Venn

Compensation

Full Description

Your Role and Impact We’re looking for a Senior Marketing Manager – Affiliates & Referral Partners to own and scale Venn’s affiliate and referral partner programs. This is a high-impact role where you’ll design and optimize strategies to recruit, enable, and activate a network of partners who drive demand and revenue for Venn. You’ll focus on building trusted relationships with independent and fractional IT and security leaders, consultants, and influencers - equipping them with the knowledge, tools, and incentives to help them communicate Venn’s value propositions to their clients. By creating clear value for these partners through education and co-marketing, you’ll turn their networks into a scalable growth engine for Venn. The ideal candidate has a performance marketing mindset with deep experience in affiliate, referral, or channel marketing, and thrives in a startup environment where you build and scale programs from the ground up. What You Will Do: Develop and own the strategy for Venn’s affiliate and referral marketing programs, aligning with overall GTM and revenue goals. Recruit, onboard, and enable high-quality affiliate and referral partners across relevant ecosystems. Build incentive structures and partner tiers that drive sustained performance. Launch and manage co-marketing campaigns with affiliates and referral partners (email, content, social, webinars). Design and implement scalable referral and affiliate workflows, ensuring a seamless partner and customer experience. Build creative assets and messaging toolkits that empower partners to promote Venn effectively. Plan and manage partner-driven events and activations (e.g., referral contests, affiliate promotions, virtual roundtables). Track, analyze, and optimize affiliate and referral performance using attribution models and reporting dashboards. Identify top-performing partners and double down on high-ROI activities. Provide ongoing insights and recommendations to Marketing and Sales leadership. Work closely with Sales, Customer Success, Product, and Legal to ensure partner leads are routed, tracked, and converted effectively. Partner with Product Marketing to align messaging and GTM positioning across all affiliate/referral campaigns. What You Will Bring: 5–7+ years of experience in affiliate marketing, referral programs, channel marketing, or partnerships in a SaaS/tech company. Proven track record of scaling affiliate/referral programs that drive measurable pipeline and revenue. Strong project management skills with ability to juggle multiple campaigns simultaneously Creative thinker with an eye for brand building and memorable experiences Excellent communication and collaboration skills and able to work with cross functional team such as Sales, Product and Customer Success