ParentSquare

Provide tier 3 application support, troubleshoot issues, and collaborate cross-functionally to improve support processes and customer experience. | 2-4 years in technical support, familiarity with ticketing systems, troubleshooting skills, and possibly API or SIS systems knowledge. | Who we’re looking for: A ParentSquare Support Application Specialist is a true champion for our customers, with customer service and empathy built into their DNA. You’ll serve as the point of escalation for the support team and will be directly interacting with users across email, chat, and phone. You know our product inside and out, solving tickets quickly and efficiently without ever sacrificing the customer experience. When issues require escalation, you act as the intermediary to ensure no detail is missed. Beyond direct support, you play a critical role in strengthening our customer support operations. You’ll develop, implement, and maintain the policies, procedures, and software that empower our support teams to deliver consistently excellent service. By analyzing support interaction data, you’ll identify opportunities for product improvements and collaborate cross-functionally to elevate the overall customer experience with ParentSquare and Remind. You’ll also validate and manage escalations to ensure timely resolution. Your work directly impacts our ability to grow, continuously improve, and provide the passionate, extra-mile support our customers deserve. Most importantly, you’re someone who shares in our passion for improving the lives of students through communication. This role will include: Application & Agent Support Provide Tier 3 agent and application support, including troubleshooting software applications, answering questions, and providing guidance to promote efficient use. Resolve support issues quickly and efficiently, clarifying customer needs and identifying the best solutions while ensuring a positive experience. Maintain updated knowledge of all company products and services to effectively educate and assist customers. Take detailed notes of customer interactions in the ticketing system to ensure accurate records and follow-up. Escalate tickets to integration services or engineering teams when issues cannot be resolved directly. Incident, Problem & Change Management Identify, record, prioritize, investigate, and resolve incidents and problems to ensure service continuity. Coordinate and document changes or updates to support applications, including planning, testing, and implementation to safeguard functionality and performance. Work closely with engineering to manage SIS migrations and related projects. Release & Process Management Manage product releases, including planning, coordinating, and communicating activities to support teams for smooth transitions. Monitor and maintain support processes, macros, and tools to ensure efficiency and accuracy. Data & Insights Generate reports and analyze data regarding application usage, performance, incidents, and processes to identify trends and improvement opportunities. Collect and record customer feedback, sharing insights with cross-functional teams for continuous improvement. Cross-Functional Collaboration Partner with development, infrastructure, integration services, sales, and security teams, as well as business stakeholders, to meet support application requirements and align solutions with organizational needs. Collaborate with our BPO partner to ensure alignment on support processes, escalations, and service quality, driving consistency across internal and external support teams. Our ideal candidate will have the following: 2–4 years in technical or application support (SaaS/EdTech preferred). Proficiency with ticketing systems (Zendesk ideal) and escalation workflows. Strong troubleshooting, communication, and problem-solving skills. Familiarity with SIS systems, rostering, or API integrations is a plus. Bachelor’s degree, or equivalent work experience. *For this particular role, we are looking for someone located in the Pacific/Mountain/Central regions to work primarily Pacific timezone hours The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide: Employer-paid health insurance (including dependent coverage) An employer-matched 401K retirement savings program from day 1 Paid Parental Leave Stock options Health + wellness reimbursements PTO that increases each year 16 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be approximately $60,000 - $71,000, DOE.

