Pinkston

Manage client accounts and teams, oversee media campaigns, and develop client messaging strategies. | 7+ years of relevant communications or marketing experience, demonstrated team and client management skills, and ability to navigate media risks. | Position Summary Pinkston Senior Account Managers work closely with upper management and begin to oversee client accounts and staff. They navigate the sensitivities of working with the media and have experience in crisis communications. Senior Account Managers drive account direction and media strategy. They are expected to oversee client work, support staff professional development, and work across delivery teams to provide seamless, integrated communications services for our clients. Additional Details Status: Exempt Salaried Work Location: Falls Church, Virginia Travel: 5-10% Role Responsibilities (Pitching/writing, media intel, client relations) Manage a team of people and a portfolio of projects, including leading collaboration across delivery teams. Oversee media campaign plans and execute integration plans for clients Work with VPs and Directors to manage a crisis, understand escalation of issues when needed Engage with clients, self-directed to interact and make decisions on behalf of Pinkston Familiarity with client messaging and accompanying media risks and sensitivities Mitigate and problem-solve media and client complications Review proposals and draft SOWs that align with potential client needs Ensure that the team is aligned with the SOW in deliverables Work with upper management on onboarding new clients Assist with the creation of client messaging documents Engage in initial discovery calls with stakeholders Be familiar with key institutional knowledge points and donors Identify inherent media risks Professional development of staff Ensure team execution on communications strategies to reach client goals Familiarity with team clients, assisting the team when necessary Skills & Qualifications Required Undergraduate degree or relevant experience in public relations, communications, marketing, journalism, or a related field 7+ years of relevant communications and/or marketing experience Demonstrated ability to manage team members and clients Skilled at anticipating media, client, and team needs Ability to balance and navigate multiple time-sensitive projects Experience working in an integrated communications environment, collaborating across teams to deliver cohesive client work Alignment with Pinkston’s guiding principles Culture Possesses a sense of persistence in all tasks; seeks to push through challenges and ensure excellence in deliverables Commitment to excellence and drive to exceed expectations Seeks to see the broader story of client work and understand how individual work contributes to a greater narrative Possesses a collaborative spirit, values teamwork, and has a strong ability to give and receive feedback and instruction Awareness of how actions impact internal organization and external stakeholders Empowers and assists – success is defined by not only your success but also by if you empowered and assisted your team to succeed Who We Are Pinkston is a full-service branding, marketing, and communications agency offering integrated public relations, creative, digital, and research services to transform companies and organizations. As an outcome-driven agency, Pinkston is committed to delivering customized, strategic solutions that drive real-world impact. Pinkston offers a comprehensive benefits package that includes company-sponsored health, dental, and vision plans accompanied by employer-funded life insurance, HRA, and a short-term disability plan. Optional long-term disability and additional Life Insurance are also available. Pinkston provides a 401k retirement plan and contributes to each employee’s retirement annually, regardless of employee participation. At Pinkston, we believe great things happen when people come together and are committed to building a collaborative in-person work environment. Pinkston is also committed to a healthy work-life balance. We offer flexibility through an innovative hybrid work model that gives team members the opportunity to work from home up to 30% of the time. Pinkston provides generous holiday and vacation policies, paid parental leave, and an additional week of paid “volunteer time off” to encourage employees to invest time in a 501C non-profit of their choice. Equal Opportunity Employer Pinkston is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Pinkston makes hiring decisions based solely on qualifications, merit, and business needs at the time. #J-18808-Ljbffr

Develop and execute organic social media strategies, manage content calendars and analytics, lead creative direction, collaborate with PR and paid teams, and mentor social media team members. | Requires 5+ years of professional social media experience, proficiency with social media management and analytics tools, strong copywriting and storytelling skills, client management experience, and ability to work with faith-based and mission-driven clients. | Position Summary The Social Media Strategist is responsible for developing, executing, and optimizing social media strategies that drive client visibility, engagement, and brand growth. This role combines both strategic planning and hands-on execution, ensuring that content, campaigns, and community engagement align with clients’ overall communication and business objectives. The Social Media Strategist will lead the organic social media function, managing content calendars, analytics, and creative direction while working closely with Pinkston’s PR and paid digital teams. They should bring a strong understanding of platform trends, audience insights, and brand storytelling to help clients connect with their audiences in impactful and measurable ways. While