via Workday
$55K - 65K a year
Developing and implementing marketing and revenue strategies for athletics ticketing and donor engagement, managing social media channels, and supporting revenue initiatives.
Bachelor's degree, 1+ year of professional experience, knowledge of athletics policies, and skills in communication and project management.
Job Description Summary Organization's Summary Statement: The Assistant Director of Marketing & Revenue Strategy will serve as part of the Marketing & Revenue Strategy unit within Maryland Athletics, under the direct supervision of the Director of Development Marketing & Revenue Strategy. The Marketing & Revenue Strategy team is responsible for driving ticket sales and Terrapin Club annual fund donor revenues, and the Assistant Director will serve an integral role in developing and implementing strategies to support each area. In addition to its direct supervisor, this position will also work closely with the Associate Athletic Director of Marketing & Revenue Strategy to maximize ticket revenue and Terrapin Club revenues, increase overall fan/donor engagement, and enhance the Maryland Athletics brand. Specific responsibilities include, but are not limited to: Assisting the Director of Development Marketing & Revenue Strategy in the creation and execution of comprehensive communication and marketing strategies for all areas of athletics ticketing and development, lead execution of revenue-generating events and promotional activities, including providing group sales marketing support to the sales team, executing select gameday/donor engagement events, developing special revenue campaigns, etc. Direct marketing oversight of the Student Terrapin Club and Next Gen Terps programs, management of the main Terrapin Club social media channels, assisting the Manager of Digital Marketing & Revenue Generation with email execution and deployment, development and oversight of a student internship program to support revenue initiatives, collaboration with Fan Development & Event Marketing, Development, Strategic Communications & Content Development, Broadcasting & Production, Facilities, Operations & Events and other units to support revenue initiatives. Other duties as assigned. Physical Demands: The scope of the position frequently requires evening, weekend, and holiday work (non-standard work hours). While performing the essential functions of the job, the employee operates a computer and various office devices, including telephones, copy machines, and fax machines; frequently moves around the facility and event site before, during, and after events to assist clients; and consistently communicates with others via telephone, email, and in person to exchange accurate information. The position requires standing, walking, kneeling, or crouching, balancing, and lifting up to 25 pounds. Licenses/ Certifications: NA Minimum Qualifications Education: Bachelor's degree from an accredited college or university. Experience: One (1) year of experience in a professional setting. Other: Additional work experience as defined above may be substituted on a year for year basis for up to four (4) years of the required education. Knowledge, Skills and Abilities: Knowledge of intercollegiate athletics administrative structure and responsibilities. Knowledge of athletics policies and procedures and federal, state, and other applicable, related laws, rules, regulations, and ordinances. Skill in oral and written communication. Skill in the use of Microsoft Office and Google Suite products. Ability to multitask and prioritize within unit and department environment as well manage large-scale athletics-related projects. Additional Job Details Preferences: Experience in a high-volume, fast-paced environment, preferably within a collegiate or professional athletic department. Required Application Materials: Resume, Cover letter, and References (3) Best Consideration Date: January 13, 2026 Posting Close Date: NA Open Until Filled: Yes Job Risks Not Applicable to This Position Financial Disclosure Required No For more information on Financial Disclosure, please visit Maryland's State Ethics Commission website. Department PRES-ICA-External Relations Worker Sub-Type Staff Regular Salary Range $54,560 - $65,472 Benefits Summary For more information on Regular Exempt benefits, select this link. Background Checks Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify anyone from employment. Before any adverse decision, the finalist will have an opportunity to provide information to the University regarding disclosable background check information. The University reserves the right to rescind the offer of employment or otherwise decline or terminate employment if the information reported by the background check is deemed incompatible with the position, regardless of when the background check is completed. Employment Eligibility The successful candidate must complete employment eligibility verification (on Form I-9) by presenting documents that establish identity and work authorization within the timeframe required by federal immigration law, and where applicable, to demonstrate renewed employment authorization. Failure to complete employment eligibility verification or reverification within the timeframe set forth by law may result in suspension or termination of employment. EEO Statement The University of Maryland, College Park is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment. Please read the University’s Equal Employment Opportunity Statement of Policy. Title IX Non-Discrimination Notice Resources Learn how military skills translate to civilian opportunities with O*Net Online Search Firm Managed Recruitment There are some positions that are not advertised on this career site as the search is being managed by a Search Firm. Please visit the link below to see these available opportunities: Search Firm Managed Vacancies The University of Maryland, College Park is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 40,700 students, 14,000 faculty and staff, and 388,000 alumni all dedicated to the pursuit of Fearless Ideas. Located just outside Washington, D.C., we discover and share new knowledge every day through our renowned research enterprise and programs in academics, the arts and athletics. And we are committed to social entrepreneurship as the nation’s first “Do Good” campus. EEO Statement The University of Maryland, College Park is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment. Please read the University’s Equal Employment Opportunity Statement of Policy. Title IX Non-Discrimination Notice Resources Learn how military skills translate to civilian opportunities with O*Net Online The University works hard to make its websites accessible to any and all users. If you need assistance completing the application process, please contact us at one of the below options: Email: jobs@umd.edu Phone: 301.405.7575 Maryland Relay: Dial 711 This contact information cannot be used to inquire about application status. There are some positions that are not advertised on this career site as the search is being managed by a Search Firm. Please visit the link below to see these available opportunities: Search Firm Managed Opportunities
This job posting was last updated on 1/7/2026