Lead and manage a team of Implementation Managers to ensure successful onboarding and implementation of customers, while driving process improvements and automation. | Requires 2+ years managing teams of 5+ and experience in customer implementations within an Edtech or educational context, with strong project management and technology skills. | Who We’re Looking For: As the first point of contact, post-sale, our Implementation team sets the tone for our customer experience. We are searching for a dynamic Senior Manager, Implementation to lead a team focused on providing our newest customers a delightful and seamless implementation process. These Implementation Managers will work to ensure each customer has a successful onboarding journey. You’ll provide guidance, oversight and training to help us scale our Implementation process as well as achieve our Implementation KPI’s. Most importantly, you’re someone who shares in our passion for improving the lives of students through communication. This role will include: Hiring, training, motivating and coaching Implementation Managers (IMs) as they provide attentive, efficient service to customers, assessing employee performance and providing helpful feedback and training opportunities. Accomplishes team results by communicating job expectations; planning, monitoring, and appraising job results. Defines objectives, identifies and evaluates trends and options, chooses a course of action, and evaluates outcomes. Maintains quality service by enforcing quality and customer service standards, analyzing and resolving quality and customer service problems, and recommending system improvements. Maintaining exceptional customer satisfaction while completing timely and accurate data integration, system configuration and initial training Organize and oversee team training needs in collaboration with engineering and the Directors of Implementation and Support Troubleshoot, oversee and support/escalate issues in the implementation process in order to find a timely and correct solution Maintaining up-to-date internal resources as needed for the Implementation team Searching for ways to drive automation and AI adoption across team Our ideal candidate will have the following: 2+ years of experience managing or leading a team of 5 or more. 2+ years of experience and proven success in customer implementations within an Edtech company or school/district Bachelor’s degree (or higher) from an accredited college or university preferred Excellent project and time management skills with the ability to maintain multiple different projects in different phases at the same time Extensive experience in leveraging technology to support implementation (i.e. Hubspot, Jira, Zendesk) Familiarity with SFTP and API for the purpose of collecting data. Excellent communication skills (written, verbal, presentation and interpersonal) Strong work ethic and ability to work effectively both independently and in a collaborative team environment. The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide: Employer-paid health insurance (including dependent coverage) An employer-matched 401K retirement savings program from day 1 Paid Parental Leave Stock options Health + wellness reimbursements PTO that increases each year 15 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be $100,000 to $120,000, DOE.

Leading and coaching implementation teams, ensuring quality service, and supporting system improvements. | At least 2 years of team management experience, proven success in customer implementations, and familiarity with relevant technologies like APIs and customer support tools. | Job Description: • Hiring, training, motivating and coaching Implementation Managers (IMs) • Accomplishing team results by communicating job expectations; planning, monitoring, and appraising job results • Defining objectives, identifying and evaluating trends and options, and evaluating outcomes • Maintaining quality service by enforcing quality and customer service standards • Analyzing and resolving quality and customer service problems, and recommending system improvements • Organizing and overseeing team training needs in collaboration with engineering and the Directors of Implementation and Support • Troubleshooting, overseeing and supporting/escalating issues in the implementation process Requirements: • 2+ years of experience managing or leading a team of 5 or more • 2+ years of experience and proven success in customer implementations within an Edtech company or school/district • Bachelor’s degree (or higher) from an accredited college or university preferred • Excellent project and time management skills with the ability to maintain multiple different projects in different phases at the same time • Extensive experience in leveraging technology to support implementation (i.e. Hubspot, Jira, Zendesk) • Familiarity with SFTP and API for the purpose of collecting data Benefits: • Employer-paid health insurance (including dependent coverage) • An employer-matched 401K retirement savings program from day 1 • Paid Parental Leave • Stock options • Health + wellness reimbursements • PTO that increases each year • 15 paid holidays, including your birthday! • Fully remote team with tools and equipment provided for home office

