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TruStage

TruStage

via Remote Rocketship

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Director, B2B Marketing and Sales Analytics

Anywhere
full-time
Posted 8/27/2025
Verified Source
Key Skills:
data analytics strategy
business intelligence reporting
team management
data modeling
predictive modeling
SQL
Tableau
PowerBI
statistical analysis
presentation skills

Compensation

Salary Range

$130K - 180K a year

Responsibilities

Lead analytics strategy and team, develop reporting frameworks, collaborate cross-functionally to meet analytics needs, and drive business growth through data insights.

Requirements

10+ years in analytics or marketing analytics, technical expertise in data models and programming, experience with financial or insurance data, strong leadership and communication skills.

Full Description

Description: • Responsible for data analytics strategy, scope and function. • Develops and collaborates with other analytics leaders to maintain business intelligence reporting frameworks, tools, and data marts. • Works cross-functionally with various business owners to determine and meet their reporting and analytics needs; manages a team of business analysts and consultants to ensure timely high-quality reporting, analytics, and solutions. • Ensures internal and external customers have the necessary data and information for ongoing daily operations and strategic planning. • Provides in-depth analysis to drive discovery of new opportunities for continued business growth. • Administer organizational activities, and analyze, review, and develop business strategies. • Partner with senior leadership to understand business strategy and position the analytics team to prioritize models, insights, and scalable solutions. • Plan and implement overall analytics and business intelligence strategy. • Lead design and development of analytical projects to drive customer acquisition, retention, and engagement. • Identify opportunities to develop forecasts, statistical models, segmentation schemes, and data-driven analyses to drive marketing efforts. • Participate in company’s overall data governance process. • Partner with IT to deliver robust reporting platform; develop and maintain reporting and analytical tools including Business Objects. • Hire, train, develop, and lead an agile analytics team. Requirements: • Bachelor’s degree in business, finance, marketing, economics, mathematics, computer science, or related field, or equivalent combination of education and experience. • 10 years of experience in analytics, business intelligence, and/or marketing analytics. • Proven people and project management experience. • Technical expertise regarding data models, data mining, segmentation techniques, predictive modeling, and advanced analytics. • Experience with financial and/or insurance services data. • Experience with B2B sales analytics. • Strong knowledge of and experience with reporting packages (Tableau, PowerBI, etc.), databases (SQL, Snowflake, etc.), programming (XML, JavaScript, or ETL frameworks), or the equivalent. • Knowledge of statistics and experience using statistical packages for analyzing large datasets (Excel, SPSS, SAS, etc.). • Highly developed presentation skills and ability to tell “data stories”; ability to get positive results through influence, persuasion, leadership, presentations, and group facilitation skills. • Strong interpersonal and demonstrated team-building and coaching skills; proven teamwork and collaboration. • Ability to communicate technical concepts to non-technical audiences in an informal setting. • Ability to interact effectively with and influence other functional areas as required through collaborative relationships. • Work Authorization/Sponsorship: not considering applicants that need any type of immigration sponsorship (F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc.). Benefits: • medical, dental, vision, employee assistance program, life insurance, disability plans, parental leave, paid time off, 401k, and tuition reimbursement

This job posting was last updated on 9/4/2025

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