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VirtualVocations

VirtualVocations

via Talent.com

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Paid Media Strategy Specialist

Alexandria, VA
Full-time
Posted 12/8/2025
Verified Source
Key Skills:
Digital strategy
Media relations
Content creation
Crisis communication
Stakeholder engagement

Compensation

Salary Range

$40K - 70K a year

Responsibilities

Developing and supporting multi-channel communication strategies, monitoring performance metrics, and collaborating with teams.

Requirements

Experience in managing paid search and social campaigns, proficiency with Google Analytics, Google Tag Manager, Facebook Ads, and knowledge of eCommerce marketing.

Full Description

A company is looking for a Specialist, Paid Media Strategy. Key Responsibilities Develop and support end-to-end multi-channel strategies to align with business goals Own channel measurement by tracking, monitoring, and analyzing performance metrics Collaborate with various teams to optimize campaigns and provide strategic recommendations to clients Required Qualifications 1-2 years of experience managing paid search and social campaigns Experience with Google Analytics and Google Tag Manager Familiarity with Facebook Ads, including pixel tracking and configuration Knowledge of eCommerce and retail marketing tactics Experience leading and mentoring team members

This job posting was last updated on 12/15/2025

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