Lead the full renewal lifecycle, act as a primary contact for renewal inquiries, oversee contract pricing, and collaborate cross-functionally to ensure customer retention and satisfaction. | 3-5 years of experience in Renewals, Account Management, or Customer Success, with strong relationship management, business acumen, communication skills, and proficiency in CRM/billing systems. | Who we’re looking for: ParentSquare is seeking a strategic, relationship-driven Customer Success Manager, Renewals to lead our customer retention efforts. In this role, you aren’t just managing a contract lifecycle; you are the bridge between a customer’s initial success and their long-term partnership with us. The ideal candidate blends high-level organizational skills with a "customer-first" mindset. You’ll own the renewal process from end-to-end, ensuring that every contract conversation is an opportunity to reinforce value, solve problems, and build trust. In This Role You'll.... • Be the renewals lead: Lead the full renewal lifecycle, moving beyond administrative tasks to serve as a consultative partner during the most critical phase of the customer journey. • Advocate for our Customers: Act as the primary point of contact for renewal inquiries, using every interaction to identify account health and strengthen the client relationship. • Handle contract pricing: Oversee complex contract management, including proration calculations and consortium pricing, ensuring all agreements are accurate and mutually beneficial. • Operate cross functionally: Partner closely with Sales and Customer Success Managers to identify upsell opportunities, resolve escalations, and ensure a seamless handoff. Our ideal candidate will have the following: • 3–5 years of experience in Renewals, Account Management, or a Customer Success-focused role. • Relationship-First Mentality: A proven ability to maintain and grow customer trust, turning "renewal season" into a positive experience rather than a chore. • Sharp Business Acumen: Knowledge of SaaS contract processes, pricing strategies, and the nuances of the customer lifecycle. • Master Communicator: Excellent verbal and written skills, with the ability to manage expectations across multiple internal and external stakeholders. • Hyper-Organized: High attention to detail with the ability to manage a high volume of renewals and competing priorities without breaking a sweat. • Cross-Functional Fluency: Comfort working alongside Legal, Security, and Finance teams to get deals across the finish line. • Tech Savvy: Proficiency in CRM and billing systems (HubSpot, NetSuite, Maxio). The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide: • Employer-paid health insurance (including dependent coverage) • An employer-matched 401K retirement savings program from day 1 • Paid Parental Leave • Stock options • Health + wellness reimbursements • PTO that increases each year • 16 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be $70,000 - $80,000 DOE

Lead planning and execution of integrated marketing campaigns across multiple channels, coordinate teams, manage timelines, and analyze campaign performance. | 5+ years marketing experience with integrated campaign management, strong project management skills, experience in SaaS/B2B/EdTech marketing, proficiency with Asana, and excellent communication. | Who we’re looking for: We're looking for an experienced and organized Campaign Manager to lead the planning and execution of cross-channel campaigns. This role requires someone who can strategize and create campaigns that align to personas and company goals. Create actionable plans, coordinate across teams, and ensure campaigns are delivered on time, with a consistent message, and with measurable impact. Most importantly, you’re someone who shares in our passion for improving the lives of students through communication. Reporting to the Director of Campaigns & Communications , you’ll be a key connector across product marketing, content, design, digital, sales, and events. This role will include: Leading the planning and execution of integrated marketing campaigns to support product launches, brand initiatives, and demand generation goals Developing campaign briefs that clearly define objectives, messaging, audiences, timelines, and success metrics Coordinating execution across multiple channels—including email, digital, paid media, social, events, and the website. Including the development of campaign assets such as emails, landing pages, social copy, ads, and supporting content Collaborating closely with product marketing, PR, social, design, digital, events, and sales teams to bring campaigns to life Managing campaign calendars, timelines, and project plans to ensure alignment, timely execution, and on-brand delivery Partnering with the marketing operations team to measure campaign performance, analyze results, and share actionable insights with stakeholders Monitoring campaigns in real-time and making optimizations to improve performance Supporting ABM, inbound, and other targeted growth programs with integrated campaign execution Maintaining consistency in brand voice, tone, and messaging across all channels and customer touchpoints Staying current on marketing trends and best practices to continuously improve campaign strategy and execution Our ideal candidate will have the following: 5+ years of experience in marketing, with a focus on integrated campaign management or program execution Strong project management skills and the ability to coordinate across multiple teams and prioritize timelines Experience running or supporting cross-functional campaigns, in SaaS, B2B, or EdTech marketing Highly skilled in AsanaUnderstanding of how to collaborate with content, design, digital, and demand gen to build effective campaigns Ability to analyze campaign results and translate data into insights Excellent written and verbal communication skills A creative problem-solver who embraces new tools—including AI—to drive smarter decisions, accelerate execution, and continuously improve campaign performance. Strong planner who thrives in fast-moving environments and adapts quickly to change. A customer-first mindset and a passion for improving outcomes. The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide: Employer-paid health insurance (including dependent coverage) An employer-matched 401K retirement savings program from day 1 Paid Parental Leave Stock options Health + wellness reimbursements PTO that increases each year 16 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be 85k-115k, DOE.

