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Turquoise Health

via Lensa

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Product Marketing Manager

Anywhere
full-time
Posted 9/10/2025
Key Skills:
Product Marketing
Go-to-Market Strategy
Product Launch
Sales Enablement
Market Analysis
Customer Insights
SaaS
Healthcare Technology

Compensation

Salary Range

$90K-120K a year

Responsibilities

Develop and execute go-to-market strategies, orchestrate product launches, and support Sales and Customer Success teams with compelling messaging and tools.

Requirements

3-5 years of product marketing experience, strong communication skills, experience with cross-functional collaboration, and a bachelor's degree in Marketing or related field.

Full Description

Job Title: Product Marketing Manager Company Overview: Turquoise Health is a pioneering healthcare technology company dedicated to increasing transparency and accessibility in healthcare pricing. We leverage innovative data solutions to empower consumers, providers, and payers with clear, actionable information. Our dynamic team is passionate about transforming the healthcare landscape through technology and collaboration. Role Overview: As a Product Marketing Manager at Turquoise Health, you will play a critical role in driving the success of our expanding product suite. You will be responsible for developing and executing go-to-market strategies, orchestrating product launches, and enabling our Sales and Customer Success teams with compelling messaging and tools. This role requires a strategic thinker with excellent communication skills and a deep understanding of product marketing in the tech space. What You'll Do: - You will develop and implement go-to-market strategies for new and existing products. - You will orchestrate internal and external product launches, ensuring alignment across teams. - You will create clear, compelling messaging and positioning to support Sales and Customer Success. - You will collaborate with Product, Sales, and Customer Success teams to gather market insights and customer feedback. - You will develop sales enablement materials, including presentations, case studies, and competitive analysis. - You will analyze market trends and competitor activities to inform product marketing strategies. - You will track and report on the effectiveness of marketing campaigns and product launches. - You will contribute to cross-functional projects that enhance customer engagement and product adoption. What You Bring: - 3-5 years of experience in product marketing, preferably in SaaS or healthcare technology. - Strong understanding of go-to-market strategies and product launch processes. - Excellent written and verbal communication skills with the ability to craft compelling narratives. - Experience collaborating with Sales, Product, and Customer Success teams. - Analytical mindset with the ability to interpret market data and customer insights. - Bachelor’s degree in Marketing, Business, or a related field. Bonus Points If You Have: - Experience in healthcare technology or related regulated industries. - Familiarity with CRM and marketing automation tools such as Salesforce and HubSpot. - Background in competitive analysis and market research. - MBA or advanced degree in Marketing or Business. What We Offer: - We offer a collaborative and inclusive work environment that values innovation. - We offer competitive salary and comprehensive benefits including health, dental, and vision insurance. - We offer opportunities for professional growth and development. - We offer flexible work arrangements to support work-life balance. - We offer the chance to make a meaningful impact in the healthcare industry. Ready to Apply? Please submit your resume and a cover letter detailing your relevant experience and why you are excited to join Turquoise Health. We look forward to hearing from you!

This job posting was last updated on 9/10/2025

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