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Turquoise Health

via Lensa

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Product Marketing Manager

Anywhere
full-time
Posted 9/9/2025
Key Skills:
Product Marketing
Go-to-Market Strategy
Product Launch
Sales Enablement
Market Research
Messaging and Positioning
Data Analysis
Healthcare Technology

Compensation

Salary Range

$90K-120K a year

Responsibilities

Develop and execute go-to-market strategies, orchestrate product launches, and support Sales and Customer Success teams with compelling messaging and tools.

Requirements

3-5 years of product marketing experience, strong communication skills, analytical mindset, and experience working with Sales and Customer Success teams.

Full Description

Job Title: Product Marketing Manager Company Overview: Turquoise Health is a pioneering healthcare technology company dedicated to increasing transparency and accessibility in healthcare pricing. We leverage innovative data solutions to empower consumers, providers, and payers with clear, actionable information. Our mission is to transform the healthcare landscape through technology and collaboration. Role Overview: As a Product Marketing Manager at Turquoise Health, you will play a critical role in driving the success of our expanding product suite. You will be responsible for developing and executing go-to-market strategies, orchestrating product launches, and enabling our Sales and Customer Success teams with compelling messaging and tools. What You'll Do: - You will develop and implement go-to-market strategies for new and existing products. - You will coordinate cross-functional teams to ensure successful product launches. - You will create clear, persuasive messaging and positioning tailored to different customer segments. - You will support Sales and Customer Success teams with training materials, presentations, and competitive insights. - You will analyze market trends and customer feedback to inform product marketing strategies. - You will collaborate with Product Management to align marketing efforts with product roadmaps. - You will track and report on the effectiveness of marketing campaigns and initiatives. - You will manage content creation including case studies, whitepapers, and product collateral. What You Bring: - 3-5 years of experience in product marketing, preferably in SaaS or healthcare technology. - Strong understanding of go-to-market strategies and product launch processes. - Excellent communication and storytelling skills with the ability to simplify complex concepts. - Experience working closely with Sales and Customer Success teams. - Analytical mindset with proficiency in market research and data analysis. - Bachelor’s degree in Marketing, Business, or a related field. Bonus Points If You Have: - Experience in healthcare or health tech industries. - Familiarity with CRM and marketing automation tools such as Salesforce and HubSpot. - Background in product management or related roles. - MBA or advanced degree in a relevant discipline. What We Offer: - We offer a dynamic and inclusive work environment committed to innovation and growth. - We offer competitive salary and comprehensive benefits including health, dental, and vision insurance. - We offer flexible work arrangements including remote work options. - We offer opportunities for professional development and career advancement. - We offer a collaborative culture that values your ideas and contributions. Ready to Apply? Please submit your resume and a cover letter detailing your relevant experience and why you are excited to join Turquoise Health. We look forward to hearing from you!

This job posting was last updated on 9/9/2025

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