Propel

Analyzing and improving operational workflows and data reporting processes. | Experience in process improvement, data analysis, and stakeholder collaboration, but lacking recruiting-specific skills and experience. | About Us Propel is a 100-person tech company for people who receive government benefits. We build software that strengthens the safety net in America and envision a future where every American has the tools and resources they need to thrive. The Role This isn't a typical recruiting role. We're looking for someone to join our team who is both a great recruiter and someone who is incredibly interested in rethinking hiring systems as AI becomes a bigger part of the landscape. You love the human side of recruiting and are insatiably interested in how we can use technology to design smarter systems, build automation thoughtfully, help grow the collective skills of the team and ensure candidates feel warmth and care throughout their experience with us. You'll partner closely with the VP of People and our Talent Acquisition Manager to grow our team intentionally and inclusively. Our current hiring system is strong (30-day average time to hire, 95% candidate satisfaction, 90% offer acceptance). Now we want to elevate it into an adaptive, AI-enabled recruiting engine that learns and improves over time. You'll join a close-knit People Ops team that values curiosity, judgment, and high ownership. You'll guide hiring managers to clarity, design processes that balance efficiency with empathy, and help shape how technology supports recruiting, not replaces it. Here's How You'll Make an Impact • Strategic Partner to Hiring Managers: Go beyond the job description. You'll help hiring managers clarify what they truly need, shape the right role design, and define success profiles that connect to real business outcomes. • AI-Driven Systems Builder: You'll design recruiting systems that continuously learn and improve. You'll experiment with tools like ChatGPT, Juicebox, Glean, Cursor, and others to streamline sourcing, communication, and data analysis. • Champion of Candidate Experience: You'll use AI to personalize and scale candidate communication without losing the human touch. • First-Principles Process Designer: You'll question legacy recruiting practices and rebuild from the ground up. What truly drives efficiency, fairness, and quality? How can we make our systems easier and better for the hiring team? • Ethical & Inclusive Innovator: You'll help design systems that are transparent and inclusive by default. • Cultural Experimenter: You'll nurture a culture of curiosity and continuous improvement. What You'll Bring • 6+ years of full-cycle recruiting experience across technical and non-technical roles at Series A–D startups (ideally B2C, mobile, or marketplace products) • Proven ability to design and execute AI-assisted recruiting workflows. You're fluent or fast-learning in tools like ChatGPT, Juicebox, Glean, Cursor or others • A systems mindset: you think in terms of scalable workflows, data feedback loops, and process evolution • Innate curiosity and an optimistic mindset • Deep care for diversity, equity, and inclusion in every step of the process • Ability to balance speed and quality. You move fast, but never at the expense of candidate experience • Strong communication and storytelling skills, both written and verbal • Comfort with ambiguity, high ownership, and genuine curiosity about how things work • Bonus: Experience in People Ops or analytics, or a demonstrated interest in building the future of AI + HR systems Why Propel At our core, we believe AI should make recruiting more human by automating what's repetitive, clarifying what's complex, making it easier for people to develop their skills, and freeing us to spend more time connecting with people. You'll be part of a mission-driven company where technology serves humanity, not the other way around. At Propel, you'll enjoy: • Propel builds compensation bands referencing the 75th percentile of compensation for companies like us. Expected compensation for the role as scoped is $130,000–$165,000, depending on level and experience. • Meaningful work and a strong shared sense of mission • Remote-friendly work environment with a dog-friendly office in Downtown Brooklyn and satellite offices in San Francisco and Salt Lake City. The team meets in-person for optional retreats. • 20 Days of PTO • 4% 401K match • $10k lifetime spend towards Carrot Fertility • Excellent Medical, Dental and Vision options • Other health and mental health focused benefits and perks Additional Considerations • We are committed to building a diverse and inclusive team, and welcome applicants from all backgrounds and abilities. • We're currently accepting applications from the states we have an established entity, which includes California, Colorado, District of Columbia, Florida, Georgia, Illinois, Maryland, Massachusetts, New Jersey, New York, Oregon, Pennsylvania, Texas, Virginia, and Washington. • Background Check Requirement: For roles with access to confidential employee or customer information, a background check may be conducted following a conditional offer. All background checks are handled in accordance with applicable laws, including the Fair Credit Reporting Act (FCRA). More About Propel Propel is a technology company that's strengthening the social safety net for people who receive government benefits. Over 5 million Americans trust the free, modern Propel app to manage their government benefits, save money, and get updates when their benefits change. We've also partnered with renowned institutions and organizations like Vote.org, GoFundMe, and GiveDirectly. Propel is a for-profit, venture-backed company that holds its social mission at its core. We're proud to be supported by a blend of nonprofits, impact investors, and world-class investors including the Robin Hood Foundation, Andreessen Horowitz, Nyca Partners, Financial Health Network, JPMorganChase, Kevin Durant, Serena Williams, and Nas. Learn more about our impact from the press • Fintech Company Propel Announces $10 Million Fund For Food Stamp • Late Show With Stephen Colbert • How to Propel the Fight Against Poverty in America • How Tech is Helping Poor People Get Government Aid • Propel Routes Money to those Who Need it Most • How one tech startup is giving cash to SNAP recipients • Recipients Affected By Government Shutdown • How hunger relief groups say you can help feed your neighbors during the shutdown and beyond • Helping our Users Navigate this Crisis Join us, and let's build something amazing together!

Lead and scale a high-performing customer success team, drive client strategy and revenue growth, align cross-functional teams, and build scalable systems for customer success in a marketplace environment. | 10+ years customer success/account management in high-growth startups, 5+ years consultative sales for marketplace products, 3+ years managing account teams, strong product and data-driven mindset, and passion for social mission. | About Us Propel is on a mission to empower low-income Americans by simplifying access to government benefits with modern technology. We're a passionate team of 100 Propellers - all working to help our users get through the month, every month. The Role Are you looking to make a big impact on an early-stage company? Does the thought of scaling an innovative technology business solving real problems for an underserved community excite you? Do you excel at building and leading strong, high-performing teams? We launched the Propel Marketplace to connect our ~5M monthly active users to products, services, and exclusive offers from leading brands across retail, healthcare, and financial services. It has grown into a powerful, industry-leading performance tool for our partners and a critical revenue driver for Propel. We’re looking for an exceptional Head of Customer Success to help take this business to the next level and by driving client performance and revenue. This role is an ideal fit for someone who has a strong product and data driven mindset, and enjoys the challenges of aligning our internal systems and external partners together to drive us towards growth. You’ll also be a part of a strong leadership team - you’ll work closely with our VP of Marketplace, Director of Strategy and Operations, Director of Sales and BD, and Director of Growth and Merchandising. In this role, you'll have an outsized impact on our growth and success. Here's a taste of the type of work you will lead: Drive our client strategy. Partner with CSMs to refine account strategies and ensure we hit ambitious annual growth targets across existing accounts. Design and implement GTM playbooks (pricing, QBRs, etc). Lead on GTM narratives and pitches when launching new products and initiatives. Lead a high-performing team. Coach our team of Customer Success Managers (CSMs) as they set account strategies, handle complex client situations, and seek opportunities to grow revenue. Support team growth and career development while establishing clear performance standards so team members know when they are exceeding, meeting, or falling short of expectations. Align