VirtualVocations
via Talent.com
Mobile Marketing Lead
Compensation
$120K - 200K a year
Responsibilities
Manage and optimize global mobile app marketing campaigns, analyze data to improve performance, and collaborate across teams.
Requirements
Proven experience in mobile marketing, familiarity with analytics tools and measurement partners, and strong stakeholder management skills.
Full Description
A company is looking for a Mobile Marketing Lead, Growth Marketing. Key Responsibilities Manage and execute Global App Store Optimizations, including in-App events and keyword refinement Drive the testing roadmap and manage the non-transactional push notification program Collaborate with cross-functional teams to develop and execute effective Mobile Marketing programs Required Qualifications Proven experience in managing mobile marketing programs with a focus on optimization Experience with Mobile Measurement Partners (MMPs) and developing measurement solutions Ability to analyze data and derive actionable insights related to marketing activities Familiarity with analytics tools such as Excel, Google Sheets, and SQL Strong stakeholder management skills and ability to thrive in a fast-paced environment
This job posting was last updated on 12/23/2025
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