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Full Description

We are a premier home health care agency headquartered in Howell, New Jersey, dedicated to providing compassionate, personalized in-home care services to seniors, individuals with disabilities, and those recovering from illness or surgery. With a strong foundation in staffing and care delivery since the early 1990s, we have expanded our operations to serve clients across multiple states, including New Jersey, metropolitan New York, Arizona, and Florida. Accredited by leading industry standards and nationally recognized for excellence, our mission is to deliver high-quality, holistic support that emphasizes dignity, independence, and emotional well-being, while offering families reliable peace of mind through flexible, tailored care plans. We are seeking a dynamic and strategic Expansion Coordinator to lead our ambitious growth initiatives into new states. Based in our Howell, New Jersey headquarters, this pivotal role will serve as the quarterback for expanding our homecare operations, driving the establishment of new regional footprints, and ensuring seamless integration of services in untapped markets. Reporting directly to the CEO, the Expansion Coordinator will play a key part in executing our long-term expansion strategy, fostering partnerships, and scaling our compassionate care model to reach more communities nationwide. This position offers an exciting opportunity for a proactive leader to shape the future of our organization in a rapidly evolving healthcare landscape. Responsibilities • Lead the end-to-end execution of the company's expansion plan into new states, collaborating closely with the CEO to set milestones, track progress, and adapt strategies for optimal success. • Conduct market research and analysis to identify viable new regions, assessing regulatory requirements, competitive landscapes, and demographic needs for homecare services. • Attend and represent the company at trade shows, conferences, networking events, and industry forums to build brand awareness, generate leads, and establish traction in target markets. • Recruit, onboard, and set up new sales teams in expansion regions, providing training, resources, and performance metrics to drive revenue growth and client acquisition. • Identify, vet, and integrate new providers, nurses, and caregivers in new areas, ensuring compliance with licensing, certification, and quality standards while building a robust talent pipeline. • Coordinate the setup of payment plans, insurance partnerships, and billing systems in new states, negotiating with insurers, Medicaid/Medicare programs, and other payers to facilitate smooth reimbursement processes. • Develop and implement operational frameworks for new locations, including logistical planning, supply chain integration, and technology adoption to support efficient service delivery. • Monitor expansion metrics, prepare reports on key performance indicators (KPIs) such as market penetration, client enrollment, and financial projections, and recommend adjustments to achieve strategic goals. • Foster cross-functional collaboration with internal teams (e.g., operations, finance, and compliance) to mitigate risks and ensure alignment during rollout phases. • Travel as needed (up to 30-50% of the time) to new regions for on-site assessments, stakeholder meetings, and launch activities. Qualifications • Bachelor's degree in Business Administration, Healthcare Management, or a related field; Master's degree preferred. • Minimum of 5-7 years of experience in business development, expansion strategy, or project management within the healthcare or homecare industry. • Proven track record of successfully leading geographic expansions, market entry initiatives, or scaling operations in multi-state environments. • Strong knowledge of healthcare regulations, insurance ecosystems, and payer negotiations, with experience in Medicaid, Medicare, and private insurance setups. • Excellent interpersonal and networking skills, with the ability to build relationships at trade shows, conferences, and with external partners. • Demonstrated expertise in recruiting and team-building, particularly for sales, clinical, and operational roles in remote or new markets. • Proficiency in data analysis, market research tools, and project management software (e.g., Microsoft Project, CRM systems like Salesforce). • Willingness to travel extensively and work flexible hours to support expansion timelines. • Exceptional organizational, problem-solving, and communication skills, with the ability to work independently while collaborating with executive leadership. • Passion for the homecare sector and a commitment to improving access to quality care for underserved populations. Compensation This full-time position offers a competitive base salary of $120,000 per year, commensurate with experience. In addition to salary, we provide a comprehensive benefits package including health insurance, retirement plans, paid time off, professional development opportunities, and reimbursement for travel and related expenses. Performance-based bonuses may also be available based on achievement of expansion milestones.