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Paid Media, Paid Social & Analytics Manager Location: Remote Employment Type: Full-Time / Contract-to-Hire Reports To: VP of Business Intelligence About the Role Level Seven is looking for a Paid Media and Analytics Manager to lead the performance marketing and data tracking arm of our client campaigns. This role blends analytical precision, creative execution, and marketing systems fluency. You’ll manage paid search and social campaigns, oversee tracking infrastructure (including WhatConverts and dynamic call tracking), and ensure data accuracy across every campaign touchpoint. This role is ideal for someone who thrives at the intersection of performance strategy, analytics, and marketing operations — someone who can not only launch campaigns but also design and maintain the systems that measure their success. Key Responsibilities Paid Media Management Manage paid campaigns across Google Ads, Meta, and other platforms. Develop and optimize campaign structures, audience targeting, and creative testing strategies. Monitor KPIs and recommend adjustments to improve CTR, CPL, and ROI performance. Paid Social Plan and execute paid social campaigns for awareness, lead generation, and retargeting. Build and refine creative testing workflows with design and content teams. Analyze performance by channel and creative segment to guide budget distribution. Attribution & Analytics Implement and maintain WhatConverts, Google Tag Manager, and GA4 tracking systems. Manage UTMs, dynamic call tracking, and multi-touch attribution logic. Partner with development and QA to ensure accurate data capture across websites and microsites. Produce weekly performance reports and dashboards highlighting campaign efficiency and lead attribution accuracy. Systems & Collaboration Collaborate with development and strategy teams on landing page optimization and conversion tracking. Translate performance data into actionable insights for account leads and client reporting. Contribute to roadmap planning for campaign launches and technical marketing improvements. Qualifications 4+ years of experience in paid search, paid social, or performance marketing. Proficiency in Google Ads, Meta Ads Manager, GA4, and Google Tag Manager. Experience with WhatConverts, CallRail, or similar call tracking platforms. Strong understanding of lead attribution systems and marketing automation workflows. Data-driven mindset with fluency in Excel, Data Studio, or similar analytics tools. Comfortable collaborating with developers and strategists on technical marketing tasks. Preferred Skills Experience in legal, healthcare, or professional services marketing environments. Familiarity with multi-domain tracking (e.g., landing pages vs. primary sites). Working knowledge of CRO testing and audience segmentation. Ability to communicate performance insights clearly to internal and external stakeholders. What You’ll Love About Working Here Fully remote team with flexible hours. Collaborative, strategy-first environment. Opportunity to work on high-visibility campaigns with national impact. Ownership over analytics infrastructure and campaign performance systems.