Apartment List

Lead end-to-end pipeline creation strategy including demand generation, events, and campaigns while managing a lean team and collaborating with Sales and GTM leadership to drive revenue. | 8+ years B2B SaaS/tech marketing experience with 3+ years management and proven demand generation and pipeline ownership skills. | ABOUT THE ROLE Apartment List is looking for a Director, B2B Marketing to join our GTM team. This is a hands-on leadership role for someone who wants to build and run programs personally — not just direct an agency or manage from a distance. You'll own our B2B pipeline creation strategy end-to-end: demand generation, events, campaigns, and content distribution, all tied directly to bookings and revenue outcomes. This role is right for someone who is gritty, confident, and comfortable operating without perfect data or a fully paved path. We move fast, take calculated bets, and hold ourselves accountable to pipeline and bookings, not just activity metrics. WHAT YOU'LL DO * Own B2B pipeline generation. Take direct accountability for qualified pipeline, bookings, and related revenue outcomes. * Build and run programs yourself. Personally architect and execute demand gen and event programs. * Connect the full funnel. Design and optimize audience creation, segmentation, lead qualification, nurture, and Salesforce handoff, and stay engaged through to conversion. * Activate the market. Drive campaigns, partnerships, events, and content distribution, and identify new channels — proactively, not by waiting for direction. * Make and defend investment calls. Bring a clear point of view on what good B2B marketing looks like at Apartment List, and make smart, sometimes contrarian, bets on where to invest our budget. * Move at speed. Test quickly, learn, and iterate rather than waiting for perfect attribution models or top-down direction. * Create healthy accountability with Sales. Partner with Sales leadership to ensure timely lead follow-up and conversion, and hold the line when that accountability slips. * Manage high-stakes moments. Lead and attend national event execution (NAA, AIM, etc.) and manage senior stakeholder input under pressure, with the seniority to make real-time calls. * Manage a lean team of 3-4. Directly manage a small team across demand gen, events, and campaigns. * Partner cross-functionally. Work closely with GTM Strategy, GTM Ops, Sales, Product, Partnerships, Brand, and Enablement to keep B2B marketing aligned with broader GTM priorities. WHAT WE'RE LOOKING FOR * 8+ years of B2B SAAS/tech marketing experience, including 3+ years managing a team, with a track record of staying hands-on rather than moving fully into oversight. * Deep practitioner expertise in demand generation or events — someone who has personally built and run B2B marketing programs. * A track record of pipeline ownership, with direct experience being measured against pipeline, bookings, or similar revenue metrics, and building dashboards and reporting that provide clear visibility into performance, trends, and outcomes. * Full-funnel fluency — comfort operating across audience creation, segmentation, lead qualification, nurture, and handoff to Sales/Salesforce. * A strong, defensible point of view on marketing strategy, with the confidence to make and stand behind investment decisions. * Bias to action — a demonstrated willingness to test and move without waiting for perfect data. * People management experience, with demonstrated success leading a lean team, prioritizing where to invest, and ensuring resources and spend are tied to the highest-impact outcomes. * Executive presence — able to manage high-pressure event moments and navigate senior stakeholder input with confidence. * Cross-functional operating experience in a B2B or B2B2C organization. * Fluent with the B2B GTM stack — hands-on experience with Salesforce, HubSpot, Iterable, Looker, Gong, and LinkedIn, and comfort picking up new tools quickly. * Preferred: experience in marketplace, SaaS, or PropTech environments. Multifamily expertise is not required, but you should be able to get up to speed on new customer segments quickly. WHY THIS ROLE You'll be building a function from a strong foundation, with real ownership over B2B marketing strategy and execution, direct lines to GTM and Sales leadership, and the mandate to move fast and take risks. If you want to be evaluated on business outcomes rather than marketing activity, and you'd rather build programs than manage them, this is