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VirtualVocations

VirtualVocations

via Talent.com

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Mobile Marketing Lead

Sterling Heights, MI
Full-time
Posted 12/19/2025
Verified Source
Key Skills:
Sales Leadership
Team Management
Business Strategy
Process Optimization
Customer Relationship Management

Compensation

Salary Range

$Not specified

Responsibilities

Leading sales teams and developing business strategies within retail and publishing industries.

Requirements

Extensive experience in sales, team leadership, and business operations, but lacking specific mobile marketing, app store optimization, and analytics skills.

Full Description

A company is looking for a Mobile Marketing Lead, Growth Marketing. Key Responsibilities Manage and execute Global App Store Optimizations, including in-App events and keyword refinement Drive the testing roadmap and manage the non-transactional push notification program Collaborate with cross-functional teams to develop and execute effective Mobile Marketing programs Required Qualifications Proven experience in managing mobile marketing programs with a focus on optimization Experience with Mobile Measurement Partners (MMPs) and developing measurement solutions Ability to analyze data and derive actionable insights related to marketing activities Familiarity with analytics tools such as Excel, Google Sheets, and SQL Strong stakeholder management skills and ability to thrive in a fast-paced environment

This job posting was last updated on 12/22/2025

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