$120K - 130K a year
Develop and execute sales strategies targeting Asian Ethnic food channels, manage sales activities and budgets, build customer relationships, collaborate cross-functionally, and lead department staff.
Bachelor's degree, bilingual Mandarin, 3-5 years sales leadership in food industry with Asian Ethnic channel experience, excellent communication, valid driver's license, and proficiency in Google Apps and MS Office.
Company Description Synear Foods USA is a subsidiary of Synear Food Holdings, one of the largest and most established frozen food manufacturers in China. With a strong heritage of quality and innovation, Synear has been serving consumers worldwide for more than two decades. Synear Foods USA focuses on delivering authentic, convenient, and high-quality frozen food products to meet the diverse tastes of North American consumers. Our product portfolio includes a wide range of dumplings, buns, dim sum, and other ready-to-eat favorites, crafted with carefully selected ingredients and strict quality standards. At Synear Foods USA, we are committed to sharing the rich tradition of Asian cuisine while continuously innovating to create products that fit modern lifestyles. Our mission is to bring families and communities together through food that is delicious, convenient, and trustworthy. Synear is an "at-will", equal opportunity employer. We consider applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, age (40 or over), disability, genetic information, veteran status, or any other legally protected status under local, state, or federal law. Job Description • Partner with the VP, peers, brokers, and distributor network to develop, implement, and drive our sales strategy targeting the Asian Ethnic food channel, including retailers, wholesalers, and restaurants. • Achieve budgeted revenues and team sales goals, maximizing profitability. Participate in the preparation of the annual departmental operating budget, marketing plan, business plan. • Manage day-to-day sales activities, developing new accounts, maintaining existing accounts, and implementing sales strategies outlined by the VP of Sales and Marketing and CEO. • Develop and execute distribution targets and promotion plans that follow company guidelines, managing customer sales forecasts, distribution targets, profitability, and trade spend targets. • Build strong and credible relationships with existing customers and channels through customer meetings, site visits, etc., to meet sales projections set by the Company. • Assist the VP of Sales and Marketing and CEO in producing monthly reports and sales forecasts to analyze current/potential market and sales trends. Coordinate activities to increase revenue and market share, monitoring performance to ensure actual sales meet or exceed established revenue plans. • Facilitate cross-department collaborations with R&D, Production, Quality, and other relevant departments to drive product development and enhance product quality based on customer and consumer feedback. • Update R&D team on a variety of food trends to create new SKUs and improve existing recipes. • Being a key member of weekly/monthly sensory tasting to provide instant feedback on product quality. • Participate in nation-wide food shows to approach business opportunities with prospects. • Assist VP of Sales and Marketing to implement new sales initiatives. • Oversee hiring, training, coaching, and disciplinary actions of department staff and/or contract staff. Qualifications • Bachelor's degree required • Bilingual in Mandarin required • Minimum 3-5 years experience with proven track record of leadership in a sales organization/business unit in the food industry • Working knowledge of sales cycles according to customer types, i.e., retailers, wholesalers, food services, etc. Prior experience with Asian Ethnic retailers and wholesaler preferred • Self-driven and proactive with excellent presentation, written, and verbal communication skills. • Ability to create and deliver presentations to clients regularly, close accounts, and manage an annual sales budget of at least $20 million. • Excellent presentation, written and verbal communication skills • Ability to organize and prioritize in a fast paced environment • Ability and willingness to travel throughout assigned sales territory domestically and/or internationally as needed • Valid driver's license and clean driving record • Proficient in Google Apps, MS Office Suite, etc. Additional Information All your information will be kept confidential according to EEO guidelines. Pay is between $120-$130K/year plus performance bonus.
This job posting was last updated on 10/21/2025