our social media team works with a variety of clients and sectors, we’re currently seeking a Social Strategist with a particular focus on our faith-based and mission-driven clients. This position requires both leadership and tactical expertise—shaping the big-picture strategy while rolling up their sleeves to produce, analyze, and refine daily social media activities. Additional Details • Status: Exempt Salaried • Work Location: Falls Church • Travel: 0–20% • Reports to: Purvi Patel, head of Digital Strategy Requirements Role Responsibilities Social Media Strategy & Execution • Develop and oversee organic social media strategies tailored to client goals, audiences, and platforms. • Manage day-to-day posting, engagement, and monitoring across multiple client accounts. • Leverage analytics tools to track and report on performance, translating insights into actionable optimizations. • Design and implement boosting strategies to enhance visibility and capitalize on viral opportunities. • Collaborate with Pinkston’s paid digital team to connect organic and paid campaigns for maximum impact. • Stay ahead of platform trends, emerging features, and best practices to ensure Pinkston’s clients remain competitive. Content Development & Creative Oversight • Create, edit, and publish compelling social media content, including graphics, short-form video, and copywriting. • Provide creative direction for campaigns and special projects, ensuring content aligns with brand messaging and audience needs. • Collaborate with internal creative specialists (graphic designers, videographers, copywriters) to deliver engaging, high-quality assets. • Maintain consistency of voice, tone, and style across all client channels. Client & Team Leadership • Serve as the lead social media expert for clients, presenting strategies, insights, and recommendations. • Partner with PR team leads to align social media strategies with broader client communication objectives. • Manage and mentor organic social media team members, setting clear expectations and providing feedback. • Support team onboarding, training, and professional development. Operations & Management • Manage budgets and resources for social media work across client accounts. • Participate in hiring decisions for the organic social media team. • Ensure social media activities are delivered on time, within budget, and to the highest quality standard. Skills & Qualifications Required: • Undergraduate degree or equivalent experience in marketing, communications, journalism, digital media, or a related field • 5+ years of professional social media experience (agency or in-house) • Demonstrated ability to develop and execute social media strategies that achieve measurable results • Strong portfolio of social media content and campaigns • Proficiency with social media management and analytics tools (e.g., Sprout Social, Hootsuite, native platform analytics) • Familiarity with creative tools such as Adobe Creative Suite, Canva, and AI-based content tools • Strong copywriting, editing, and storytelling skills for social platforms • Excellent communication, presentation, and client management skills • Ability to manage multiple projects simultaneously and adapt to shifting priorities • Comfortable working with a broad range of clients, including faith-oriented or Christian non-profits and other religious organizations Culture • Alignment with Pinkston’s guiding principles • Persistent, detail-oriented, and committed to delivering excellence • Sees how individual work contributes to the broader client story and outcomes • Collaborative team player with strong ability to give and receive feedback • Proactive in problem-solving and resourceful in execution Who We Are Pinkston is a full-service branding, marketing, and communications agency offering integrated public relations, creative, digital, and research services to transform companies and organizations. As an outcome-driven agency, Pinkston is committed to delivering customized, strategic solutions that drive real-world impact. Benefits Pinkston offers a comprehensive benefits package that includes company-sponsored health, dental, and vision plans accompanied by employer-funded life insurance, HRA, and short-term disability plan. Optional long-term disability and additional Life Insurance are also available. Pinkston provides a 401k retirement plan and contributes to each employee’s retirement annually, regardless of employee participation. At Pinkston, great things happen when people come together and are committed to building a collaborative in-person work environment. Pinkston is also committed to a healthy work-life balance. We offer flexibility through an innovative hybrid work model that gives team members the opportunity to work from home up to 30% of the time. Pinkston provides generous holiday and vacation policies, paid parental leave, and an additional week of paid “volunteer time off” to encourage employees to invest time in a 501C non-profit of their choice. Equal Opportunity Employer Pinkston is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Pinkston makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Lead client strategy and relationship management for financial services clients, develop and execute media relations and content strategies, and manage junior staff while collaborating with senior leadership. | 7+ years in strategic communications with 3+ years in financial services, strong writing and editing skills, understanding of financial regulations and media, and ability to manage client relationships and teams. | Position SummaryPinkston is seeking an experienced Senior Account Manager with deep expertise in the Financial Services sector to join our growing public relations team. This individual will play a pivotal role in managing and expanding key client relationships across banking, fintech, asset