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VA

Vanguard

via Workday

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Senior Marketing Manager, Specialist

Charlotte, North Carolina, Malvern, Pennsylvania
Full-time
Posted 2/18/2026
Direct Apply
Key Skills:
Marketing Programs
Marketing Strategies
Stakeholder Communication

Compensation

Salary Range

$60K - 90K a year

Responsibilities

Lead marketing programs and initiatives by translating business objectives into marketing goals and strategies, serving as a trusted advisor to stakeholders.

Requirements

Minimum five years related experience including two in marketing, with a bachelor's degree in marketing or equivalent; graduate degree preferred.

Full Description

Core Responsibilities 1. Independently initiates and / or leads marketing programs, initiatives, promotions or research projects. 2. Creates marketing plans by translating business objectives into defined marketing goals, strategies, and tactics. Aligns marketing activity with deep understanding of sales strategy and targeted market. 3. Provides guidance and consultation on marketing best practices and common obstacles based on prior experiences. Directs marketing plans that are well-informed by the competitive landscape and suited for the regulatory environment. 4. Serves as a trusted advisor and internal expert to ensure the right solution is developed for various partners. Proactively communicates status and issues of marketing activity regularly to stakeholders, including sales professionals, business leaders, team members, and senior managers. 5. Builds and maintains effective relationships. Proactively fosters communication between internal department and external departments stakeholders. Influences key decisions across stakeholder groups. 6. Proactively identifies, manages, and mitigates risks on marketing activities. Communicates solutions on key issues on marketing activity to management and stakeholders to obtain their input and buy-in as appropriate. 7. Participates in special projects and performs other duties as assigned. Qualifications Minimum five years related work experience, two years of marketing experience. Undergraduate degree in Marketing or equivalent experience required. Graduate degree preferred. Special Factors Sponsorship Vanguard is not offering visa sponsorship for this position. About Vanguard At Vanguard, we don't just have a mission—we're on a mission. To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best. How We Work Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience. Vanguard, one of the world's largest investment management companies, serves individual investors, institutions, employer-sponsored retirement plans, and financial professionals. We have a diverse and talented crew with a culture that promotes teamwork, along with an unwavering focus on serving our clients' best interests. This website uses "cookies" to distinguish you from other users. A cookie is a small file of letters and numbers placed on your computer or device. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site and services. The cookies are stored locally on your computer or mobile device. To accept cookies you can continue browsing as normal. Or you can go to our Privacy Policy to read more information and learn how to change your preferences.

This job posting was last updated on 2/22/2026

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