Volunteers of America Chesapeake & Carolinas

Compensation

Full Description

Volunteers of America Chesapeake & Carolinas (VOACC) promotes self-reliance and inspires hope, providing essential services to vulnerable communities. The Director of Marketing & Communications will develop and implement a comprehensive marketing and communications strategy to enhance brand awareness and strengthen community partnerships while overseeing media relations and crisis communications. Responsibilities • Develop and implement VOACC’s comprehensive marketing and communications strategy in alignment with Vision 2030 priorities and organizational objectives • Serve as a strategic advisor to the Executive Leadership Team on internal and external communications, brand positioning, and reputational risk • Ensure consistent messaging and brand standards across all programs, regions, and platforms • Oversee the development and execution of marketing campaigns that strengthen brand awareness, support program growth, and enhance community engagement • Ensure visual identity, messaging, and storytelling consistently reflect VOACC’s mission, values, and “church without walls” identity • Collaborate with program, development, and operations leaders to support fundraising, recruitment, and service expansion efforts • Lead all earned media efforts, cultivating and maintaining relationships with regional, state, and national media outlets • Prepare press releases, media statements, talking points, and executive briefing materials • Strengthen VOACC’s presence and relationships across priority markets and regions • Lead crisis communication planning and execution in coordination with executive leadership, legal counsel, and compliance teams • Develop proactive communication strategies to mitigate reputational risk and ensure timely, accurate, and mission-aligned messaging during sensitive situations • Oversee executive communications, including speeches, op-eds, presentations, and key messaging for the CEO and senior leaders • Develop internal communication strategies that support employee engagement, culture, transparency, and organizational alignment • Ensure timely and effective communication during organizational change initiatives Skills • Bachelor's degree required in Communications, Marketing, Public Relations, Journalism, or a related field • Minimum 5-7 years of progressive leadership experience in nonprofit marketing and communications • At least 2 years of director-level experience overseeing comprehensive marketing and communications programs • Demonstrated success managing enterprise-level communications strategies and public relations initiatives • Demonstrated expertise in media relations, brand management, and crisis communications • Strong understanding of regulatory, reputational, and compliance considerations affecting nonprofit organizations • Excellent written, verbal, and presentation communication skills • Proven experience supporting executive-level communications and organizational change initiatives • Proficiency with Microsoft Office Suite, CRM systems, grant management tools, and digital marketing platforms • The ability to safely operate a motor vehicle to transport oneself, consumers, and program supplies as necessary • The physical ability to travel to assigned locations, stand, stoop, bend, reach, pull, push, lift, grasp, climb, talk, see, hear and perform basic and light home maintenance activities, and operate office equipment • Move and lift light objects up to 30 pounds, such as mail, supplies, files, and equipment • Operating office equipment requiring continuous or repetitive hand/arm movements • The ability to remain in a sitting position for extended periods of time • Experience in nonprofit, healthcare, human services, or similarly complex, regulated environments preferred Company Overview • Volunteers of America Chesapeake & Carolinas (“VOACC”) is a faith-based, nonprofit organization whose mission is to inspire self-reliance, dignity, and hope through housing, health and human services. It was founded in 1896, and is headquartered in Lanham, Maryland, USA, with a workforce of 501-1000 employees. Its website is https://www.voachesapeake.org.