via Ashby
$90K - 120K a year
Develop product positioning and messaging, build go-to-market plans, enable sales teams, manage market intelligence, support content and demand generation, and measure campaign effectiveness.
4-7+ years in B2B SaaS product marketing or related role, strong writing and presentation skills, collaboration with product and sales teams, and willingness to work hybrid in Austin, TX.
Help make the web better for everyone We’re a fast-growing, profitable, self-funded SaaS platform with 4.8★ customer love and a 4.9★ team score. Right now, we build software that helps organizations create accessible, fast, high-quality websites. Our customers include Fortune 500 companies, universities, local and state government agencies, and so much more. We are hiring a Product Marketing Manager to craft positioning, launch impactful campaigns, and arm Sales with crisp stories that win. You will translate product capabilities into buyer outcomes, build go-to-market plans, and help more customers discover and love Silktide. Where you will work You will spend 3 days per week in our Downtown Austin office, with the remaining days for focused work. We value time together for coaching, collaboration, and learning from one another. You will also collaborate with teammates in the UK, Denmark, Germany, and Australia. What you will do Positioning and Messaging Own clear, differentiated messaging for products, personas, and use cases Turn technical capabilities into simple stories tied to business outcomes Go-to-Market and Launches Build GTM plans for releases and major launches with goals, channels, and timelines Coordinate across Marketing, Product, and Sales to deliver smooth, on-time launches Sales Enablement Create decks, one-pagers, talk tracks, and demo narratives that help AEs and SDRs win Train the field on new features, competitive landmines, and objection handling Market and Competitive Intelligence Maintain up-to-date market maps, competitor briefs, and win-loss insights Feed customer and market feedback into Product for roadmap decisions Content and Demand Support Partner with Growth to deliver high-conversion assets for campaigns and ABM Produce case studies, solution pages, webinars, and short-form video scripts Customer Proof and Advocacy Source strong customer stories and references that show measurable outcomes Support analyst relations and awards submissions where relevant Measurement and Iteration Track performance of messaging and assets across funnel stages Use data and feedback loops to improve clarity, conversion, and win rates About you You are a resident of Austin, TX (or willing to relocate) and fluent in English 4–7+ years in B2B SaaS product marketing or a closely related role Portfolio that shows crisp messaging, launch execution, and sales enablement Comfortable collaborating with Product, Sales, and Growth to ship on time Strong writer and editor with a bias for clarity and plain language Confident presenting to customers and internal teams Organized and proactive. You manage timelines and communicate clearly Compensation Base salary: $90,000 - 120,000 What’s in it for you Be part of a fast-growing company that is making the web better for everyone Freedom to innovate with room to test ideas and scale what works Join a creative, ambitious team with top-tier customer and employee ratings Market a product that delivers meaningful outcomes for accessibility, performance, and quality Opportunity to grow your career at a profitable, self-funded SaaS with global reach Perks A shiny new MacBook 20 days paid vacation plus public holidays, increasing with tenure Private Insurance, Health, Dental and Vision, plus Wellness Allowance Company Sponsored Pension and Enhanced Paternity or Maternity Casual Dress Code, Flexible Schedule, Weekly Paid Lunches, and Monthly Company Outings
This job posting was last updated on 12/8/2025