Lead go-to-market strategy, product operations, and business operations initiatives while partnering with finance and senior leadership to drive operational excellence and strategic projects. | 3+ years in analytical/strategic roles with strong quantitative skills, experience leading cross-functional teams, and excellent communication. | Strategic Operations Manager ParentSquare is a rapidly growing Santa Barbara-based company that’s changing the way schools and parents communicate every day. Sound simple? We strive to keep it that way! Our mission is to give schools the power to incredibly enhance family engagement for all students. ParentSquare and RemindHub, our flagship products, serve over 22 million students and drive our mission by providing unified communications tools -forms, sign ups, payments, RSVPs, direct messaging, language translations, chat and more. Remind Chat, our free product, reaches over 80% of K-12 students, providing a safe and easy-to-use platform for direct communication between teachers and families. And our latest innovation, SmartSites, offers state-of-the-art websites for school districts, enhancing their online presence and accessibility. We are not just creating a product; we are creating empowered educators and engaged parents to improve the lives of all students. We are passionate advocates for our customers and for our employees and we invite you to join us on this exciting journey. Who We’re Looking For: We are looking for a driven Strategic Operations Manager, focused on leading key go-to-market strategy, product operations, and business operations initiatives as part of ParentSquare’s finance team. The finance team is a cross-functional team that partners with senior leaders across the company, focusing on high-impact strategic projects and analysis. In this role, you’ll act as a right-hand to the CFO and will report to the Director of Strategic Operations. The leadership team has a track record at top-tier firms like Morgan Stanley and McKinsey. You are someone who is a high-caliber professional who can manage complex cross-functional initiatives and enhance operational efficiencies across the organization. You’ll lead projects, work hand-in-hand with leadership and act on the most challenging strategic and operational questions impacting our business. Example Responsibilities: • Product Operations & Go-to-Market Strategy • Change User Behavior: Analyze product usage and customer feedback to identify and implement opportunities to drive user behavior changes such as reducing overcommunication and increasing app adoption • Drive Pricing & Packaging: Own the development and execution of a pricing and packaging strategy aligned with ParentSquare’s business objectives, based on factors such as historical pricing, customer behavior, market conditions, and competitive landscape • Business Operations • Drive Operational Excellence: Identify, prioritize and implement high-impact initiatives that improve efficiency and scalability across the organization • Improve Data Landscape: Lead data clean-up / enrichment initiatives to ensure our data is clean, reliable, and supports future business needs and decision-making • Execute Strategic Initiatives: Work with the Finance organization to implement and scale other high-priority initiatives across the organization Qualifications: • 3+ years of experience in a highly analytical and strategic role, such as management consulting, investment banking, or business operations / strategy role at a tech company • A strong quantitative and analytical toolkit, with proficiency in financial modeling / data analysis, and working directly with data science teams • Proven ability to lead and influence cross-functional teams in stand-alone capacity, building strong relationships with stakeholders at all levels • Excellent verbal and written communication skills, with the ability to articulate complex strategies and results to diverse audiences • A proactive, self-starter attitude with a passion for driving results and a high degree of ownership The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide • Employer-paid health insurance (including dependent coverage) • An employer-matched 401K retirement savings program from day 1 • Paid Parental Leave • Stock options • Health + wellness reimbursements • PTO that increases each year • 15 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. This role pays an annual salary $130,000 - $160,000, DOE

Lead go-to-market strategy, product and business operations initiatives, drive pricing strategy, improve operational efficiencies, and execute strategic projects in partnership with senior leadership. | 3+ years in analytical and strategic roles such as management consulting, investment banking, or tech business operations, strong quantitative skills, financial modeling, data analysis, and proven cross-functional leadership. | Strategic Operations Manager ParentSquare is a rapidly growing Santa Barbara-based company that’s changing the way schools and parents communicate every day. Sound simple? We strive to keep it that way! Our mission is to give schools the power to incredibly enhance family engagement for all students. ParentSquare and RemindHub, our flagship products, serve over 22 million students and drive our mission by providing unified communications tools -forms, sign ups, payments, RSVPs, direct messaging, language translations, chat and more. Remind Chat, our free product, reaches over 80% of K-12 students, providing a safe and easy-to-use platform for direct communication between