TransCore

Manage and optimize the CRM system, lead customer success programs, coordinate with stakeholders to improve client relationships and satisfaction, and support business development through data-driven insights. | Bachelor's degree in business or marketing, 3-5 years client relationship management experience, CRM platform expertise (HubSpot preferred), strong communication and analytical skills, and willingness to travel up to 25%. | TransCore (TRN), a subsidiary of ST Engineering, is seeking an experienced CRM Marketing Specialist to join our team in Nashville, Tennessee. Summary TransCore is a global leader in tolling and traffic management technology. We are dedicated to partnering with transportation agencies around the world to deliver innovative solutions that help the traveling public move around more efficiently. To help ensure our customers derive maximum value from our products and services to reach their desired outcomes, we are seeking a CRM Marketing Specialist who shares our commitment to building lasting customer relationships. Position Overview The CRM Marketing Specialist will be responsible for implementing and managing TransCore’s CRM system to ensure data integrity, user adoption, and actionable insights. This role will also be integral in facilitating TransCore’s customer success program and will work closely with cross-functional teams, including executive/regional management, marketing, and operations teams, to derive customer relationship insights, enhance client satisfaction, and drive business outcomes. Preference will be given to candidates with experience managing customer relationships within the public sector. Work arrangement: This is a hybrid role requiring two to three days on-site per week. Essential duties and key responsibilities: Include the following. Other duties may be assigned. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. • Lead implementation and administration of HubSpot CRM to keep stakeholders apprised of client relationships status, individual needs, key personnel, current and upcoming projects, and assorted metrics • Configure, customize, and maintain CRM workflows, dashboards, and integrations • Ensure accurate data entry and integrity across all customer records • Partner with internal and external stakeholders to develop and deliver CRM training and drive CRM adoption • Generate reports and analytics to support leadership decision-making and business development • Monitor customer health metrics and develop strategies to proactively address risks • Design and implement customer success programs to improve retention and satisfaction • Partner with stakeholders to execute ongoing customer engagement initiatives, including the annual client engagement survey, annual customer meeting, and trade events • Establish a customer success calendar to more effectively manage customer touchpoints and stakeholders • Work with operations stakeholders to develop individual action plans to improve client relationships and more effectively manage and communicate with customers • Partner with marketing and communications stakeholders to develop a client outreach program and supporting marketing materials (i.e., client email communications, product bulletins, case studies, white papers, newsletter, etc.) • Travel may be required up to 25 percent of the time. Required Skills & Experience: • Bachelor's or master’s degree in business administration, Marketing, Communications, or a similar field. • Minimum of 3-5 years of experience in client relationship management. • Proven experience with implementing and maintaining CRM platforms (HubSpot preferred). • Proficiency with Microsoft 365 Office Suite. • Strong understanding of customer success principles and best practices. • Demonstrated success working on customer engagement initiatives and improving customer satisfaction through proactive engagement. • Excellent analytical and reporting skills. • Excellent oral and written communication skills, including the ability to craft and deliver high-value messaging to team members and clients. • Skilled at engaging with internal and external stakeholders at all organizational levels. • Ability to engage with internal and external stakeholders across organizational levels and function as part of an interdisciplinary team. • Ability to analyze problems, determine root cause, and identify and implement solutions. • Ability to influence others and move a team toward a common vision or goal. • Ability to present ideas in a variety of ways depending upon audience and context. • Strong active listening skills and interpersonal skills. • Strong presentation skills • Able and willing to travel for business up to 25 percent of the time. Desired Skills • Familiarity with Tolling, Intelligent Transportation Systems (ITS), or Civil Engineering Industry. • CRM Certification (s). Physical Demands/Work Environment While performing the duties of this job, the employee may be seated for extended periods of time. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee may occasionally lift and/or move up to 15 pounds. The noise level in the work environment is usually moderate. • TransCore complies with federal and state disability laws and provides reasonable accommodation for employees with disabilities.

