Generac Power Systems

Lead and improve digital selling processes, align cross-functional teams, and manage initiatives from concept to execution. | Requires 7+ years in program management or sales operations, experience with digital customer journeys, and strong process improvement skills. | We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. Job Description Summary The Digital Selling Program Manager shapes and enables a digitally powered selling model that expands access, improves conversion, and strengthens dealer performance. This role helps turn this vision into reality by designing smarter processes, aligning cross-functional partners, and driving initiatives from concept to execution. Leveraging data to inform AI/ML and Agentic (LLM) workflows, this role delivers personalized experiences that maximize our captive consumer audience. Collaborating closely with Marketing, Business Operations, IT, and external partners, the Digital Selling Program Manager orchestrates efforts to create a seamless, end-to-end selling experience. Major Responsibilities Leads execution of digital selling initiatives within Sales Strategy Translates strategic priorities into structured programs that drive measurable selling outcomes Designs and improves end-to-end selling processes Maps and refines processes spanning consumer engagement, consultation, dealer handoff, and post-sale coordination Works closely with IT and external vendors to ensure solutions align with selling objectives, process requirements, and real-world workflows Aligns Marketing, Business/Ops, Dealer Enablement, Analytics, and Technology partners to maintain momentum and clarity Manages dependencies and execution risks by identifying interdependencies, constraints, and trade-offs; drives resolution and escalation as needed Enable pilots and learning-based execution by supporting low-cost pilots and prototypes, defining learning objectives, and helping translate results into scale decisions Supports executive communication and decision-making by preparing clear updates, insights, and recommendations to guide investment and prioritization Minimum Job Requirements Education Bachelor’s degree in Business, Marketing, Engineering, Operations, or a related field, or equivalent practical experience Work Experience 7+ years of experience in program management, process improvement, sales operations, go-to-market strategy, or related roles Proven experience leading complex, cross-functional initiatives involving Sales, Marketing, Operations, and Technology partners Demonstrated ability to design and improve end-to-end business or selling processes Experience working with digital customer journeys, sales enablement, or partner-based selling models Track record of driving initiatives from concept through execution without direct authority over delivery teams Knowledge / Skills / Abilities Experience leading complex, cross-functional initiatives within sales, go-to-market, or commercial strategy Strong process design, program management, or continuous improvement background Familiarity with digital selling, customer journeys, or partner-enabled sales models Ability to collaborate effectively with technology teams without owning technical delivery Comfort navigating ambiguity and aligning diverse stakeholder priorities Strong communication, organization, and problem-solving skills Preferred Job Requirements Certification / License Program or project management certifications (e.g., PMP, PgMP, SAFe, Agile, Lean Six Sigma) are preferred but not required Certification or training in process improvement, digital transformation, or change management is a plus Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 - 50 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel. “We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.” Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. As one of the leaders and largest suppliers of power generation equipment and technology, the work we do touches millions of lives. Employees at Generac are encouraged to be innovative and are valued as an integral part of our global team. Our challenging goals develop knowledgeable employees dedicated to helping continue Generac’s success. Generac provides individuals the opportunity to work in a fast-paced agile work environment where their work makes a difference in people’s lives and their own.

Managing data-driven operations, supporting system implementations, and process improvements in facilities management. | Extensive experience in digital product management, digital platforms, and go-to-market strategies, with leadership in digital initiatives. | We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. The Senior Digital Product Manager is responsible for driving the vision, strategy, and execution of high business impact Enterprise digital products and content management initiatives that enhance user experience across Generac’s business lines. This role influences across teams, owns complex product portfolios, and partners closely with IT, business stakeholders, and digital experience teams to deliver high-value features and solutions. The role requires the ability to lead and influence large-scale initiatives with deep knowledge of digital platforms and content management systems. Strong credibility and communication with senior level leaders (Director+). Strong data analysis and interpretation to drive critical product decisions. Sr. Product Manager – Virtual Consultation Generac Seeks a Senior Digital Product Manager with experience building and influencing a digital go-to-market strategy. Generac looks to continue expansion of digital selling capability though developing a virtual consultation and quoting capability. This high visibility role will lead determining market fit, what elements of our selling process and outcomes translate to the digital world, and writing requirements to bring an MVP to life. This person must be equally adept at working with business stakeholders to define the opportunity and build the vision as they are working with execution teams to bring the product vision to life. Major Responsibilities Go-to-market Strategy and digital experience innovation Define the consumer and installer journey for digital quoting Define opportunity for digital consumer and installer tools, identifying unmet needs and priority areas Leverage financial KPIs to build the business case for technology investment Stay ahead of industry trends, competitor strategies, and emerging technologies to inform strategic direction. Champion innovation within the strategy, identifying opportunities for differentiation, efficiency, and user delight. Product Strategy Define and evolve vision for virtual selling and quoting capability across Generac’s consumer and installer touchpoints Align priorities with enterprise go to market strategy and product go to market strategy Own the end to end product performance, leveraging performance KPIs, analytics and user feedback Develop a 0 to 1 plan inclusive of market understanding, pilots, MVP, and long term opportunity Cross-Functional Leadership & Influence Liaise between business stakeholders, product, design, and development, ensuring shared understanding and alignment to outcomes. Provide thought leadership and subject-matter expertise, guiding cross-functional teams toward scalable, user-centered, and technically sound solutions. Represent digital product leadership in enterprise planning discussions, advocating for product needs and user experience improvements. Operational Excellence Lead Roadmap, backlog prioritization, refinement, and delivery planning to ensure execution aligns with strategy and value delivery. Drive continuous improvement in product development practices, release management, and digital content operations. Promote best practices for user research, experimentation, UAT, and iteration to achieve high-quality outcomes. Adept at technical solutions to weigh in and translate to stakeholders. Serve as a mentor and advisor to peers and junior product professionals, contributing to the growth of the product management discipline within the organization. Education Bachelor’s degree or equivalent knowledge Work Experience 8+ years of experience as a Product Manager/Owner working in an agile environment or similar digital product management role Experience leading large-scale high business impact digital platforms with a meaningful go-to-market component Experience with products that bridge digital experience and physical experience then translate into physical world outcomes. Home services a plus Experience managing product roadmaps and backlogs in a complex highly matrixed environment Experience developing products incorporating personalization and AI for customized outcomes Experience with commerce products, especially B2B2C Knowledge / Skills / Abilities Knowledge of agile scrum methodology Strong ability to influence across a matrixed organization Ability to understand and synthesize complex business and technical requirements Excellent written and verbal communication skills with Director + leaders Strong analytical and problem-solving abilities Generac is committed to fair and equitable compensation practices. The salary range for this role based in WI, IL, Denver, CO, or Boston, MA ) is ($131,200-185,000) This compensation will ultimately be in line with the location in which the position is filled. Final compensation for this role will be determined by various factors such as a candidate’s relevant work experience, skills, certifications and geographic location. This role is eligible for variable compensation including short term and long-term incentives. This position includes a comprehensive benefit package that includes medical, dental and vision plans; life, long-term disability, flexible spending and health savings accounts, accrued paid time off, 8 paid Holidays and 401(k) retirement benefits. ” Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 - 50 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel. “We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.” Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. As one of the leaders and largest suppliers of power generation equipment and technology, the work we do touches millions of lives. Employees at Generac are encouraged to be innovative and are valued as an integral part of our global team. Our challenging goals develop knowledgeable employees dedicated to helping continue Generac’s success. Generac provides individuals the opportunity to work in a fast-paced agile work environment where their work makes a difference in people’s lives and their own.