Silk

Compensation

Full Description

Description We are seeking a strategic and results-driven Head of Growth Marketing to lead our demand generation, field marketing, corporate events, account-based marketing (ABM), and channel marketing functions. This leader will play a critical role in driving pipeline growth, accelerating customer acquisition, and building market presence. The Head of Growth Marketing will partner closely with sales, product, and executive leadership to design and execute multi-channel programs that deliver measurable business outcomes. How you will make an impact: Demand Generation & Growth Own the global demand generation strategy and execution to deliver qualified pipeline for sales. Design integrated campaigns across digital, content, and outbound channels to accelerate growth. Establish and manage key KPIs for lead quality, funnel conversion, and ROI. Field Marketing Develop region-specific marketing strategies to support local sales teams and partner ecosystems. Deliver targeted programs including regional campaigns, workshops, and customer meetups. Enable sales with localized collateral, case studies, and account intelligence. Corporate Events & Experiences Lead strategy and execution for flagship corporate events, trade shows, and industry conferences. Ensure consistent brand presence, thought leadership, and measurable pipeline impact from events. Innovate hybrid and digital event strategies to maximize engagement. Account-Based Marketing (ABM) Partner with enterprise sales to identify target accounts and design tailored ABM programs. Deploy personalized campaigns that drive engagement, influence opportunities, and accelerate deal velocity. Measure and optimize ABM effectiveness with account-level insights. Channel & Partner Marketing Build and scale partner marketing programs that drive joint pipeline with strategic alliances, resellers, and technology partners. Co-develop campaigns, events, and enablement programs with channel partners. Track and report on partner-influenced and partner-sourced revenue. Leadership & Team Development Collaborate cross-functionally with sales, product, customer success, and brand teams. Build a data-driven culture focused on experimentation, measurement, and continuous improvement. You will excel at this role: You have 10+ years of progressive B2B marketing experience, with at least 5+ years leading growth/demand gen functions in high-growth enterprise software/SaaS companies. Proven track record in building scalable demand generation engines that deliver consistent pipeline. Expertise across demand gen, ABM, events, field, and channel marketing. Strong analytical mindset: ability to interpret data and optimize programs for performance. Excellent leadership, communication, and executive presence. Experience working closely with enterprise sales teams and aligning marketing strategies to revenue goals. What success looks like: Delivering a predictable and scalable qualified pipeline that fuels company growth. Aligning marketing programs tightly with sales objectives and revenue outcomes. Elevating the company’s brand and presence in key markets through events and partner ecosystems. What we have for you: Competitive Salary Equity 401 (k) Unlimited Paid Time Off Full Benefits: Medical, Dental, and Vision Insurance Company provided Life Insurance and Short-Term Disability as well as additional voluntary insurance elections FSA: Medical and Dependent Care Silk recognizes that talent and potential come in all forms and that years of experience does not guarantee on-the-job success or leadership potential. Our hiring process involves recognizing a person’s achievements, skills & knowledge, and passion; not just check-marks next to a job description. If you have an interest in any of our roles, please do not hesitate to apply - we would be happy to speak with you. Responsibilities None Requirements None About Silk Silk makes it possible for organizations to cloud their way. Helping organizations win in the cloud is what we do. Our culture is who we are. We are empowered. We are positive thinkers. We think boldly and always speak our minds. We go big, or we go back to the drawing board. We work together as one, but we push each other to the limit. We turn customers into believers, attempt the impossible and play to win, but always as a team. These values have driven our growth and continue to fuel our aspirations. We are headquartered in Needham, Massachusetts with offices in Israel as well as team members across the world. If you are excited to work in a fast-paced environment with a team that values agility, collaboration, curiosity, and passion, we want to hear from you An Inclusive Place to Work Silk does not discriminate based on race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. Studies have found that people of color and women do not apply to jobs if they do not meet all the requirements. At Silk we are committed to empowering a diverse workforce. We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. More on Silk Silk enables organizations to migrate and run their most complex business-critical applications in the public cloud while continuously optimizing performance, reliability, and costs. Silk’s data services eliminate the need to copy production data for Dev/Test teams, increasing their agility and enabling production data to be lleveraged for Generative AI. Silk leverages over 20 technology patents so customers can effortlessly unlock the full potential of the public cloud in a fraction of the time. Silk is headquartered outside of Boston, MA.