teachers and families. And our latest innovation, SmartSites, offers state-of-the-art websites for school districts, enhancing their online presence and accessibility. We are not just creating a product; we are creating empowered educators and engaged parents to improve the lives of all students. We are passionate advocates for our customers and for our employees and we invite you to join us on this exciting journey. Who We’re Looking For: We are looking for a driven Strategic Operations Manager, focused on leading key go-to-market strategy, product operations, and business operations initiatives as part of ParentSquare’s finance team. The finance team is a cross-functional team that partners with senior leaders across the company, focusing on high-impact strategic projects and analysis. In this role, you’ll act as a right-hand to the CFO and will report to the Director of Strategic Operations. The leadership team has a track record at top-tier firms like Morgan Stanley and McKinsey. You are someone who is a high-caliber professional who can manage complex cross-functional initiatives and enhance operational efficiencies across the organization. You’ll lead projects, work hand-in-hand with leadership and act on the most challenging strategic and operational questions impacting our business. Example Responsibilities: • Product Operations & Go-to-Market Strategy • Change User Behavior: Analyze product usage and customer feedback to identify and implement opportunities to drive user behavior changes such as reducing overcommunication and increasing app adoption • Drive Pricing & Packaging: Own the development and execution of a pricing and packaging strategy aligned with ParentSquare’s business objectives, based on factors such as historical pricing, customer behavior, market conditions, and competitive landscape • Business Operations • Drive Operational Excellence: Identify, prioritize and implement high-impact initiatives that improve efficiency and scalability across the organization • Improve Data Landscape: Lead data clean-up / enrichment initiatives to ensure our data is clean, reliable, and supports future business needs and decision-making • Execute Strategic Initiatives: Work with the Finance organization to implement and scale other high-priority initiatives across the organization Qualifications: • 3+ years of experience in a highly analytical and strategic role, such as management consulting, investment banking, or business operations / strategy role at a tech company • A strong quantitative and analytical toolkit, with proficiency in financial modeling / data analysis, and working directly with data science teams • Proven ability to lead and influence cross-functional teams in stand-alone capacity, building strong relationships with stakeholders at all levels • Excellent verbal and written communication skills, with the ability to articulate complex strategies and results to diverse audiences • A proactive, self-starter attitude with a passion for driving results and a high degree of ownership The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide • Employer-paid health insurance (including dependent coverage) • An employer-matched 401K retirement savings program from day 1 • Paid Parental Leave • Stock options • Health + wellness reimbursements • PTO that increases each year • 15 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. This role pays an annual salary $130,000 - $160,000, DOE

The Customer Communications Coordinator will manage all customer communications, ensuring timely and strategic messaging. This role will also assist in lead generation campaigns and outreach efforts. | Candidates should have 3+ years of marketing experience with strong project management skills. Excellent writing and editing skills, along with experience in email communications and collaboration across teams, are essential. | Who we’re looking for: As we continue our growth, we’re looking for a Customer Communications Coordinator to join the Demand Generation team. This role would serve as the central hub for all customer communications, ensuring timely, consistent, and strategic messaging that drives product adoption, customer satisfaction, and growth. This role will be the gatekeeper that all customer communications must come through and will help prevent the over-messaging of customers that comes from various departments (marketing, sales, SDRs, client engagement, customer education, CSMs, finance, product) reaching out. In addition, this role will assist in lead generation campaigns and outreach as well. Most importantly, you’re someone who shares in our passion for improving the lives of students through communication. This role will include: Act as the control center for all customer communications, managing what goes out, when, and through which channels Establish a process and calendar for all outbound customer cross-functionally (Product, Customer Success, Sales, Support, Marketing) to coordinate communications calendars This person must be able to establish clear guidelines and enforce them to keep individuals within the company, regardless of title, from over-messaging customers Write, proofread, and deliver customer and prospect newsletters, pulling in content from various teams across the company. Help manage and organize webinar pre-production, coordinate scheduling, and facilitate webinar prep meetings Serve as the host and moderator for select webinars as needed Evaluate the efficacy of efforts on newsletter campaigns and customer communications and recommend changes and