Sinch

Own product positioning, go-to-market strategies, and create high-quality product content to drive adoption and engagement. | Requires 5+ years in SaaS product marketing, strong content creation skills, and experience with GTM planning and messaging. | ABOUT SINCH Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! DESCRIPTION Sinch is looking for a highly capable, action-oriented Senior Product Marketing Manager to own product storytelling, go-to-market execution, and product content for Mailgun. You'll drive adoption in our product-led growth (PLG) environment by sitting at the intersection of Product, Marketing, and our customer base, turning features into clear customer value, building content that helps developers and technical teams succeed, and ensuring launches, pricing, and messaging land with clarity and impact. This is a hands-on role for an experienced product marketer who excels at creating high-quality product content such as messaging briefs, technical demos and walkthroughs, product pages, and enablement assets—with a strong understanding of how to communicate with developer audiences. You'll be comfortable owning both strategy and execution, and working cross-functionally in a fast-paced PLG team environment where data-driven decisions and customer insights drive growth. What You'll Own And Do: Own positioning & go-to-market Define ICPs, value propositions, and differentiation Plan and execute GTM strategies for features and launches Turn insights into impact Gather customer and competitive insights Translate learnings into positioning, messaging, and roadmap input Be the source of truth Maintain product messaging, positioning, and competitive intel Align Product, Marketing, and Sales around one clear product story Enable sales to win Build battlecards, competitive comparisons, and sales assets Ensure assets are practical, clear, and used in real sales cycles Ship high-impact product content Create demos, feature summaries, release notes, and one-pagers Partner on conversion-focused landing pages and web content Requirements 5+ years of Product Marketing experience in a SaaS or PLG environment. Background in email is preferred. Strong writing and content-creation skills—you enjoy building how-tos, demos, videos, and product explainers. Highly hands-on, fast-moving, and comfortable owning both strategy and execution. Experience with GTM planning, messaging frameworks, ICP definition, and positioning. Ability to distill complex product capabilities into simple, compelling customer value. Proven ability to collaborate cross-functionally and bring clarity in ambiguous environments. Success Looks Like Clear, compelling product messaging across the website, launches, and campaigns. Product launches that drive measurable activation, engagement, and adoption. A steady stream of high-value product content that improves PLG conversion. A trusted “truth layer” that keeps Marketing, Sales, and Product aligned. Strong differentiation in competitive email and communications markets. Our Hiring Process We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! Benefits STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. Salary: The annual starting salary for this position is between $100,000-$125,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until 02/23/2026 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

Define and lead content strategy across multiple channels and markets, collaborating with teams to produce engaging content that supports business goals, and leveraging AI tools for content creation. | Over 5 years of experience in content and social marketing, managing multilingual programs, with strong storytelling and channel experimentation skills, and a self-starter attitude. | ABOUT SINCH Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! DESCRIPTION Sinch Mailjet has been in the email game since 2010. In that time, we've built something most SaaS companies can only dream of: strong organic traffic, solid brand recognition, and tens of thousands of customers who love our product. We didn't get here by outspending the competition; we got here by being smarter and more creative. That matters now more than ever. AI is rewriting the rules of content. The internet is getting louder by the day. Standing out has never been harder. So we're doubling down on what works: we're building a strong programmatic and SEO engine, and now we need a creative mind who can multiply its impact. Someone who can go beyond the blog and the HubSpot playbook from 2015. Someone who understands that a lot of influence happens in places you can't track: Dark social, private communities, word of mouth, the conversations that don't show up in your attribution report. We're looking for someone who can create content worth sharing in a DM. What You’ll Do: Strategy & Ownership: Define and lead Mailjet's content strategy across languages, markets, and content formats. You own the vision and the roadmap. Channel Diversity: Find the right message-channel fit. Podcasts, partnerships, community, video, LinkedIn, emerging platforms...figure out where our audience actually pays attention and meet them there. Cross-Team Collaboration: Work closely with product, product marketing, and regional teams to turn their expertise into content that supports real business goals. Localize, don't just translate. AI-Powered Execution: Use AI tools aggressively to create, scale, and repurpose content, but know when to add the human layer that makes it land. Hands-On Delivery: This isn't a strategy-only role. You'll be in production mode most of the time, so you need to be comfortable rolling up your sleeves. Research & Storytelling: Surface new angles, generate original data, and publish a consistent stream of thought leadership pieces. Give people something to cite REQUIREMENTS 5+ years of experience in content and social marketing, preferably with an international B2B SaaS or tech brand. Experience managing multilingual content programs across English, French, German and Spanish markets, working with localization teams to create content that resonates locally, not just translates. A self-starter mindset. You can strategize, execute, and iterate without waiting for permission or hand-holding. A portfolio that shows range: campaigns, formats, or content experiments you're genuinely proud of. We want to see how you think, not just what you've published. Strong storytelling instincts. You can take a dry topic and make it interesting and turn data into a narrative people want to share. Experience finding audiences in unexpected places. You've gone beyond the blog and tried new channels, formats, or distribution plays, and you can talk about what worked and what didn't. Proven ability to connect creative work to business goals. You understand that great content needs to drive pipeline, not just applause. Curious about AI tools and how they can amplify your work, but you know the difference between AI-assisted and AI-dependent. OUR HIRING PROCESS We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! Benefits STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. Salary: The annual starting salary for this position is between $100,000 - $125,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until February 10, 2026 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation. Location: This is a remote role; however, candidates must reside near one of our hub locations (Atlanta, GA) or on the East Coast.