that role. Here's the Pay Range: At Apartment List, we carefully consider a variety of factors to determine compensation for each position, including the role, level, and work. Total compensation for this role includes base salary, performance bonus, and equity. OTE (On-Target Earnings) varies by location tier: * Tier 1: $164,250 – $212,430 OTE (including $144,5400 - $186,938 base salary) + equity * Tier 2: $151,950 – $196,522 OTE (including $133,716 - $172,939 base salary) + equity * Tier 3: $139,650 – $180,614,000 OTE (including $122,892 - $158,940 base salary) + equity This reflects the compensation target for new hire salaries for the position across all US locations. Please note, the compensation details provided do not include benefits and perks that we offer.  We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process. #LI-Remote

Design and deliver scalable backend services and full-stack features while mentoring engineers and shaping technical direction. | 5+ years professional software engineering with distributed systems experience and proficiency in Kotlin, Ruby, or TypeScript. | ABOUT THE ROLE The Lister team owns how property partners list, manage, and succeed on Apartment List — and it's one of the areas where product quality directly shapes whether renters find accurate, trustworthy listings. As a Senior Software Engineer II, you'll take ownership of core services and experiences on this team, working end-to-end from backend architecture in Kotlin and Ruby to frontend interfaces in TypeScript and React. You'll shape technical direction for problems that don't have a playbook yet, and you'll be a reference point for other engineers — through code reviews, design discussions, and the standard you hold for the work. WHAT YOU’LL DO * Own the design and delivery of scalable backend services that power the Lister experience, from architecture decisions through production reliability. * Drive full-stack feature delivery — from Kotlin/Ruby services to TypeScript/React interfaces — in close partnership with product, design, and analytics. * Shape technical solutions for ambiguous problems, weighing speed against long-term maintainability and making the call. * Partner with engineering teams across Apartment List to keep solutions consistent and cohesive for both renters and property partners. * Raise the technical bar for the team through code reviews, pairing, and design discussions — mentoring engineers earlier in their careers. * Contribute to Lister's technical roadmap, surfacing tradeoffs and opportunities that product and engineering leadership should know about. WHAT YOU’LL BRING REQUIRED * 5+ years of professional software engineering experience in organizations that prioritize quality, scalability, and performance * Strong grounding in computer science fundamentals — data structures, algorithms, and distributed systems * Demonstrated experience designing and implementing RESTful APIs * Experience with relational databases and data modeling * Working proficiency in at least one of Kotlin, Ruby, or TypeScript, with willingness to build fluency in the others * Experience working across the stack, from backend services through frontend applications * Practical experience using AI-assisted development tools (e.g., Copilot, Claude Code, or similar) to speed up real engineering work, with sound judgment about when and how to apply them * Demonstrated ability to communicate and collaborate effectively with product managers, designers, and analysts NICE TO HAVE * Mentorship experience for other engineers * Experience with search or recommendation systems * Experience working in an online marketplace.  * Familiarity with real-time systems, particularly in the context of optimizing latency and performance HERE'S THE PAY RANGE: At Apartment List, we carefully consider a variety of factors to determine compensation for each position, including the role, level, and work. The US Total Target Compensation (TTC) for this position is: * Zone 1: $171,000 - $207,000 TTC (including $154,000 - $182,000 base salary) + equity * Zone 2: $158,000 - $191,000 TTC (including $142,000 - $168,000 base salary) + equity * Zone 3: $145,000 - $176,000 TTC (including $130,000 - $155,000 base salary) + equity This reflects the compensation target for new hire salaries for the position across all US locations. Please note, the compensation details provided do not include benefits and perks that we offer.  We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process.