improvements. Write, proofread, and deliver customer communications via email using HubSpot Create and optimize sequences to nurture certain prospect segments based on persona, region, district size. Maintain an up-to-date view of the customer journey to ensure communications support each stage. Coordinate the production of the company’s What’s New Review bi-monthly webinar series, executing on timelines and coordinating cross-functionally for a successful event. Develop and deliver product update communications in a clear, customer-first way that drives adoption and engagement. Identify upsell and cross-sell opportunities, recommending the right channel (e.g., in-app, email, webinars, newsletters) to reach the right audience. Ensure communications are consistent with brand voice, accessible, and aligned to customer needs. Track communication performance and engagement metrics to continuously improve. Maintain the Demand Gen presence within Asana and keep the Demand Gen team aware of all deliverables and interdependencies across Asana projects. Our ideal candidate will have the following: 3+ years of experience in marketing, with a proven track record of managing email communications and project coordination. Strong project management skills with the ability to prioritize and manage timelines across multiple active projects A willingness to act with authority without explicit authority when scheduling and managing all communications targeting customers The ability to deepen customer loyalty and help us maintain our industry-leading customer retention rates through thoughtful, well-timed communications and outreach Excellent writing and editing skills with proven success Comfortable presenting on webinars Experience with Zoom Webinar platform HubSpot experience or a similar email marketing too Demonstrated ability to collaborate cross-functionally across the marketing team and greater organization A passion for improving the lives of students through communication Edtech experience is a plus The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide: Employer-paid health insurance (including dependent coverage) An employer-matched 401K retirement savings program from day 1 Paid Parental Leave Stock options Health + wellness reimbursements PTO that increases each year 16 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be 65k-80k, DOE.

Drive demand generation programs including email campaigns, SEO strategy, ABM, webinars, and website content to generate high-quality leads and support revenue growth. | 6+ years digital marketing experience in SaaS with proven demand generation, SEO, website redesign, generative AI use, and strong cross-functional collaboration skills. | Who we’re looking for: As we continue our growth, we’re looking for a Digital Marketing Manager to join the Demand Generation team. This role will be responsible for digital marketing efforts for the marketing team with a focus on demand generation aimed at fueling revenue growth for the company. This position will have responsibilities encompassing a wide variety of marketing activities (webinars, emails, newsletters, nurture campaigns, ABM, online campaigns, content syndication, etc.) designed to bring in MQLs for new logo and upsells. MQLs should be of a high quality to the point that a fair percentage of them develop into SQLs and SALs, driving leads that translate to revenue for the company. Alongside the new logo and upsell efforts, this role will also help with transition efforts to consolidate users of other platforms over to ParentSquare. This role will also carry primary responsibility of improving SEO for the company’s website properties. As part of that, this team member will play a key role in launching a new and refreshed website presence for parentsquare.com while working closely with the outside vendor we have contracted to design the new website. This role will be a contributor to various aspects of the website including content, content downloads, product and landing page layout, forms, demo requests, and more. Most importantly, you’re someone who shares in our passion for improving the lives of students through communication. This role will include: Create, write, support, and deliver email campaigns and newsletters to prospects and customers Develop nurture campaigns for various segments Collaborate across the marketing team to execute coordinated campaigns Support webinars through ideation of topics, setup, support, and management of related activities Develop an SEO (Search Engine Optimization) strategy to drive parentsquare.com to achieve top rankings Develop a GEO (Generative Engine Optimization) / AEO (Answer Engine Optimization) strategy to make sure we are represented favorably in AI models Help design and execute targeted ABM campaigns that enable future growth and support market transitions Competitive research of players in the K-12 communications space Evaluate strategies employed on competitor websites, podcasts, ad spend, and other digital marketing efforts Recommend website strategies for ParentSquare Support product launches providing lead gen specific deliverables Leverage our customer advocacy program for demand gen campaigns Build relationships with key internal stakeholders to align on priorities and approvals Write storyboards (leveraging AI) for short format videos targeting specific audiences Recommend audience splits and write content for our persona-based marketing Recommend upsell motions across products for customers with various ParentSquare tech-stack configurations (e.g. how best to