Drive revenue growth by managing the full sales cycle, developing executive relationships, and solution-selling within the telecom industry. | 7+ years of enterprise sales experience, deep telecom industry expertise, proven success in exceeding quotas, and strong negotiation and presentation skills. | ABOUT SINCH Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! DESCRIPTION The role focuses on driving revenue growth by building and managing a strong sales pipeline to exceed targets for Sinch’s voice and messaging services. It involves strategic prospecting within the CSP market, developing executive-level relationships, and leading the full sales cycle from initial contact to deal closure. The position requires solution-selling expertise to align Sinch’s product suite with client objectives, deep product knowledge across voice and messaging offerings, and close collaboration with internal teams to ensure client success and support market expansion. Key Responsibilities Drive Revenue Growth: Develop and manage a robust sales pipeline to achieve and exceed quarterly and annual revenue targets for both Sinch’s voice and messaging services. Strategic Prospecting: Identify and target new business opportunities within the CSP market, utilizing industry events, partner relationships, and outbound marketing tools to build a strong pipeline. Executive Relationship Management: Conduct high-level business conversations and cultivate relationships with key executive stakeholders (C-level, VP-level) within new and existing client accounts. Solution Selling: Utilize solution-selling and value-based techniques to deeply understand customer challenges and effectively articulate how Sinch’s product suite can drive their business objectives. Full Sales Cycle Management: Lead the entire sales process from initial contact and qualification to delivering presentations, managing complex commercial negotiations, and closing deals. Product Expertise: Become an expert in Sinch’s full portfolio of voice (e.g., termination, origination, TFN, E911) and messaging (e.g., A2P, 10DLC, Toll-Free) services, and clearly differentiate our value proposition in competitive bids. Cross-Functional Collaboration: Work closely with internal teams, including product, marketing, and legal, to ensure client success and align strategies for market expansion. REQUIREMENTS Experience: 7+ years of experience in a quota-carrying enterprise sales role, with a demonstrated history of selling to Communication Service Providers (CSPs), carriers, or telecom service providers. Industry Expertise: Deep expertise in the telecommunications landscape with experience selling both voice services (e.g., VoIP, SIP Trunking, termination, origination) and messaging services (e.g., A2P, SMS/MMS, 10DLC). Proven Success: A strong and consistent track record of exceeding sales quotas and driving significant revenue growth in complex, large-scale accounts. Sales Methodology: Proficiency in a defined sales methodology (e.g., MEDDPICC, Challenger Sale) to effectively guide a strategic sales process. Executive Presence: Exceptional communication, presentation, and negotiation skills, with proven ability and comfort in engaging C-level executives. Strategic Mindset: Ability to think strategically to manage long sales cycles, identify new market opportunities, and build lasting client partnerships. Education: Bachelor’s degree or equivalent experience is preferred. This role is primarily remote, but candidates must reside near one of our hub locations for occasional collaboration: Atlanta, GA; Chicago, IL; San Antonio, TX; Denver, CO; Seattle, WA OUR HIRING PROCESS We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! Benefits STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. The annual starting salary for this position is $100,000.00 - $150,000.00. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This position is eligible for commissions in accordance with the terms of the Company’s plan. This role will be accepting applications until March 31st, 2026 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

