Royal Caribbean Cruises Ltd

Plan and execute paid digital media campaigns, optimize performance, manage budgets, and collaborate with internal and external teams to meet marketing goals. | Bachelor's degree, 5+ years digital media experience including 3+ years paid search at enterprise level, expertise in Google Ads and affiliate platforms, strong analytical and optimization skills. | Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world. We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests. The Royal Caribbean Group’s Celebrity Marketing Team has an exciting career opportunity for a full time Sr. AE, Paid Media reporting to the Dir, Media Celebrity This position will work onsite from Miami. Position Summary: The role will focus on driving business goals through paid digital media execution across various mediums, with specific attention to SEM, affiliate and lead generation. The role will need to be well versed on Celebrity’s guest segmentation strategy and manage to a full marketing campaign calendar in order to meet critical deadlines. The person in this role will need to be well versed in digital marketing strategies and technologies and stay abreast of competitive landscape. The role will work closely with internal and external teams to execute against tactical initiatives with constant eye on results and calibration to maximize performance. Drive Paid Search innovation within the team – identify and/or build tools to improve automation, identify and spearhead the testing of both ongoing initiatives and new betas, and keep abreast of market trends and developments from publishers. This role will also work closely with the ecommerce, BI and creative teams on campaign initiatives, concepts and asset creation to support campaigns. Develop and implement paid lead generation strategies. Analyze and optimize campaigns in partnership with CRM, Ecommerce, and BI teams to ensure database growth goal is met and more importantly, quality over quantity strategic focus is adhered to across every tactic ensuring a healthy and profitable data base that turns leads into converted, high value guests. Essential Duties and Responsibilities: • PLANNING & EXECUTION: This position will support the media team with annual/ongoing Brand & Retail paid media strategy development, planning, predictive modeling and briefing for media. Creates and leads briefings to internal teams for timely execution of media campaigns. Oversees long term lead gen strategy with key internal stakeholders. • TESTING & OPTIMIZATION: You'll partner with counterpart channel specialists, agency team, internal creative teams, measurement, analytics and marketing stakeholder teams to deliver end to end execution and performance management of campaigns. Drive continuous improvement through research, recommend development and implementation of new digital initiatives. Plan regular cadence of testing and optimization programs designed to drive continuous improvement around core KPIs. Pressure tests weekly Agency optimization recommendations. Works with Business Intelligence on testing opportunities. • REPORTING & COMMUNICATION: Work with Manager on implementing ongoing cadence of reporting for internal stakeholders. Dig into agency reports to ensure alignment to internal goals and strategy. Responsible for attending weekly status and reporting calls with media agency as well assuring accuracy on reporting data. Must be able to pull perfomance and and do analysis from in platform sources. • BUDGET MANAGEMENT: Own the day to day changes, and overall SEM, affiliate marketing and lead generation budgets. Work with agencies ensure pacing to month and quarter as well as monthly budget forecast. • Performs other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job related duties assigned by their supervisor or management. Qualifications, Knowledge and Skills: · Bachelor's degree required, preferable in Marketing, Advertising or Business Administration. · Minimum of 5 years digital media experience. · Minimum 3 years of paid search experience at an enterprise level. Expert level understanding of targeting/optimization levers & testing approaches across search buying platforms. Expertise in paid search and affiliate platforms (ie. Google Ads, SA360, Microsoft Ad Center) · Experience in launching affiliate advertising. You are passionate about using data to grow affiliate campaigns and comfortable negotiating strong partner terms and optimizing affiliate platforms. · Strong understanding of performance-based media optimization and subscription marketing. Ability to build strategic tailored plans to reach target audiences and deliver media objectives. · Experience in lead generation tactics, with a proven track record of achieving forecasted goals. · Expert understanding of marketing attribution & alternative measurement methodologies. Strong analytical skills with the ability to interpret data, derive insights, and make data-driven recommendations. · Knowledge of digital marketing technology, including marketing automation, predictive analytics, personalization and segmenting tools · Strong data analysis, visualization and presentation skills; understanding of how to tailor communications to stakeholders with various levels of digital media literacy · Experience across other paid digital media including programmatic/display/video/CTV/OTT or paid social is a plus. · Experience supporting consumer brands especially travel or hospitality. · Experience working with media agency. · International experience a plus · Ability to work in a team environment that promotes collaboration. · Must be highly organized and punctual. · Must be agile. We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon! It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment. #LI-AZ1