management, and related financial sectors. Additionally, this role may support clients engaged in values-based investing, which involves investment strategies that screen out certain industries or practices based on moral, religious, or political convictions. The ideal candidate is not only familiar with ESG and /or SRI frameworks but also understands the unique perspectives of mission-driven investors.Senior Account Managers at Pinkston lead account strategy, drive media relations, and support junior staff while working closely with Directors and VPs. They must possess a nuanced understanding of financial services communications, including regulatory considerations, reputational risk, investor relations, and crisis management. The ideal candidate is proactive, highly organized, and comfortable navigating complex and fast-moving environments.Additional Details Status: Exempt, Full-Time Work Location: Falls Church, Virginia Travel: 5-10% Role ResponsibilitiesClient Strategy & Relationship Management Lead account direction for clients in the financial services sector, including banks, fintech firms, investment managers, and private equity firms. Support the communication and positioning of values-driven investment approaches, ensuring client messaging aligns with faith-based, mission-aligned, or ethical considerations when applicable. Demonstrate an understanding of how investment decisions reflect an organization's identity, mission, and values. Serve as the day-to-day client lead, offering strategic counsel on media relations, reputational risk, and message development. Understand financial sector-specific issues such as market volatility, regulatory pressures, M&A activity, and industry reputation management. Guide internal teams and clients through issues management and crisis response, coordinating with senior Pinkston leadership as needed. Build strong client relationships and anticipate evolving needs across regulatory, stakeholder, and reputational dimensions. Media Relations & Content Strategy Develop and execute earned media strategies that position clients as thought leaders in the financial industry. Secure high-impact coverage in financial and business media (e.g., Bloomberg, WSJ, CNBC, Reuters, Financial Times, trade publications). Craft compelling narratives, press releases, bylines, op-eds, and executive remarks with a focus on clarity, compliance, and storytelling. Monitor and assess media and industry trends that may affect client positioning. Serve as a media contact for high-level spokespeople; provide guidance and prep for interviews and briefings. Team & Account Leadership Manage and mentor junior team members, ensuring high standards of execution and alignment with client goals. Oversee scope-of-work adherence, project planning, and deliverable quality. Partner with Directors and VPs on account strategy and team development. Participate in new business development and client onboarding, including proposal writing and pitch participation. RequirementsSkills & QualificationsRequired Bachelor's degree or equivalent experience in communications, public relations, marketing, finance, journalism, or a related field. 7+ years of experience in strategic communications, with at least 3 years serving clients in the financial services industry. Strong understanding of financial media, regulations, investor relations, and the competitive landscape. Proven success in managing client relationships, team performance, and crisis communications. Excellent writing and editing skills tailored to financial and executive audiences. Ability to thrive in high-stakes, fast-paced client environments. Alignment with Pinkston's guiding principles. Preferred Experience supporting fintech, asset management, or B2B financial technology companies. Familiarity with regulatory frameworks (e.g., SEC, FINRA) and public company communications. Existing relationships with financial and national business media outlets. Pinkston Culture & Values Demonstrates ownership, persistence, and strategic thinking in client work. Driven by excellence and a desire to exceed expectations. Values collaboration and is invested in the growth and development of colleagues. Sees the larger strategic picture and how communications efforts impact long-term client outcomes. Maintains professional integrity, emotional intelligence, and a service mindset. Who We ArePinkston is a full-service branding, marketing, and communications agency offering integrated public relations, creative, digital, and research services to transform companies and organizations. As an outcome-driven agency, Pinkston is committed to delivering customized, strategic solutions that drive real-world impact.BenefitsPinkston offers a comprehensive benefits package that includes company-sponsored health, dental, and vision plans accompanied by employer-funded life insurance, HRA, and short-term disability plan. Optional long-term disability and additional Life Insurance are also available. Pinkston provides a 401k retirement plan and contributes to each employee's retirement annually regardless of employee participation.At Pinkston, we believe great things happen when people come together and are committed to building a collaborative in-person work environment. Pinkston is also committed to a healthy work-life balance. We offer flexibility through an innovative hybrid work model that gives team members the opportunity to work from home up to 30% of the time. Pinkston provides generous holiday and vacation policies, paid parental leave, and an additional week of paid "volunteer time off" to encourage employees to invest time in a 501C non-profit of their choice.Equal Opportunity EmployerPinkston is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Pinkston makes hiring decisions based solely on qualifications, merit, and business needs at the time.