Drive product strategy and innovation, conduct data-driven product development, lead consumer research and financial analysis, collaborate on product design, and execute delivery in a cross-functional team. | Bachelor’s degree in CS or related field, 3-5 years product analyst or digital strategy experience, advanced data analysis and SQL skills, experience with product analytics and consumer research, financial modeling, A/B testing, Figma, Agile, and strong communication. | TransCore (TRN), a subsidiary of ST Engineering, is seeking an energetic and analytical Product Manager to join our Smart Mobility Product development team. This position will be based in the Nashville, TN office. Role Overview We are looking for an analytically driven Product Manager to shape the future of our mobility platform. In this role, you will be a contributor to the mobility engagement strategies for our B2C and B2B product roadmap. You will work collaboratively with business, design, engineering, and finance teams to translate customer needs, market trends, and financial insights into impactful product experiences. This position requires strong analytical skills, including the ability to interpret consumer research and conduct financial cost-benefit analyses to inform product decisions and prioritize the roadmap. Occasional business-related travel may be required. The Selected Candidate Must Demonstrate • Strategic Vision: Balances user needs, business goals, and technical feasibility • Analytical Depth: Translates complex data into actionable insights and strategic recommendations • Innovation: Contributes creative ideas that improve engagement and drive growth through metrics • Collaboration: Excels in cross-functional and remote team environments • Execution Focus: Drives clarity, momentum, and measurable outcomes Key Responsibilities Product Strategy & Innovation • Support and drive the mobile product roadmap with a focus on strategic recommendations and business goals • Conduct competitive analysis and trend research to inform product positioning and differentiation • Identify and evaluate opportunities for B2C and B2B commerce integration Data-Driven Product Development • Leverage analytics platforms (e.g., Dynatrace, Power BI, Looker) to assess feature performance and user behavior • Design and interpret A/B tests and multivariate experiments to validate product hypotheses • Build dashboards and visualizations that combine behavioral and financial data for decision-making Consumer Research & Financial Analysis • Lead interpretation of consumer research, surveys, and behavioral studies to uncover actionable insights • Conduct financial modeling and cost-benefit analysis to evaluate feature investments and ROI • Integrate user data and financial metrics into roadmap prioritization and stakeholder reporting • Assess trade-offs between user experience, technical complexity, and business impact Product Design & Experience • Collaborate with UX/UI designers in Figma to develop wireframes, user flows, and prototypes • Map customer journeys and pain points to inform feature prioritization and experience design • Champion intuitive, seamless, and user-friendly product experiences Execution & Delivery • Write clear user stories, acceptance criteria, and success metrics aligned with Product goals • Support backlog grooming, sprint planning, and feature testing • Support pilot programs and early releases, analyzing feedback to refine product direction • Report findings, risks, and opportunities to support product goals Cross-functional Product Guidance • Serve as the connective tissue across product, design, engineering, and external partners • Ensure digital scalability and configuration readiness to support rapid iteration • Communicate product vision and progress through compelling narratives and presentations Required Qualifications • Bachelor’s degree in Computer Science, Electrical Engineering, or related field • 3–5 years in a product analyst or digital strategy role. • Advanced proficiency in data analysis tools (Power BI, Looker, Tableau, Excel). • Strong SQL skills for querying and interpreting complex datasets. • Hands-on experience with product analytics platforms (Dynatrace, Google Analytics). • Proven ability to interpret consumer research and behavioral data. • Demonstrated experience in financial modeling and cost-benefit analysis. • Experience designing and analyzing A/B tests and experiments. • Skilled in Figma or equivalent design collaboration tools. • Deep understanding of Agile methodologies and digital product delivery. • Excellent storytelling, visual communication, and stakeholder engagement skills. • Comfortable working in new business development environments. Nice To Have • Experience in commerce integration, including checkout flows or vendor enablement • Familiarity with gamification mechanics, engagement tactics, and behavior-driven design Physical Demands/Work Environment The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is frequently required to stand; sit; and walk. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. The noise level in the work environment is usually moderate. • TransCore complies with federal and state disability laws and provides reasonable accommodation for employees with disabilities.