Lead and execute brand marketing strategies, oversee creative production, manage budgets and teams, and ensure consistent brand storytelling globally. | Bachelor's degree in marketing or related field, 8+ years in brand marketing with creative and campaign management experience, strong leadership, budget management, and communication skills. | Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group. We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world. We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests. This position will be working onsite from Miami. Position Summary: The Senior Manager of Brand Marketing is a dynamic leader and strategic thinker responsible for shaping and driving the vision of our industry-leading vacation brand. This role blends creative ambition with operational excellence—leading marketing strategy, inspiring teams, and building a dominant global vacation brand. As steward of the brand’s identity, this individual ensures consistent storytelling and positioning, while fostering curiosity and innovation to stay ahead of cultural and consumer trends. With sharp detail and a drive for best-in-class results, this role builds strategies and develops opportunities to create awareness and conversation for the brand globally. Essential Duties and Responsibilities: 1. Lead development and execution of annual brand marketing plans that drive awareness, revenue, and channel success—grounded in insights, clear briefs, and measurable KPIs. Budget and forecasting excellence required. 2. Oversee creative and production processes with agencies, partners, and internal teams—guiding shot lists, creative reviews, and concept development. Evaluate and negotiate contracts as needed, with solid knowledge of music and talent rights. 3. Champion brand clarity in visuals and tone—equipping cross-functional teams with tools and playbooks for consistency. This is ongoing and critical to our ambitions. 4. Provide and oversee creative direction on photo and video shoots executed by internal and external teams. Mentor and train to ensure alignment with brand objectives and elevate storytelling. 5. Manage agency and stakeholder relationships, optimizing scope, hours, and resources for agile execution. 6. Stay ahead of media and creative trends, applying insights to evolve briefs and the marketing calendar. Drive integrated activations across paid media—out-of-home, TV, audio, experiential, and conversation-driving ideas. 7. Be a catalyst for bold brand expression, championing ideas that inspire and drive the brand forward. Collaborate with analytics to define success metrics, deliver informed briefs, and analyze project performance. 8. Mentor and grow talent—creating a culture of collaboration, curiosity, and accountability while building brand and campaign capabilities. 9. Own and evolve brand guidelines, assets, and messaging frameworks, ensuring relevance and scalability across teams. 10. Lead budget planning, reconciliation, and forecasting with strong financial stewardship, identifying ROI opportunities. Oversee content trafficking, compliance, legal coordination, rights management, and approvals. Performs other duties as required. This job description does not imply these are the only responsibilities; employees may be assigned additional duties by management. Qualifications, Knowledge and Skills: • Bachelor’s degree in marketing, communication or other related field required • 8+ years of experience in brand marketing with an emphasis on creative and campaign management for a consumer brand. • Proven ability to lead brand strategy and execution with a deep understanding of integrated marketing, production, and media. • Exceptional people and project leadership—adept at managing high-performing teams and complex campaigns from concept through delivery. • Strong business acumen with demonstrated experience managing multi-million-dollar budgets and assessing marketing ROI. • Collaborative, inspiring, and adaptable leader who thrives in a fast-paced, evolving environment. • Creative thinker with a passion for brand storytelling and an eye for design, detail, and innovation. Experience with content capture and content development • Excellent written, verbal, and executive presentation skills. • Strategic thinker with a bias toward action and curiosity • Detail-oriented project manager with top-tier organizational skills • Inspirational team leader and coach • Confident in creative direction and production oversight • Analytical mindset with ability to translate insights into strategy • Skilled in managing agencies, partners, and cross-functional collaboration • Tech-savvy with proficiency in PowerPoint, Excel, and project management tools • Willingness to travel as needed for shoots or brand activations (up to 7+ days at a time) We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon! No immigration sponsorship is offered. It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment. #LI-AZ1

