BAD Marketing

Manage multiple client accounts, develop innovative email and SMS campaigns, and analyze performance metrics to optimize retention strategies. | At least 1 year of eCommerce retention marketing experience, proficiency with Klaviyo or similar ESPs, and ability to manage multiple accounts independently. | Ready to lead retention strategies for top eCommerce brands? We’re seeking a confident Email & SMS Account Manager with at least one year of hands-on experience managing Klaviyo or similar ESPs, who can juggle 8–10 clients and lead creatives with minimal oversight. You’ll translate complex eCommerce data into actionable insights and craft unique, on-brand campaigns that boost LTV and reduce CAC. This role is fully remote but requires availability during EST business hours. Apply now to join our bold, fast-growing team where your strategic thinking and creative firepower will make a real impact. ABOUT BAD MARKETING We’re BAD Marketing — a global team of 170+ passionate marketers, strategists, and creatives working together to help our clients grow profitably and sustainably. We’re one of the largest and most performance-driven growth marketing agencies in the world. Our specialties span eCommerce, local lead generation, and info marketing, serving brands from local service providers to fast-scaling DTC product companies and course creators. What sets us apart isn’t just our Bold And Disruptive strategies — it’s our investment in people. We develop leaders, foster collaboration, and prioritize fulfillment in the workplace. Because when our team thrives, so do our clients. ABOUT THE ROLE: Email & SMS Account Manager – eCommerce Focus We are looking for a seasoned, strategic, and confident Email & SMS Account Manager who can lead with vision, manage complex client portfolios, and bring creative firepower to every campaign. This is not a junior or execution-only role. While you’ll be backed by a design team, you’ll still be hands-on with campaign strategies, audits, and performance reviews. We value Account Managers who think strategically and act decisively. You must be comfortable juggling multiple clients without sacrificing quality, missing deadlines, or compromising brand integrity. YOUR CORE RESPONSIBILITIES • Lead client communication with clarity, confidence, and strategic insight — you are the face of our retention strategy for each account. • Develop creative, non-basic campaign concepts that align with each brand's voice, goals, and customer journey — ideation is as critical as execution. • Guide your team of designers and collaborate with copywriters to produce error-free, on-brand, conversion-driven content. • Own retention performance — build and manage advanced email and SMS flows, campaign calendars, and data-backed optimizations. • Conduct ongoing account audits to identify segmentation, automation, and A/B testing opportunities. • Translate metrics (CTR, CVR, RPR, LTV) into actionable, digestible client insights that drive decision-making. • Proactively manage timelines, resources, and internal collaboration — you never drop a deadline. • Ensure consistent QA and brand alignment across all creative assets — from email layout to SMS tone. • Stay ahead of industry trends and continually bring fresh, innovative campaign ideas to your team and clients. THIS ROLE IS PERFECT FOR: • Experienced email & SMS marketers who want to own retention strategy without being buried in busywork • Strategic doers who can manage multiple eCommerce accounts with confidence and clarity • Creatives who love building customer journeys that drive revenue and deepen brand loyalty • Communicators who thrive in client-facing roles and know how to translate data into insight QUALIFICATIONS (Required — No Exceptions) • 1+ years of comprehensive eCommerce retention marketing experience (not limited to freelance or assistant roles). • Proven ability to manage 8–10 client accounts simultaneously and guide a small creative team with minimal oversight, while maintaining high-quality output. • Prior experience with Klaviyo or similar ESPs at an advanced level. • Strong portfolio of full-funnel email and SMS campaigns — from ideation to performance analysis. • Strategic thinker with a bias for creativity and performance — you're not here to do the obvious. • Confident, proactive communicator who can simplify complex data and strategies into clear client communication. • Obsessive attention to detail — no typos, broken links, or off-brand creative on your watch. • Able to prioritize and pivot in a fast-paced agency environment with zero micromanagement. • Strong understanding of eCommerce metrics: CAC, LTV, CVR, RPR, and how they influence retention decisions. • U.S. or Colombia-based and located within ±3 hours of EST. Must be available Monday–Friday, 9AM–6PM EST. NICE TO HAVES • Experience with Postscript, Attentive, or other SMS platforms • Familiarity with Notion, Slack, and project management platforms BENEFITS • Competitive compensation • Health, dental, and vision insurance (U.S. residents only) • PTO + Paid U.S. holidays • Fully remote • Career growth pathways in a high-performance culture • Work with a creative, high-accountability team that takes pride in their craft OUR CORE VALUES • BE BAD • PLAY TO WIN • EXTREME OWNERSHIP • SOLUTIONS, NOT PROBLEMS • BEST IDEA WINS • ALWAYS BE GROWING • NOBODY IS BIGGER THAN THE TEAM Sound like you? Apply now — we’re actively reviewing top candidates.