Manage and optimize digital performance marketing channels, implement tracking and measurement frameworks, and analyze data to improve conversion rates and ROI. | Extensive experience with GA4, GTM, Google Ads, Meta Ads, and analytics, with proven success managing multi-channel budgets and optimizing funnels. | ABOUT SINCH Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! DESCRIPTION The Performance Marketing Manager owns end-to-end digital performance across paid media, website conversion, analytics, and funnels. This role ensures our digital ecosystem is fully measured, optimized, and aligned with business goals. You’ll manage all digital ad accounts, implement measurement frameworks, maintain dashboards and scorecards, and deliver actionable insights that drive sustainable growth across acquisition, free trial, ecosystem, and inbound funnels. This role requires a highly analytical, detail-oriented marketer who is comfortable working across GA4, Google Tag Manager, Search Console, Meta Ads, Google Ads, CRO workflows, and cross-functional teams including ABM, Strategy, and Web. Key Responsibilities Analytics, Tracking & Measurement Own GA4 implementation, configuration, and ongoing optimization. Manage Google Tag Manager (GTM) including all custom events, triggers, tags, and data layer requirements. Maintain tracking across all funnels: inbound, free trial, ecosystem, and paid channels. Conduct recurring Search Console deep dives, evaluating queries, impressions, CTR trends, and LLM-driven SEO performance. Build and maintain advanced pivot tables to enable deep exploration of ad and funnel performance. Produce recurring Website Conversion Reports and Performance & CVR insights for stakeholders. Scorecards, Dashboards & Reporting Own the Digital Scorecard: upkeep, optimization, and accuracy. Deliver scorecard updates Weekly (WoW), Monthly (MoM), and Quarterly (QoQ). Maintain budget pacing documents and monthly investment summaries. Produce ad account deep dive reports, including channel efficiency, CVR analysis, CPA/CAC trends, and funnel diagnostics. Paid Media Ownership Fully own, pace, manage, and optimize all Google Ads and Meta Ads accounts. Lead campaign refreshes, ads refreshes, creative rotations, and audience tests. Manage Meta remarketing, prospecting, conversion events, and landing page mapping. Oversee paid conversion event integrity across platforms. Remove/manage targeting dependencies with other products in the organizations Funnel & Conversion Optimization Evaluate and optimize end-to-end inbound funnels, including channel-to-lead-to-opportunity flow. Monitor and optimize free trial funnel performance across geographies and acquisition sources. Monitor ecosystem performance funnels, including partner, referral, and integration-driven traffic. Analyze landing page performance, identify CRO opportunities, and coordinate execution with the CRO team. Collaborate with Strategists on creative needs and performance-driving assets. Cross-Functional Collaboration Partner with ABM teams to align targeting, budgets, and funnel segmentation. Collaborate with the CRO team to test landing pages, messaging, and UX improvements. Work closely with the Creative Strategist to brief and deliver assets for ads across Meta and Google. Coordinate with content, product marketing, web, and sales teams to ensure alignment across funnels. REQUIREMENTS 4–7+ years in performance marketing, growth marketing, or analytics. Expert knowledge of GA4, GTM, Google Ads, Meta Ads, and Search Console. Strong ability to analyze complex datasets and build reporting structures. Proven success managing multi-channel performance budgets and pacing. Experience with B2B SaaS funnels, free trials, lifecycle conversion metrics, and LTV/CAC modeling. Deep understanding of website conversion principles and experimentation frameworks. Hands-on experience with ad copy testing, landing page optimization, and creative coordination. Ability to simplify complex performance insights for executive-level stakeholders. Success in This Role Looks Like Accurate, reliable tracking and insights across the entire digital ecosystem. Improved CVR across paid channels, website pages, and trial funnels. Strong pacing discipline with predictable budget utilization and ROI. High-quality insights that influence strategy, channel investment, and product marketing. Scalable processes for reporting, experimentation, and funnel analysis. OUR HIRING PROCESS We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! Benefits STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. Salary: The annual starting salary for this position is between $100,000 - $125,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until February 6, 2026 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation. Sinch is a global customer engagement platform that provides communication services for businesses across messaging, voice, and email. Sinch's services are used by more than 150,000 businesses, including many of the world's largest tech companies. Through strategic acquisitions and fast organic growth, Sinch has turned into an international powerhouse serving enterprises across the globe and handling over 700 billion engagements per year. In fact, independent analysts say we're a CPaaS leader!

