via LinkedIn
$180000K-200000K a year
Lead global media strategy and oversee media investment performance with a focus on North America.
Senior media leader with strong North America experience, expertise in digital and retail media, and agency management skills.
Head of Global Media & Performance New York Tri-State Area (NY / NJ / CT) | Hybrid / Remote-First Iconic Global Wellness Brand About the Role tml Partners is working in partnership with a globally recognized consumer wellness brand to appoint a Head of Global Media & Performance, a critical leadership role reporting to the Global CMO. This is a high-impact role with global strategic ownership and direct responsibility for North America, the company’s largest and most commercially critical market. You’ll shape media strategy, oversee a significant investment budget, and help modernize media capabilities in a fast-moving, transformative environment. This is a digitally led, retail-connected role spanning search, paid social, programmatic, and retail media, with media playing a central role in driving sell-out growth across key retail partners What You’ll Own • Lead global media strategy and governance, with hands-on leadership of North America execution • Own media investment performance, budget oversight, and operational rigor • Partner closely with commercial teams to ensure media drives growth across key retail customers • Define measurement frameworks and leverage MMM and performance insights to improve ROI • Lead and evolve agency partnerships, ways of working, and global frameworks • Deliver clear performance narratives and recommendations to senior leadership What We’re Looking For • Senior media leader with strong North America experience and global perspective • Deep expertise across digital, performance, and retail media ecosystems • Strong measurement mindset and financial discipline • Experience leading agencies and managing significant media investments • Commercially minded leader comfortable operating strategically and hands-on Why Apply This is a rare opportunity to shape global media strategy, modernize capabilities, and play a central role in the growth of an iconic brand undergoing significant transformation. ------------------------------------------------------------------------------------------- tml Partners – specialist marketing headhunters. Over 30 years of marketing recruitment expertise. As we receive such a high volume of applications, regretfully we are only able to respond to successful candidates. tml Partners is an equal opportunity employer and places a high value on the strength diverse talent brings. We are open to all talent and ensure all candidates receive equal consideration for employment. We do not discriminate on the basis of any protected characteristic, including age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation, or any other attribute protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as any mental health or physical disability needs. We wish you the best of luck with your search.
This job posting was last updated on 2/28/2026