Support marketing collateral production and trade media for travel agent channel, coordinate marketing plans and trade shows, and maintain brand consistency. | Bachelor's degree or equivalent experience, 2-5 years marketing or sales experience ideally in travel industry, strong organizational and communication skills, proficiency in Microsoft Office. | Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group. We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world. We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests. Royal Caribbean Group’s Marketing Team has an exciting career opportunity for a full time Account Executive in Trade Marketing reporting to the Director, Trade Marketing and National Accounts. This position will be working onsite from Miami. Position Summary: The Account Executive in Trade Marketing supports the production of marketing collateral and trade media for the travel agent channel. This role supports a handful of travel agency accounts and the execution of marketing plans. This position also coordinates the creation of trade collateral, trade media assets, updates calendars, produces presentations and supports the coordination and activation of trade shows. The Account Executive ensures that all brand messaging is accurate and consistent across marketing materials, maintains the project management tool up and travel agent leads file updated. This position works closely with Trade Sales, and Revenue Management teams as well as other stakeholders within Marketing at Silversea. Essential Duties and Responsibilities: • Executing established marketing plans for several Strategic Partners. This includes and is not limited to providing content to travel agencies via online forms, and /or email. Coordinates the creation of landing pages, direct mails, emails, social media posts, flyers, etc…for travel agencies and this includes B2C and B2B marketing. • Communicates global brand campaigns, launches and promotions to Strategic Partners and ensures agency is ready to activate. Participates in weekly and monthly calls with accounts, takes summary notes and follows through on delivery of content based on deadlines established. • Supports the production of all trade media plans and works with internal creative team or trade publication to execution trade media plans in North America with top trade publications. This includes creation of ads, emails and supporting any updates to the media calendar and budget control document. • Creates and updates PowerPoint presentations for external and internal use following established brand toolkits. Ensure presentations are brand-needed. Maintain consistency in copy and imagery across all marketing programs—online and offline. • Updates the marketing planning tool (Wrike) to ensure all projects are properly recorded and accounted for with due dates, cost, reach. Maintains tool updated to ensure reports are accurate. Follows through established Wrike workflows and involves other team members as needed for flawless execution. Ensure that all final assets are properly filed and shared with global markets. • Creates briefs to produce marketing assets as required by the business which includes but not limited to flyers, brochures, and postcards. • Creates bi-weekly Sales Newsletters and works closely with sales leaders to ensure any marketing collateral that is required to be developed to support travel agency accounts is planned and developed. • Provides support as needed to execute trade events such as Virtuoso Travel Week, Signature conferences, CLIA Cruise 360, among others. Works closely with other team members within RCG to ensure flawless execution. • Leverages marketing, analytics, and sales operations to drive marketing plans to fruition to help exceed sales and revenue targets. • Perform other job-related functions as assigned by leadership. Qualifications, Knowledge and Skills: • Bachelor’s degree in marketing, Communications, Sales, Business, or related field of study; or any equivalent combination of relevant background and/or sales experience. • 2-5 years of corporate experience in Marketing, Sales, or Consumer Marketing, ideally within the travel industry, cruise experience preferred. • Solid understanding of marketing operations and production across various mediums (digital, social, print, etc.). • Creative thinker with the ability to anticipate partner needs and adapt strategies accordingly. • Proactive, results-driven, and solutions-oriented—always looking for ways to improve and get things done. • Highly organized with excellent time management, prioritization, and follow-up skills to meet deadlines. • Strong communication and writing skills, confident in presenting ideas and marketing concepts effectively. • Able to collaborate effectively across teams using various communication methods. • Capable of handling multiple projects and adapting quickly to changing marketplace conditions. • High accountability with a strong capacity and energy to accomplish a lot in a day. • Creative problem-solving skills and the ability to act proactively. • Proficiency in Microsoft Office Suite, with solid knowledge of Excel and PowerPoint. • Strong written and verbal communication skills. • Experience in the cruise industry or at a creative agency is a plus. We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon! It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment. No immigration sponsorship offered. #LI-EK1

Lead a small team to manage new ship design, start-up, and refurbishment projects, ensuring completion on time and budget while coordinating with multiple departments and executives. | 5-7 years experience with 2-3 years leading a team, proficiency in project management software and AutoCAD, strong communication and organizational skills, and ability to interpret technical architectural drawings. | Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation & benefits package, and excellent career development opportunities, each offering unique ways to explore the world.   Position Summary: The Program Manager is responsible for managing the New Generation program of Newbuilds, special projects, or revitalization and refurbishment of vessels. Consults with internal clients in various departments (shoreside and shipboard) to gather, analyze, and report data for recommended courses of action.  