Lead and unify Data and Analytics Engineering teams overseeing technical roadmap and stakeholder partnerships. | Extensive experience managing data engineering teams with strong hands-on data infrastructure and architectural design skills. | WHO WE ARE Apartment List is the premier rental matchmaker, connecting ready-to-move renters with compatible city properties. Our renters benefit from cutting-edge technology and a personalized approach when we match them with curated properties that fit their wishlist. Meanwhile, our supply partners harness our generative AI and machine learning to efficiently connect with our qualified renters. With performance-based pricing, our partners' success is our success as we strive to deliver renters a home they love at the value they deserve. ABOUT THE ROLE Apartment List's data platform and the analytics built on top of it have grown up as two closely related but separately-run disciplines: one team owns the pipelines and infrastructure that get data in, the other owns the models and metrics that turn it into something the company can act on. This role exists to unify that work under one leader who is accountable for the full path from raw data to trusted table: pipeline architecture, platform investment, and the modeling and metrics layer stakeholders actually use. You'll manage the Analytics Engineering and Data Engineering teams directly, set the technical roadmap for both, and be the first line of judgment on architecture, tooling, and platform tradeoffs. This is a hands-in-the-work leadership role: you'll review pipeline and modeling decisions, not just project plans, and it's built to grow: as the combined function scales, so does the scope of this role. HERE'S WHAT YOU'LL DO AS PART OF THE TEAM * Own the end-to-end technical roadmap for Data & Analytics Engineering, from ingestion and pipeline architecture through to the modeling layer and the tables and metrics stakeholders rely on, and prioritize it against real business need. * Directly manage and develop Analytics Engineers and Data Engineers, setting clear expectations, running regular 1:1s, and owning hiring, growth, and performance decisions for both disciplines. * Make and defend the case for platform and architecture investments (orchestration, warehouse cost, CI/CD, data access, tooling) before they become blockers * Set and uphold standards for testing, monitoring, documentation, and code quality, and be the escalation point for the hardest architectural or production issues. * Partner directly with Product, Data Science, Marketing, and other business stakeholders to translate ambiguous data needs into a scoped, sequenced roadmap, and communicate tradeoffs clearly to technical and non-technical audiences alike. * Represent the team's priorities, risks, and investment needs in cross-functional and leadership planning. HERE ARE THE SKILLS AND EXPERIENCE YOU'LL NEED TO BE SUCCESSFUL Must-haves: * Experience directly managing data engineers and/or analytics engineers, including hiring, coaching, and performance management. * Experience leading end to end data production, from platform to analytics mart.  * Hands-on data infrastructure experience: designing or making architectural tradeoffs in pipeline orchestration, warehousing, and platform reliability, deep enough to review others' architecture decisions and make the final call. * Hands-on experience with SQL-based modeling sufficient to evaluate modeling and metrics decisions, not just pipeline and platform work. * A track record of setting technical roadmaps and making an investment case to leadership, not just executing against a roadmap set by someone else. * Demonstrated ability to evaluate and communicate architectural and modeling tradeoffs (freshness vs. cost, scalability vs. simplicity) to both technical and non-technical stakeholders. * Experience partnering with non-technical stakeholders to define metrics and resolve conflicting data priorities across teams. Nice-to-haves: * Experience managing both a data engineering and an analytics engineering function specifically, rather than one or the other. * Experience owning a BI/semantic layer tool (Looker, Tableau, or similar) as a product, including cross-team data model standards. * Experience introducing AI-assisted tooling into engineering or analytics workflows at a team level. * Background in marketplace, real estate, subscription, or performance marketing data models. HERE'S THE PAY RANGE: At Apartment List, we carefully consider a variety of factors to determine compensation for each position, including the role, level, and work. The US Total Target Compensation (TTC) for this position is: * Zone 1: $202,000 - $245,000 TTC (including $177,000 - $208,000 base salary) + equity * Zone 2: $187,000 - $226,000 TTC (including $164,000 - $192,000 base salary) + equity * Zone 3: $171,000 - $208,000 TTC (including $150,000 - $177,000 base salary) + equity This reflects the compensation target for new hire salaries for the position across all US locations. Please note, the compensation details provided do not include benefits and perks that we offer.  We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process.