SWOP

Compensation

Full Description

Role Overview We are seeking a hands-on Marketing Manager to build and execute our content, marketing campaigns, and AI-optimized brand strategies. You’ll own everything from content creation to SEO/AIEO strategies, social media growth, and campaign analytics, directly impacting user acquisition, retention, and brand perception. You'll own the whole marketing department and strategy with us (the founders) and the goal is for you to in the future build out the A team for SWOP. • The role position is for Q1 of 2026, curently towards January-February. Key Responsibilities Content Strategy & Creation • Produce compelling content across formats: blog posts, newsletters, social media, video, podcasts, and thought leadership. • Align content with brand voice, positioning, and product narratives. • Collaborate with SWOPi/AI to generate personalized, automated content for different audiences. Marketing Campaigns & Growth • Plan, launch, and optimize multi-channel marketing campaigns (LinkedIn, Twitter/X, Instagram, TikTok, email, newsletters, community platforms). • Track performance metrics and continuously iterate for better ROI and engagement. • Develop campaigns around exclusive events, barter stories, and luxury asset highlights to drive user engagement. SEO & AI-Enhanced Optimization (AIEO) • Build and execute SEO strategies to increase organic reach for SWOP. • Leverage AI tools to enhance content discoverability on search engines and AI-driven platforms. • Analyze keywords, backlinks, and AI-generated content opportunities to boost visibility. Brand Growth & Messaging • Strengthen SWOP’s brand presence globally. • Maintain consistency of brand voice and aesthetics across platforms. • Position SWOP as the leading AI-driven luxury bartering marketplace in thought leadership and industry media. Community & Partnerships • Engage with key industry influencers, media, and partners to amplify brand visibility. • Support PR, thought leadership, and campaign collaborations to grow SWOP’s credibility and reach. What We’re Looking For • Proven experience in growth marketing, content creation, or digital marketing (ideally in startups or consumer-focused tech platforms). • 4+ years in professional marketing position or proven track record as to why you don't need it. • Strong understanding of SEO, AI-driven content optimization (AIEO), social media growth, and campaign management. • Hands-on skills: writing, visual storytelling, campaign analytics, and marketing automation tools. • Excellent project management, ability to multi-task in a fast-paced startup environment. • Strategic thinker with creative execution skills. • Deep understanding of the Luxury Space and tech products/tools • Someone who thinks and proides value that is out of the box. (Guerilla marketing, virality, unique blends etc...) Bonus / Nice-to-Haves • Experience in luxury brands, marketplaces, or high-net-worth audience marketing. • Familiarity with emerging AI tools for marketing and content creation. • Experience growing brand communities on platforms like Discord, Clubhouse, or private social networks. • Expectations / Metrics of Success • Rapid growth in social media engagement, followers, and content reach. • Increased organic traffic and search visibility through SEO/AIEO. • Successful execution of multi-channel campaigns driving registrations, asset listings, and user engagement. • Thought leadership positioning SWOP as an industry authority in AI-powered brokerage • Collaboration with product and design teams to ensure marketing reflects SWOP’s premium brand identity. What We Offer • Opportunity to build a next-gen AI broker from the ground up. • Equity in a fast-growing startup (0.3% stock options). • Flexible Remote work setup with potential relocation to the US. • Building a product for high end multi billion dollar companies (Sotheby's, Christies, Chrono24 etc...) • Close collaboration with the founding team and direct impact on product direction. • Learning and growth opportunities in AI, agentic systems, and luxury marketplaces. • *How to Apply • Resume + brief cover letter explaining why you’re excited about AI brokerage and a new era to buy, sell and manage luxury assets + tell us why you're different than everyone else. Show us your ideas on what you envision on doing with SWOP and where you want to take us. • Portfolio showcasing past projects, success stories and your strenghts (show us youre the right person) • Give us a Follow SWOP on Linkedin & our X/Twitter Page. • Must reside in North America (USA/Canada) or in Europe or have work visas in these areas (USA, Canada or Europe). Do not apply if you are not residing there (we will not be able to process your application) About SWOP SWOP is the first autonomous AI broker that manages asset listing, negotiations, valuations, prospecting and deal closure at scale to help you sell or trade your assets faster than before. We’re operating at the intersection of AI, automation, Data and luxury marketplaces, and our mission is to make high-value asset transactions faster, smarter, and more seamless at a fraction of the cost. Helping not only brokers and dealer enhance their deal flow but primarily individuals themselves who can own a trustworthy broker that acts on their behalf and is 100% transparent and smarter than any broker out there. This is a unique opportunity to contribute to a next-generation AI economic agent. Important Information about the Position & SWOP We're a young AI startup with 2 engineers/founders, amazing clientell pipeline. You would be our 1st/2nd employee. Our intentions is for you to be so passionate about what were building that you cant see yourself anywhere else. We want to growth with you and have you grow with us. Share ideas, challenge yourself, try new things for the company and enjoy your time with us. The salary position may not reflect our generosity but that is just because were ensuring maximum runway until we properly kick off. As the company grows so will your salary so this is just a starting point. Including the Equity. We hope you have the start-up grind and energy to contribute to our success. The position is full-time but has a 6 month probation. Hiring Process: • CV screening + Resume letter • Short initial interview - 10/15minutes to know more about you • Case Study • Final Interview • Decision/Offer Letter