Develop and manage targeted customer lifecycle campaigns across multiple channels, focusing on in-app messaging to drive conversion, engagement, and retention while collaborating cross-functionally. | 4+ years in lifecycle or customer marketing, experience measuring campaign success, project management skills, cross-functional teamwork, excellent communication, and prior use of in-app messaging tools. | Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! Sinch is looking for a Lifecycle Marketing Manager to join the Mailgun product-led growth team and help drive the customer marketing strategy across the Mailgun brand. Our ideal candidate is a creative marketing professional, with prior experience developing cross-functional strategies to drive customer conversion, engagement and retention in developer-oriented environments. What You'll Do: Establish a deep understanding of the customer journey across different segments. Develop targeted campaigns across multiple communication channels, with primary ownership of in-app messaging. Build out customer focused campaigns, tutorials, resources and engagements to guide the customer experience with our product offerings via in-app messaging. Design campaigns to drive conversion, usage and retention across the customer lifecycle. Collaborate cross-functionally with our product, marketing, customer success and support teams on shared goals to drive product adoption, cross-sell/upsell, and customer retention. Manage timelines, deliverables, and reporting for your programs to drive success against team and individual goals. 4+ years in lifecycle marketing, customer marketing or related marketing roles Experience in measuring and tracking the success of different cross-channel campaigns Project management skills and attention to detail Experience working cross functionally with sales, support and product teams. Excellent communication and writing skills Prior experience with in-app messaging tools (ex: Gainsight) Our Hiring Process We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. The annual starting salary for this position is between $75,000 - $90,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until October 8th, 2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

The Lifecycle Marketing Manager will establish a deep understanding of the customer journey and develop targeted campaigns across multiple communication channels. This role involves collaborating with various teams to drive product adoption and customer retention. | Candidates should have 4+ years of experience in lifecycle marketing or related roles and possess strong project management skills. Excellent communication and experience with in-app messaging tools are also required. | Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! Sinch is looking for a Lifecycle Marketing Manager to join the Mailgun product-led growth team and help drive the customer marketing strategy across the Mailgun brand. Our ideal candidate is a creative marketing professional, with prior experience developing cross-functional strategies to drive customer conversion, engagement and retention in developer-oriented environments. What You'll Do: Establish a deep understanding of the customer journey across different segments. Develop targeted campaigns across multiple communication channels, with primary ownership of in-app messaging. Build out customer focused campaigns, tutorials, resources and engagements to guide the customer experience with our product offerings via in-app messaging. Design campaigns to drive conversion, usage and retention across the customer lifecycle. Collaborate cross-functionally with our product, marketing, customer success and support teams on shared goals to drive product adoption, cross-sell/upsell, and customer retention. Manage timelines, deliverables, and reporting for your programs to drive success against team and individual goals. 4+ years in lifecycle marketing, customer marketing or related marketing roles Experience in measuring and tracking the success of different cross-channel campaigns Project management skills and attention to detail Experience working cross functionally with sales, support and product teams. Excellent communication and writing skills Prior experience with in-app messaging tools (ex: Gainsight) Our Hiring Process We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. The annual starting salary for this position is between $75,000 - $90,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until October 8th, 2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

The Lifecycle Marketing Manager will establish a deep understanding of the customer journey and develop targeted campaigns across multiple communication channels. This role involves collaborating with various teams to drive product adoption and customer retention. | Candidates should have 4+ years of experience in lifecycle marketing or related roles, with a strong focus on measuring campaign success. Excellent communication skills and experience with in-app messaging tools are also required. | Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! Sinch is looking for a Lifecycle Marketing Manager to join the Mailgun product-led growth team and help drive the customer marketing strategy across the Mailgun brand. Our ideal candidate is a creative marketing professional, with prior experience developing cross-functional strategies to drive customer conversion, engagement and retention in developer-oriented environments. What You'll Do: Establish a deep understanding of the customer journey across different segments. Develop targeted campaigns across multiple communication channels, with primary ownership of in-app messaging. Build out customer focused campaigns, tutorials, resources and engagements to guide the customer experience with our product offerings via in-app messaging. Design campaigns to drive conversion, usage and retention across the customer lifecycle. Collaborate cross-functionally with our product, marketing, customer success and support teams on shared goals to drive product adoption, cross-sell/upsell, and customer retention. Manage timelines, deliverables, and reporting for your programs to drive success against team and individual goals. 4+ years in lifecycle marketing, customer marketing or related marketing roles Experience in measuring and tracking the success of different cross-channel campaigns Project management skills and attention to detail Experience working cross functionally with sales, support and product teams. Excellent communication and writing skills Prior experience with in-app messaging tools (ex: Gainsight) Our Hiring Process We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. The annual starting salary for this position is between $75,000 - $90,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until October 8th, 2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