GTM and Stakeholder Priorities. Build strong relationships with Sales, Marketing, Product, and Design teams to deliver results. Advocate for the customer success team’s interests and needs with cross functional partners. Manage and protect the customer success team’s time, bandwidth, and focus. Own and scale our systems. Work with Product to identify tools and platform improvements that help scale excellent customer experiences. Work with BizOps and Data to develop practices and processes for analytical problem-solving, insights, and reporting. Build systems to advise customers on campaign setup, optimization, and growth. Set the targets. Establish goals that push the team to a new level of growth and success, with metrics to measure individual and team performance. Partner with BizOps to ensure account-level goals ladder up to ambitious but achievable team targets. Drive us forward: Deliver account-level reporting to leadership that ensures we have a strong understanding of the health of the business and high-fidelity forecasts. Own a 12-month hiring plan to align with segmentation, portfolio balance, and business development pipeline. Requirements: A strong product mindset - experience driving alignment across sales, marketing, engineering, and product to deliver results and a willingness to get your hands dirty to understand our internal systems and tools 10+ years of customer success, account management, or partnership experience in a high-growth start-up environment 5+ years of driving consultative sales experience for a two sided Marketplace product 3+ years of experience leading and managing an account management team with varying degrees of experience (junior to senior level) A proven self-starter comfortable navigating ambiguity Deep knowledge of customer success best practices and experience coaching others Existing knowledge or ability to quickly learn vertical-specific trends, business models, market opportunities, and metrics A data driven mindset - strong problem-solving and quantitative analytical skills Passion for building a business with a strong social mission at the intersection of private and public sectors We Offer: An immediate opportunity to make an impact on our users and the business we’re building. A get-stuff-done culture that is also fun and caring. Work that really is helping people with meaningful challenges A remote-first working environment with headquarters in Brooklyn and satellite offices in San Francisco, Los Angeles, and Salt Lake City. Propel believes that everyone should be compensated fairly and equitably. We set our salary ranges using compensation data from hundreds of NYC based startups at our stage. Additionally, pay is not determined based on location. The salary range for this position is $200,000 - $240,000, depending on experience. A 10% bonus for team performance, equity and excellent benefits come with this position as well! Here’s how our role is different: Propel’s Marketplace is a critical revenue driver for the company and this role will play an instrumental role in taking this business to the next level. With no comparable platform in the market, this person will help redefine how low-income Americans access products and services by working with leading brands across retail, healthcare, and financial services. More About Propel We believe that Americans with limited income deserve modern, respectful, and effective experiences around their government benefits and money. Unfortunately, the status quo often fails to treat them as first-class citizens in their daily interactions around the social safety net and financial services. The tech industry hasn’t pulled its weight in solving the problems faced by low-income Americans. Propel’s mission is to change that. We’ve built Providers, the single most popular app in the country built specifically for low-income Americans. Over 5 million families each month use Providers to seamlessly manage their government benefits (programs like SNAP, commonly known as food stamps), conduct their banking, and save and earn money. Providers has been recognized by the White House, featured on the front page of the NY Times, and carries over 500,000 five star reviews. Propel is a for-profit, venture-backed company that holds its social mission at its core. We’re proud to be supported by a blend of nonprofits, impact investors, and world-class investors, including the Robin Hood Foundation, Andreessen Horowitz, Nyca Partners, Financial Health Network, JPMorganChase, Kevin Durant, Serena Williams, and Nas. Join us, and let's build something amazing together!