Proactively strategize, manage, plan, and drive activities of new ship design, start-up, and owner supply processes to ensure project completion within prescribed time frame and budget.  Function as an in-house process driver and coach of matrixed operating department representatives intimately involved in starting up a new ship. Projects assigned are typically top priority, high profile, and multi-departmental initiatives for the organization and thus require continuous communication and interaction with the Newbuilding Manager and department executives.  Manage all aspects of project planning, tracking, and status reporting.  Independently maintains relationships with key customers, primarily Directors, Vice Presidents, and Company Officers. Oversees and/or performs the following essential tasks through subordinates or matrixed resources.   Essential Duties and Responsibilities: Lead and provide overall direction to a small team of one to two resources, consisting of either an Asst. Project Manager, Project Analyst, and/or Coordinator that are responsible for the day-to-day administrative and reporting details of assigned projects. Utilizes project management tools and industrial engineering techniques to lead, develop and oversee the maintenance of project scope, customer, and executive expectations as well as overall project focus.  Leads, coaches, and advises the recommended course of action to the project team in outlining milestones, establishing work plans, responsibilities, scope and tracking routines.   Manages and participates in the study of operational needs and current operational performance to determine optimal working procedures and systems, and to identify areas for improvement and efficiency on assigned project. Acts as the liaison between the Site office(s) and Miami Newbuilding office, serving as the single point of contact for collecting and sharing requested information between parties and at required intervals from operational groups.  Proactively interfaces with constituent representatives for the purpose of examining project status and monitoring progress. Reviews status reports prepared by project personnel, modifies schedules or plans as required.  Organizes the communication of the project plan status on a regular basis to project stakeholders and core team. Continues to re-establish goals and adjust work processes based on shifting priorities and new information.  Follow-up with team members to meet project deadlines and provide input on team member activities for schedule review process. Coordinates activities to ensure project progresses on schedule and accurately reflects current project status through regular updates of tasks and statuses. Tracks progress of owner supply specification, requisition, and procurement. Works with Financial Department to track the owner supply budget, cost control and reporting.  Leads and organizes team in development of monthly presentations for senior executives.  Oversees preparation of project reports for management, client, or others.  Manage, develop and follow-up project reporting on the department intranet site including the various reports, databases, and key performance indicators. This position requires travel to and from ships, shipyards, and/or vendor facilities (<= 50%). Remains current with industry trends, especially as related to contemporary project management techniques as they impact project objectives. Performs other duties as required.  This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position.  Employees will be required to perform any other job-related duties assigned by their supervisor or management.   Qualifications, Knowledge & Skills: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily with little to no guidance. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  Education: Bachelor’s or Master’s Degree with a concentration in Business Management, Industrial Engineering, Project Management, or related field.  Experience: 5-7 years, with 2-3 years’ experience leading a team. Strong leadership skills and proven experience in leading a small to medium size team of professionals. Solid written and verbal communication skills a must. Clear and precise communication at all levels of the organization essential. Excellent interpersonal skills, strength in communicating in a multicultural environment with all levels of employees and management.  Excellent organizational and presentation skills.  Ability to multi-task in a fast-paced environment.  Solid understanding of accounting rules for expense and capital activities. Detail oriented with excellent analytical, financial and spreadsheet modeling skills.    Must be familiar with the working drawing process inclusive of drawing, dimensioning and detailing deck plans, elevations, sections, and details. Ability to understand and interpret architectural plans, sections, elevations, and details. Ability to define problems, collect data, establish facts, and draw valid conclusions.  Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables. Software: Proficiency in MS Word, Excel, PowerPoint, Visio, and Project required. Familiarity with AutoCAD system essential. Internal Candidates:  Knowledge of CAR process: budget, approval, reconciliation, and reporting, AMOS, Niku, Lotus Notes Database, JDE, and Essbase. Language Requirements:  Ability to read, analyze and interpret common scientific and technical journals, business periodicals, financial reports, legal documents, and government regulations. Ability to clearly and effectively present information to top management, public groups, and/or boards of directors.    We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon!   It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.   #LI-JN1