Manage and optimize TikTok Shop storefronts, coordinate creator and affiliate campaigns, support Shopify backend, and analyze campaign performance. | 1+ year experience in eCommerce or TikTok Shop, familiarity with TikTok trends and social commerce, strong communication skills, and ability to work remotely in EST hours. | About BAD Marketing BAD Marketing is one of the fastest-growing performance marketing agencies, helping DTC and lead-gen brands scale with bold, data-driven strategies. We specialize in eCommerce growth through innovative marketing, creator partnerships, and paid media and we're building a team that thrives on ownership, curiosity, and results. The Role We're looking for a TikTok Shop Specialist to manage and grow TikTok Shop storefronts and affiliate creator campaigns for our portfolio of high-growth eCommerce brands. This role blends TikTok Shop execution, Shopify backend support, and creator/affiliate management ideal for someone with experience (or strong interest) in social commerce, eCommerce operations, or UGC-driven marketing. You'll be a key player in launching, managing, and optimizing TikTok Shop listings, collaborating with creators and affiliates, and supporting backend coordination on Shopify. If you're passionate about TikTok, creators, and turning content into sales this is your opportunity to dive in. Key ResponsibilitiesTikTok Shop Operations • Launch and manage TikTok Shop storefronts: product listings, descriptions, pricing, and updates • Optimize listings for visibility and conversion based on platform best practices • Stay on top of TikTok Shop trends, tools, and algorithm shifts Creator & Affiliate Campaign Support • Help source, recruit, and coordinate TikTok creators and affiliates • Support onboarding and product education for high-performing campaigns • Track performance using UTM links, analytics tools, and internal dashboards Content & Campaign Execution • Collaborate with creators to plan and produce native TikTok content (UGC, reviews, shoppable videos) • Support seasonal launches, promotional pushes, and live shopping events • Assist in content planning aligned with campaign and sales goals Analytics & Optimization • Monitor KPIs: sales, conversion rates, ROAS, AOV, and more • Share performance insights to improve content and strategy • Help identify top creators, formats, and tactics to scale Shopify Backend Support • Assist with product uploads, inventory tagging, and backend coordination • Ensure product data is consistent between Shopify and TikTok Shop What We're Looking For • 1+ year of experience in eCommerce, TikTok Shop, influencer/affiliate marketing, or Shopify operations • Hands-on with tools like TikTok Shop Seller Center, Shopify, TikTok Creator Marketplace, or affiliate platforms • Familiar with TikTok trends and social commerce formats (UGC, reviews, live selling) • Strong organizational and communication skills • Proactive, resourceful, and comfortable working in a fast-paced remote team Bonus points for: • Experience boosting creator content or running TikTok Ads • Light video editing or UGC content coordination Location & Work Schedule This is a 100% remote role open to global candidates. To be successful in this position, you must: • Have access to the TikTok Shop mobile app (used to monitor flash sales, campaigns, and affiliate content) • Be able to work with U.S. TikTok Shop accounts, either through prior experience or access provided by our internal systems • Be available to work MondayFriday, 9:00 AM6:00 PM EST We welcome applicants from any location, as long as you meet the access and time zone requirements. What You'll Get • $24,000$42,000 USD / year, based on experience and location • Health, dental, and vision benefits (U.S. only) • Paid time off + U.S. holidays • Real ownership of campaigns for 78 figure DTC brands • Opportunity to grow your skillset in TikTok Shop and influencer marketing • A supportive, fast-paced, and globally distributed team Apply Now We're reviewing applications on a rolling basis for a mid-October start. If you're TikTok-savvy, ready to build creator-driven campaigns, and excited to help eCommerce brands scale apply now and let's build something bold together.