Teramind

Compensation

Full Description

About Teramind Teramind is the leading platform for user behavior analytics, serving multiple use cases from insider risk mitigation to business process optimization. With our comprehensive suite of solutions, organizations gain unprecedented visibility into user activities while enhancing security, optimizing productivity, and ensuring compliance. Trusted by Fortune 500 companies and businesses of all sizes across industries, our innovative platform helps organizations protect sensitive data, maximize workforce performance, and create safer, more efficient digital workplaces. Through real-time monitoring and advanced analytics, we enable businesses to safeguard their most sensitive information while optimizing employee productivity in both in-office and remote work environments. Our Core Values At Teramind, our values drive everything we do. We embrace innovation as a fundamental principle, constantly pushing boundaries to improve our products, streamline processes, and enhance customer experiences. We foster resourcefulness by empowering our team members with the autonomy and confidence to solve problems independently while providing collaborative support when needed. As a globally inclusive organization, we celebrate diversity and create an adaptable work culture where respect and collaboration thrive across our international teams. Above all, we are committed to excellence, delivering the highest quality in every aspect of our work and consistently exceeding expectations in service to our clients and each other. About the Role Teramind is seeking a Lifecycle Marketing Lead who will own the strategy and execution of data-powered, personalized engagement campaigns across our owned channels. The ideal candidate is both a strategic thinker and a hands-on builde someone who thrives at the intersection of marketing automation, AI, and analytics to drive measurable growth through sophisticated lifecycle programs. What You’ll Do • Lead the design and execution of advanced email, in-app, and retargeting campaigns that nurture, convert, and retain enterprise audiences. • Apply predictive analytics and AI to deliver highly personalized user journeys that increase conversion efficiency and customer lifetime value. • Collaborate closely with our data and product teams to develop new automation tools, user segmentation models, and behavior-based triggers using complex datasets and SQL-enabled views. • Identify and scale new high-impact channels to grow Teramind’s direct engagement pipeline. • Conduct continuous A/B testing and performance analysis to optimize conversion rates, message relevance, and engagement outcomes. • Integrate product usage signals, behavior scoring, and personalized content recommendations into our lifecycle touchpoints. • Develop reporting frameworks to measure channel effectiveness, audience health, and campaign ROI for marketing and executive leadership. • Ensure compliance with data privacy regulations and maintain exceptional email deliverability and domain reputation. • Mentor team members on best practices in lifecycle marketing, automation strategy, and data utilization. Required Qualifications • 6+ years of experience in email or lifecycle marketing, ideally in B2B SaaS or enterprise technology environments. • Bachelor’s degree or equivalent experience in Marketing, Data Science, Computer Science, or related fields. • Demonstrated success applying AI and automation to personalize, scale, and optimize marketing programs. • Strong analytical and technical proficiency with data visualization and query tools such as SQL, Tableau, or Looker Studio. • Proven ability to design multi-step nurtures and segmentation strategies for complex buyer journeys. • A growth-oriented mindset with experience building systems, algorithms, and rules to automate customer engagement. • Exceptional cross-functional collaboration and leadership skills, with a track record of mentoring or managing marketing talent. • Strong passion for cybersecurity innovation and data-driven brand storytelling. Benefits This is a remote job. Work from anywhere! We’ve been thriving as a fully-remote team since 2014. To us, remote work means flexibility and having truly diverse, global teams. Additionally: • Collaboration with a forward-thinking team where new ideas come to life, experience is valued, and talent is incubated. • Competitive salary • High-quality health benefits • 401(k) with employer match • Career growth opportunities • Unlimited paid time off • Company-issued laptop (choice of Mac or PC) • Professional development budget About our recruitment process We don’t expect a perfect fit for every requirement we’ve outlined. If you can see yourself contributing to the team, we want to hear your story. You can expect up to 3 interviews. In some scenarios, we’re able to streamline the process to have minimal rounds. Director-level roles and above should expect a more thorough process, with multiple rounds of interviews. All roles require reference and background checks Teramind is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration without regard to race, age, religion, color, marital status, national origin, gender, gender identity or expression, sexual orientation, disability, or veteran status.