Tinuiti

Compensation

Full Description

Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. What you’ll be doing: Create and scale a partnership motion that turns private capital firms, consultants, and advisors into repeat sources of qualified pipeline, client growth, and retention You will own partner discovery, account mapping, partner enablement, joint business planning, referral intake, and the operational processes and data that turn partner introductions into measurable pipeline and revenue You will also coordinate partner-facing events, including the biannual PE Summit, and work closely with account teams to understand which clients and brands sit under which firms. Requirements: Minimum of three years of sales, BDR, or partnerships experience. Experience working with or in the PE and VC ecosystem is strongly preferred Proven track record of building relationships that generate measurable pipelines. Strong research and account mapping skills. Comfortable using PitchBook, Crunchbase, SEMRUSH, Pathmatics, LinkedIn Sales Navigator, and CRM systems data to maintain portfolio completeness and hygiene Excellent written and spoken communication and presentation skills. Experience coordinating partner-facing events or running enablement programming. Demonstrated CRM and process-building experience, including creating partner lifecycle stages, routing, and reports. Strong project management and cross-functional collaboration skills. Bachelor’s degree preferred. Background in consulting, sales, investment operations, agency partnerships, or event programming is a plus. Core Responsibilities 1. 🤝 Acquisition & Relationship Ownership This theme focuses on initiating and managing the partner lifecycle, from finding a partner to formalizing the relationship. Prospect, qualify, and close partnerships with PE/VC firms, operating partners, and consultant networks. Be the primary relationship owner for named partner accounts. Design and negotiate referral agreements, co-marketing, co-selling arrangements, and joint business plans. Own and build a named partner portfolio. Build a personal consultant and advisor rolodex. 2. 🗺️ Intelligence & Internal Alignment This covers the strategic work of gathering data on the partner's portfolio and ensuring internal teams are prepared to act on introductions effectively. Meet regularly with account teams to understand which clients and contacts sit under which firm. Build and maintain an account mapping framework (firm → portfolio company → Tinuiti fit). Ensure tight alignment between partner owners and account teams for quick, high-quality partner introduction conversion. 3. 📈 Pipeline Generation & Conversion This theme details the operational process of turning a partner relationship into revenue-generating opportunities. Create a partner intake funnel that captures, assigns, and tracks referrals from funnel to closed/won. Work with Sales, BDRs, and Account teams to convert partner-sourced introductions into qualified opportunities. Build partner-sourced revenue attribution and a cadence to prove return on partner activities. 4. 📚 Partner Enablement & Marketing This focuses on providing partners with the tools, content, and events necessary to understand and promote Tinuiti's value proposition. Support partner enablement materials: one-pagers, case studies, playbooks, and joint webinar content. Support and coordinate events (e.g., the biannual PE Summit), including logistics, content, and follow-up. Support regular partner enablement sessions and playbook training for internal teams and partners. Partner with Client Delivery counterparts to design cross-sell and up-sell plays (Account growth/readiness). 5. ✅ Measurement & Process Ownership This final theme covers the critical role of maintaining data integrity and reporting on the health and ROI of the entire partner program. Maintain partner and portfolio records in Salesforce. Define and report monthly dashboards showing pipeline, conversion, partner contribution to revenue, and funnel velocity. Score partner health quarterly across activity, referrals, revenue, and sentiment to prioritize stewardship time. The annual base salary range for this role’s listed level is currently $70,000 - $85,000. Sales roles are also eligible for incentive pay in addition to base salary. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, and alignment with market data. We will provide more information on our benefits and equity upon requests. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq. FLSA Classification: Exempt We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits: Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year. Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts Retirement: Match up to 4% of your contributions at 100% with immediate vesting Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status. Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. Not finding the right fit? 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