sell ParentSquare websites to ParentSquare communications customers) Manage outside vendors as needed Our ideal candidate will have the following: 6+ years of experience in digital marketing, with a proven track record of driving demand generation programs for SaaS companies Deep background in managing the web presence of an edtech company, including website redesigns, developing and executing SEO strategies A level of comfort leveraging generative AI tools to accomplish business goals and objectives A top performer who helps fuel the company’s revenue growth through strong contribution to the pipeline in both the upsell and new logo categories The ability to help plan and execute our digital strategy and improve our online presence Excellent writing and editing skills with experience creating content across digital formats Demonstrated ability to collaborate cross-functionally across the marketing team as well as product, sales, client engagement, etc. Strong project management skills with the ability to prioritize and manage timelines across multiple active projects A passion for improving the lives of students through communication Edtech experience is a big plus The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide: Employer-paid health insurance (including dependent coverage) An employer-matched 401K retirement savings program from day 1 Paid Parental Leave Stock options Health + wellness reimbursements PTO that increases each year 16 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be 90k-115k, DOE.

Manage PR agency relationships, produce and edit content including blogs and case studies, coordinate media efforts, and collaborate with marketing team to drive awareness and engagement. | 5+ years in PR or content marketing, preferably in SaaS or edtech, strong writing and project management skills, experience with PR tools and CMS, and ability to collaborate cross-functionally. | PR & Content Marketing Manager Marketing Remote (United States) ParentSquare is a rapidly growing Santa Barbara-based company that’s changing the way schools and parents communicate every day. Sound simple? We strive to keep it that way! Our mission is to give schools the power to incredibly enhance family engagement for all students. ParentSquare and RemindHub, our flagship products, serve over 22 million students and drive our mission by providing unified communications tools -forms, sign ups, payments, RSVPs, direct messaging, language translations, chat and more. Remind Chat, our free product, reaches over 80% of K-12 students, providing a safe and easy-to-use platform for direct communication between teachers and families. And our latest innovation, SmartSites, offers state-of-the-art websites for school districts, enhancing their online presence and accessibility. We are not just creating a product; we are creating empowered educators and engaged parents to improve the lives of all students. We are passionate advocates for our customers and for our employees and we invite you to join us on this exciting journey. Who we’re looking for: Our Marketing team is growing and we are seeking a PR & Content Marketing Manager to help drive awareness and engagement through high-quality content and media coverage. You'll lead day-to-day public relations efforts, content planning, and execution, ensuring our stories reach the right audiences at the right time. You will manage the relationship with the PR agency, produce and edit blogs, case studies, and long-form content, and support thought leadership for the founder. You will also closely collaborate with the Social Media Manager to amplify content and PR wins. Most importantly, you’re someone who shares in our passion for improving the lives of students through communication. Reports to: Director of Marketing This role will include: • Manage the external PR agency relationship and oversee daily deliverables • Review and edit press releases, pitches, and media lists • Coordinate media interviews, award submissions, and speaking opportunities • Monitor coverage and report on media performance • Plan and maintain the editorial calendar in alignment with GTM themes and campaigns • Draft and edit blogs, case studies, and lead-generation assets (eBooks, guides, etc.) • Repurpose content for social and campaign use • Ensure content aligns with brand messaging and SEO best practices • Ghostwrite and edit bylines and contributed articles for the founder and other company SMEs • Track and pursue strategic awards and speaking opportunities • Partner closely with our Social Media Manager and Marketing Director to drive efforts and provide PR insights Our ideal candidate will have the following: • 5+ years of experience in PR, content marketing, or communications. Experience within SaaS, or edtech sector strongly preferred • Excellent writing, editing, and storytelling abilities • Strong project management and organizational skills (experience with Asana is a plus) • Experience collaborating cross-functionally and managing external vendors • Skills with AI, PR tools (like Muck Rack), content management systems, and SEO- a huge plus! The perks of working for us are great! You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide: • Employer-paid health insurance (including dependent coverage) • An employer-matched 401K retirement savings program from day 1 • Paid Parental Leave • Stock options • Health + wellness reimbursements • PTO that increases each year • 16 paid holidays, including your birthday! As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be 70k-95k, DOE.