The Lifecycle Marketing Manager will establish a deep understanding of the customer journey and develop targeted campaigns across multiple communication channels. This role involves collaborating cross-functionally to drive product adoption and customer retention. | Candidates should have 4+ years of experience in lifecycle marketing or related roles, with strong project management skills and attention to detail. Excellent communication and writing skills are essential, along with experience in measuring campaign success. | Sinch is pioneering the way the world communicates. More than 150,000 businesses — including Google, Uber, Paypal, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email. Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey. At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation! Sinch is looking for a Lifecycle Marketing Manager to join the Mailgun product-led growth team and help drive the customer marketing strategy across the Mailgun brand. Our ideal candidate is a creative marketing professional, with prior experience developing cross-functional strategies to drive customer conversion, engagement and retention in developer-oriented environments. What You'll Do: Establish a deep understanding of the customer journey across different segments. Develop targeted campaigns across multiple communication channels, with primary ownership of in-app messaging. Build out customer focused campaigns, tutorials, resources and engagements to guide the customer experience with our product offerings via in-app messaging. Design campaigns to drive conversion, usage and retention across the customer lifecycle. Collaborate cross-functionally with our product, marketing, customer success and support teams on shared goals to drive product adoption, cross-sell/upsell, and customer retention. Manage timelines, deliverables, and reporting for your programs to drive success against team and individual goals. 4+ years in lifecycle marketing, customer marketing or related marketing roles Experience in measuring and tracking the success of different cross-channel campaigns Project management skills and attention to detail Experience working cross functionally with sales, support and product teams. Excellent communication and writing skills Prior experience with in-app messaging tools (ex: Gainsight) Our Hiring Process We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel. We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. The annual starting salary for this position is between $75,000 - $90,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until October 8th, 2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

Develop and execute digital demand generation strategies, manage paid Google Ads campaigns, analyze performance data to optimize growth, and collaborate cross-functionally to drive pipeline and revenue. | 6-8 years B2B demand generation experience in tech enterprise, expert management of high-budget Google Ads accounts, strong data-driven decision-making skills, and excellent cross-functional communication. | At Sinch, we’re not just connecting people—we’re pioneering the future of how the world communicates. More than 150,000 businesses, including some of the world’s most iconic brands and mobile operators, trust our Customer Communications Cloud to deliver seamless, meaningful, and measurable experiences. Our values—Dream Big, Win Together, Keep It Simple, and Make It Happen—are more than just words; they are the engine that drives our innovation and success. Now, we’re looking for a hungry, data-driven leader and team player who can transform strategy into measurable results in our largest market: North America. The Opportunity You will drive the strategy and execution for increasing demand in North America for the enterprise and mid-market sales teams for two of Sinch’s largest products -- Messaging and Voice. You will manage the Google account spend for these products and will work cross-functionally on larger demand generation programs and strategies to drive pipeline for the sales teams in Sinch’s largest market. You will report to the SVP of Marketing for North America and will be part of a positive, solutions-oriented, collaborative marketing leadership team that wins together. This isn’t just another marketing role—it’s a chance to be the growth catalyst for our sales-led enterprise motion in a dynamic, high growth market. What You’ll Do · Build and Lead – Develop and execute a new and innovative digital demand generation strategy that exceeds lead and pipeline targets. · Own the Channels – Manage and optimize our strategic, paid Google Ads campaigns, ensuring every dollar delivers measurable ROI. · Turn Data into Decisions – Analyze performance metrics to uncover trends, spot new growth opportunities, and translate insights into action. · Collaborate to Win – Partner with other Regional Marketing leaders, as well as Sales, Product Marketing, Brand, and Marketing Ops to drive organic growth in SEO and Generative AI channels and eliminate friction in the funnel and ensure every touchpoint counts. · Innovate Relentlessly – Champion a “test and learn” mindset, continuously exploring new ways to drive new customer acquisition. You’re a results-obsessed growth leader who thrives on building momentum and inspiring teams to go further than they thought possible. · Proven Expertise – 6-8 years in B2B demand generation for tech enterprise, with a track record of scaling programs that deliver measurable results. · Hands-On Mastery – Expert