as they relate to content structure, tagging, and navigation behavior. Support evaluation and optimization of user journeys, local and global navigation, and content sequencing across the ecosystem. Conduct competitive analysis to inform content and structural improvements when relevant. Required Experience and Skills Senior-level experience in information architecture, content experience, content strategy, taxonomy, or structured content systems. Expertise in taxonomy development, metadata modeling, tagging systems, content hierarchy, and structured content logic. Adobe Experience Manager experience, including component-based content creation and metadata/taxonomy workflows. Experience collaborating with search, UX, engineering, QA, and analytics teams in enterprise environments. Strong communication skills with ability to explain complex IA and content structures clearly. Proven ability to evaluate site content, performance, and structure to recommend improvements. Strong analytical and problem-solving skills. Comfortable working independently in a remote, globally influenced environment. Preferred Experience Experience with AEM Core Components and Experience Fragments. Experience supporting enterprise search, personalization, and structured content retrieval. Familiarity with schema markup, breadcrumb logic, sitemap structures, and enterprise content patterns. Experience participating in design thinking workshops and large-scale discovery efforts. Hands-on experience planning or supporting user research. Experience in Agile environments. Additional Information Freelance. Remote. US based. Eastern or Central time preferred for global collaboration. New York Estimated Salary Range $90—$130 USD San Francisco Estimated Salary Range $90—$130 USD VSA Partners is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive, equitable environment for all employees. All employment decisions are made based on qualifications, merit and business need. California Residents - Please review our Privacy Notice here. VSA PARTNERS, LLC vsapartners.com

Lead UX design and research efforts to conceptualize and activate digital marketing systems and interfaces across multiple devices. | 4+ years UX research and design experience, preferably with a related MS degree, agency experience, and proficiency in design/prototyping tools. | VSA’s purpose is to design for a better human experience. As a strategy and design agency, we blend consumer insights and data with human-centered design to activate meaningful, motivating and measurable experiences in an increasingly noisy world. With offices in Chicago, New York and San Francisco, VSA offers a full range of fully integrated capabilities—branding, advertising, data science and technology—all under one roof. VSA is also a proud member of Meet The People, an international family of unified and independent agencies. For more than 40 years, we have delivered solutions for business and creative leaders at some of the world’s most respected brands and forward-thinking organizations, including Google, Nike and IBM. VSA Partners is a group of dedicated, collaborative, and kind people that value insight over egos. Our Digital Design team builds and activates each of our clients’ vision, voice and story across digital channels. We are proactively reviewing resumes for a Senior User Experience (UX) Designer to join a dynamic team that will lead conceptualizing, chartering, designing, and activating the next generation marketing systems, messages, and interfaces. The Senior UX Designer is a leading force behind the design of all experiences and collaborates closely with teammates in visual design, strategy and technology in an iterative fashion. We will be defining and crafting sophisticated and dynamic experiences across multiple channels and devices; mobile, tablet, web and ideally physical environments/experiences. Together we will come up with big ideas and define them down to the interaction level with appropriate detail. We advocate design choices based on clear strategy or heuristic principles and can lead smaller projects or sizeable components of large-scale projects depending on business needs. If this excites you; keep reading. Requirements • Work with Stakeholders to collect user needs, plan solutions, and define the vision for digital experiences in content marketing, service design or retail innovation. • Lead driven assessments, heuristic reviews, contextual inquiries and synthesize findings from analytics to optimally support a vision or strategy. • Direct and build journey maps, ideation sketches, wireframes, site maps and prototypes. • Produce compelling diagrammatic visualizations to communicate recommendations through user testing; and use findings to inform additional iterations. Qualifications • 4+ years of UX research and design experience. • M.S. in HCI, UX, interaction design, human factors or industrial design preferred. • Experience designing for and with large enterprises and working in a fast-paced agency environment and on agile projects. • Experience with design and prototyping tools such as Sketch, InVision, Axure, Adobe InDesign, or Omnigraffle. THIS SEARCH IS NOT CURRENTLY OPEN. RESUMES ARE BEING REVIEWED PROACTIVELY! VSA Partners is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive, equitable environment for all employees. All employment decisions are made based on qualifications, merit and business need. California Residents - Please review our Privacy Notice here. VSA PARTNERS, LLC vsapartners.com