Manage PR agency relationships, produce and edit content, coordinate media activities, and collaborate with marketing teams to drive awareness and engagement. | 5+ years in PR or content marketing, excellent storytelling and editing skills, project management experience, and familiarity with PR tools and SEO, preferably in SaaS or edtech. | ParentSquare is a rapidly growing Santa Barbara-based company that's changing the way schools and parents communicate every day. Sound simple? We strive to keep it that way! Our mission is to give schools the power to incredibly enhance family engagement for all students. ParentSquare and RemindHub, our flagship products, serve over 22 million students and drive our mission by providing unified communications tools -forms, sign ups, payments, RSVPs, direct messaging, language translations, chat and more. Remind Chat, our free product, reaches over 80% of K-12 students, providing a safe and easy-to-use platform for direct communication between teachers and families. And our latest innovation, SmartSites, offers state-of-the-art websites for school districts, enhancing their online presence and accessibility. We are not just creating a product; we are creating empowered educators and engaged parents to improve the lives of all students. We are passionate advocates for our customers and for our employees and we invite you to join us on this exciting journey. Who we're looking for: Our Marketing team is growing and we are seeking a PR & Content Marketing Manager to help drive awareness and engagement through high-quality content and media coverage. You'll lead day-to-day public relations efforts, content planning, and execution, ensuring our stories reach the right audiences at the right time. You will manage the relationship with the PR agency, produce and edit blogs, case studies, and long-form content, and support thought leadership for the founder. You will also closely collaborate with the Social Media Manager to amplify content and PR wins. Most importantly, you're someone who shares in our passion for improving the lives of students through communication. Reports to: Director of Marketing This role will include: • Manage the external PR agency relationship and oversee daily deliverables • Review and edit press releases, pitches, and media lists • Coordinate media interviews, award submissions, and speaking opportunities • Monitor coverage and report on media performance • Plan and maintain the editorial calendar in alignment with GTM themes and campaigns • Draft and edit blogs, case studies, and lead-generation assets (eBooks, guides, etc.) • Repurpose content for social and campaign use • Ensure content aligns with brand messaging and SEO best practices • Ghostwrite and edit bylines and contributed articles for the founder and other company SMEs • Track and pursue strategic awards and speaking opportunities • Partner closely with our Social Media Manager and Marketing Director to drive efforts and provide PR insights Our ideal candidate will have the following: • 5+ years of experience in PR, content marketing, or communications. Experience within SaaS, or edtech sector strongly preferred • Excellent writing, editing, and storytelling abilities • Strong project management and organizational skills (experience with Asana is a plus) • Experience collaborating cross-functionally and managing external vendors • Skills with AI, PR tools (like Muck Rack), content management systems, and SEO- a huge plus! The perks of working for us are great! You'll get your foot in the door as our company continues to grow. We're big believers in work-life balance and provide: • Employer-paid health insurance (including dependent coverage) • An employer-matched 401K retirement savings program from day 1 • Paid Parental Leave • Stock options • Health + wellness reimbursements • PTO that increases each year • 16 paid holidays, including your birthday! As a fully remote team, we'll make sure you have all the tools and equipment you need to make your home office a place where you can thrive. We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The salary range for this role will be 70k-95k, DOE.