in managing complex, high-budget paid Google Ads accounts with precision and creativity. · Data-Driven Strategist – Comfortable diving deep into analytics to reduce friction, steer strategic thinking, and maximize impact. · Collaborative Force – Exceptional communicator with the ability to influence across functions and inspire action at every level. · Embodiment of Our Values: Dream Big – You see bold goals as the starting line, not the finish. Win Together – You know shared success beats individual glory. Keep It Simple – You cut through complexity with clarity and focus. Make It Happen – You deliver results and see roadblocks as opportunities. STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. CARE FOR YOURSELF: Take advantage of our free virtual counseling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you’re the most productive and successful. It’s what you do, not where you work, that matters. MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. Our expert teams are built from some of the most experienced in the industry. We employ people from all over the world, from all walks of life and from all backgrounds. We work together, feeding on our diversity to make us stronger, and we encourage each other to be the best we can be. Innovation drives us, and we challenge ourselves every day. Get in touch and join us on our journey! The annual starting salary for this position is between $130,000.00 - $150,000.00 per year. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until 9/10/2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

Lead and execute digital demand generation strategies, manage paid Google Ads campaigns, analyze performance data, and collaborate with marketing and sales teams to drive pipeline growth. | 6-8 years of B2B demand generation experience in tech enterprise, expert-level Google Ads management skills, strong data-driven decision-making, and excellent communication and leadership abilities. | At Sinch, we're not just connecting people-we're pioneering the future of how the world communicates. More than 150,000 businesses, including some of the world's most iconic brands and mobile operators, trust our Customer Communications Cloud to deliver seamless, meaningful, and measurable experiences. Our values-Dream Big, Win Together, Keep It Simple, and Make It Happen-are more than just words; they are the engine that drives our innovation and success. Now, we're looking for a hungry, data-driven leader and team player who can transform strategy into measurable results in our largest market: North America. The Opportunity You will drive the strategy and execution for increasing demand in North America for the enterprise and mid-market sales teams for two of Sinch's largest products -- Messaging and Voice. You will manage the Google account spend for these products and will work cross-functionally on larger demand generation programs and strategies to drive pipeline for the sales teams in Sinch's largest market. You will report to the SVP of Marketing for North America and will be part of a positive, solutions-oriented, collaborative marketing leadership team that wins together. This isn't just another marketing role-it's a chance to be the growth catalyst for our sales-led enterprise motion in a dynamic, high growth market. What You'll Do Build and Lead - Develop and execute a new and innovative digital demand generation strategy that exceeds lead and pipeline targets. Own the Channels - Manage and optimize our strategic, paid Google Ads campaigns, ensuring every dollar delivers measurable ROI. Turn Data into Decisions - Analyze performance metrics to uncover trends, spot new growth opportunities, and translate insights into action. Collaborate to Win - Partner with other Regional Marketing leaders, as well as Sales, Product Marketing, Brand, and Marketing Ops to drive organic growth in SEO and Generative AI channels and eliminate friction in the funnel and ensure every touchpoint counts. Innovate Relentlessly - Champion a "test and learn" mindset, continuously exploring new ways to drive new customer acquisition. Requirements You're a results-obsessed growth leader who thrives on building momentum and inspiring teams to go further than they thought possible. Proven Expertise - 6-8 years in B2B demand generation for tech enterprise, with a track record of scaling programs that deliver measurable results. Hands-On Mastery - Expert in managing complex, high-budget paid Google Ads accounts with precision and creativity. Data-Driven Strategist - Comfortable diving deep into analytics to reduce friction, steer strategic thinking, and maximize impact. Collaborative Force - Exceptional communicator with the ability to influence across functions and inspire action at every level. Embodiment of Our Values: Dream Big - You see bold goals as the starting line, not the finish. Win Together - You know shared success beats individual glory. Keep It Simple - You cut through complexity with clarity and focus. Make It Happen - You deliver results and see roadblocks as opportunities. Benefits • STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. • CARE FOR YOURSELF: Take advantage of our free virtual counseling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. • SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. • TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. • PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. • WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you're the most productive and successful. It's what you do, not where you work, that matters. • MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. Our expert teams are built from some of the most experienced in the industry. We employ people from all over the world, from all walks of life and from all backgrounds. We work together, feeding on our diversity to make us stronger, and we encourage each other to be the best we can be. Innovation drives us, and we challenge ourselves every day. Get in touch and join us on our journey! The annual starting salary for this position is between $130,000.00 - $150,000.00 per year. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until 9/10/2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.