Own and scale Propel's user acquisition program, defining strategy and driving growth through paid media and new channels. Collaborate with cross-functional teams to ensure cohesive messaging and optimize performance. | Candidates should have 6-10 years of experience in leading paid acquisition programs, preferably in consumer tech. A proven track record of managing large budgets and driving sustainable growth is essential. | About Us Propel is on a mission to build technology that strengthens the social safety net. We’re a passionate team of ~100 Propellers who envision a future where every American has the tools and resources they need to thrive. The Role Growth marketing at Propel is at an exciting inflection point. We’ve laid the groundwork with early wins in paid acquisition, but we’re still in the early innings of building a scaled, multi-channel growth program. This role provides a unique opportunity to drive a disproportionate impact on a business that is keenly focused on growth, while helping millions of low-income Americans who deeply value our product. We’re looking for a Senior Growth Marketing Manager to own and scale user acquisition at Propel. This is a high-impact, high-autonomy role responsible for driving sustainable, cost-effective growth through paid media and new channel exploration – working alongside a constellation of vendors and partners to bring strategy to life. You’ll report to the Head of Marketing and work closely with brand, lifecycle, product, and data to turn growth into a durable, compounding engine for the business. What You’ll Do Own the direction and performance of Propel’s acquisition program—defining strategy, setting channel mix, and driving growth while maintaining unit economics Translate strategy into executional excellence—partner with agencies to run high-performing campaigns across core channels, and test into new platforms to broaden reach and diversify paid mix Manage and optimize the paid media budget end-to-end, including forecasting, pacing, and reporting performance to leadership and cross-functional partners Build a high-performing creative engine—developing testing frameworks and workflows that consistently deliver new creative winners Lead rigorous A/B and incrementality testing, using structured analytics to unearth learnings and drive step-change improvements in performance Advance our attribution and modeling capabilities—refine measurement approaches in partnership with data as we grow into offline and upper-funnel channels Collaborate with brand, lifecycle, and product teams to drive system-level growth—ensuring cohesive messaging, seamless user journeys, and compounding impact across the funnel Manage agencies and vendors with structure and accountability, and help shape the future structure of the growth function—including hiring, mentoring, and developing junior marketers down the line Requirements 6–10 years of experience leading paid acquisition program at consumer tech companies; mobile-first experience strongly preferred Proven success managing $15M–$20M+ budgets across a diverse channel mix, with a track record of driving scale while improving CAC and payback Deep understanding of growth strategies and tactics across the acquisition stack. We’re currently operating on paid social, search and display with near-term plans to expand into TV and audio Strong grasp of performance creative with a trained design eye for what wins and why. Track record of building systems and playbooks with design partners to consistently generate high-performing assets across channels Exceptional analytical thinker —adept at structuring and executing complex analyses to uncover insights, evaluate tradeoffs, and inform high-impact marketing decisions Clear and persuasive communicator—able to synthesize insights into clear narratives and align stakeholders across marketing, product, data, and finance Familiar with mobile attribution platforms (e.g. Appsflyer, Kochava, Adjust) and able to speak to the nuances of various attribution approaches Experience managing agencies and/or junior team members, with a clear coaching and accountability style Thrives in high-ownership environments; equally comfortable setting strategy and rolling up sleeves to execute At Propel, you'll enjoy: Meaningful work and a strong shared sense of mission Remote-friendly work environment with a dog-friendly office in Downtown Brooklyn. The team meets in-person for optional retreats several times per year. 20 Days of PTO 4% 401K match $10k lifetime spend towards Carrot Fertility Excellent Medical, Dental and Vision options Other health and mental health focused benefits and perks Propel builds compensation bands referencing the 75th percentile of compensation for companies like us. Expected compensation for the role as scoped is $185,000 - $200,000 and will be based on how a candidate matches to our internal leveling guide. Additional Considerations: We are committed to building a diverse and inclusive team, and welcome applicants from all backgrounds and abilities. We're currently accepting applications from the states we have an established entity, which includes California, Colorado, District of Columbia, Florida, Georgia, Illinois, Maryland, Massachusetts, New Jersey, New York, Oregon, Pennsylvania, Texas, Virginia, and Washington. Background Check Requirement: For roles with access to confidential employee or customer information, a background check may be conducted following a conditional offer. All background checks are handled in accordance with applicable laws, including the Fair Credit Reporting Act (FCRA). More About Propel Propel is a technology company that’s strengthening the social safety net for people who receive government benefits. Over 5 million Americans trust the free, modern Propel app to manage their government benefits, save money, and get updates when their benefits change. We’ve also partnered with renowned institutions and organizations like Vote.org, GoFundMe, and GiveDirectly. Propel is a for-profit, venture-backed company that holds its social mission at its core. We're proud to be supported by a blend of nonprofits, impact investors, and world-class investors, including the Robin Hood Foundation, Andreessen Horowitz, Nyca Partners, Financial Health Network, JPMorganChase, Kevin Durant, Serena Williams, and Nas. Join us, and let's build something amazing together!