VML

Coordinate and manage digital advertising campaigns across various channels, ensuring timely delivery, quality, and alignment with client strategies. | Requires 3-5 years of digital project management experience, proficiency with ad trafficking and campaign optimization, and agency experience. | About VML VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X. VML is in search of a SENIOR PROJECT MANAGER – INTEGRATED CAMPAIGNS What you'll do: • Work closely with respective team members from various disciplines (Media, CRM, Creative, Project Management, Account, AdOps, and Analytics) within the agency to optimize and coordinate advertising campaign strategies and potentially regional offers across Paid Digital, Site, Social, Print / traditional, and E-mail. • Work within our internal systems, platforms, and with our partners to execute campaign launches, this includes trafficking, creative development, Q/A, and troubleshooting. Specifically: • Developing detailed project plans, including timelines, budgets, and resource allocation. • CREATING project scope and objectives clearly. • Breaking down complex projects into manageable tasks. • Ensure that all projects remain consistent with agency and client approved brand communications strategies throughout the advertising development process. Specifically: • Tracking progress against the plan and identifying potential roadblocks. • Managing timelines and ensuring deadlines are met. • Leading regular status meetings and providing updates to stakeholders. • Managing risks and implementing mitigation strategies. • Proactively drive development and implementation of cross-channel advertising content, working with cross functional teams to ensure consistency across all consumer marketing messages. • Perform other duties and projects as assigned. Who you are: • Excellent communicator: Clearly and concisely communicate project updates, challenges, and solutions to various stakeholders, including clients, internal teams, and vendors. Tailor communication style to the audience. • Collaborative leader: Facilitate cross-functional collaboration, lead project teams, and mentor junior members. Proactively identify and resolve conflicts. • Agile and adaptable: Thrive in a fast-paced environment, manage multiple projects simultaneously, and adapt to changing priorities and deadlines. • Strategic thinker: Proactively identify opportunities to optimize campaigns and improve processes. Think critically and develop innovative solutions. • Organized and detail-oriented: Maintain meticulous organization and attention to detail in all aspects of project management, from planning to execution. • Proficient in project management tools and software: Expert-level proficiency in project management platforms (e.g., Asana, Trello, Monday.com) and other relevant software. What you'll need: • 3-5 years of experience in digital project management: Demonstrated experience managing digital advertising campaigns across various channels (Paid Digital, Site, Social, Email). Experience with traditional advertising is a plus, but digital expertise is paramount. • Proven track record of successful campaign execution: Provide examples of successfully launched and managed campaigns, highlighting key achievements and metrics. • Deep understanding of digital marketing principles: Demonstrate a strong understanding of digital media planning, buying, campaign optimization, and performance analysis. • Technical proficiency: Familiarity with ad trafficking, creative development processes, QA procedures, and troubleshooting techniques within digital advertising platforms. • Strong analytical skills: Ability to analyze campaign data, identify trends, and make data-driven recommendations to optimize performance. • Client management experience: Experience building and maintaining strong client relationships, presenting campaign updates, and managing client expectations. • Agency experience (required): Experience working within an agency environment and collaborating with various internal teams (Media, CRM , Creative, Account, AdOps, Analytics). We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. 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Develop and execute social media strategies aligned with brand goals, ensuring compliance and leveraging current trends. | 7+ years of social marketing experience, expertise in regulated industries, and ability to work independently. | Social Strategy Director (Healthcare/Pharma sector)- Freelance Who we are looking for: VML is seeking an experienced Social Strategist, Director level, to join VML on a long-term (potentially up to 6 months) Flex (Freelance) assignment. This highly visible, client facing assignment will require a 20 hours per week commitment. The ideal candidate will be an organized, detail-oriented strategist who loves knowing the ins and outs of social media tools, strategies, technologies and processes. You will be skilled in how Social Strategies (Organic & Paid) work hand in hand with the overarching brand strategies for a client in the Healthcare/Pharma sector. You'll help evolve and (in some cases) help invent an existing Brand's comprehensive social strategy, and work to uncover insights that can guide a brand's ideas and decisions, again, in all things ‘social’. What you’ll do: • Partner with creative, brand strategy, analytics & data and our media teams to support a brand's social strategy and social marketing goals • Organize and schedule social media strategy with an eye on calendar events (Open enrollment periods as one example) ensuring compliance with brand specs, as well as legal and regulatory guidelines • Plan and execute social media strategic campaigns that support key brand milestones and tentpole events (again for Organic and Paid Social) • Keep a pulse on current events, online trends and potential controversies or threats relevant to the brand • This will include writing creative briefs in partnership with organic and paid social media and brand strategy, reviewing social executions aligned to best practices and platform specs. • The platforms included in this strategy and consultation include FB, IG, Reddit, YT, and LinkedIn. Who you are: • 7+ years of social marketing strategy experience • Expertise working with client accounts in highly regulated industries • Experience working independently and ability to move projects forward without detailed direction • Understanding of social platforms and functions, and the ability to share that knowledge with others • Ability to collaborate effectively within a team • Ability to present to senior level clients and co-create solutions with them What we offer: • Passionate, driven people | We champion a culture of people that do extraordinary work. • Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery. • Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally. VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.