Shift Paradigm

Compensation

Full Description

Overview SH/FT is seeking a Director or Sr. Director, Technology Services to lead digital transformations within the Salesforce ecosystem. This leader is a strategic architect capable of driving architecture strategy from pre-sale vision through post-sale execution. This is fully remote position based in the USA or Canada. Our clients look to us to do more than just implement technology. They rely on us to configure the Salesforce ecosystem (Marketing Cloud, Account Engage, Data Cloud, Agentforce, Sales Cloud, Salesforce Intelligence) into an engine for growth. You will help enterprise organizations untangle complex data models to build true 360° customer profiles, enabling them to move beyond static campaigns into real-time, personalized omnichannel journeys. Beyond just activation, you will empower clients to close the loop on performance, implementing advanced analytics and attribution strategies that validate ROI and drive operational efficiency. By bridging deep technical acumen with business strategy, you will translate these complex requirements into actionable blueprints that deliver measurable revenue. Responsibilities Strategic Architecture & Solution Design Serve as the primary technical lead for Salesforce-centric transformations, accountable for solution architecture and data strategy that directly supports client business objectives (e.g., pipeline acceleration, retention, efficiency). Develop forward-looking integration frameworks that not only unify Salesforce technologies (Data Cloud, Intelligence) with the broader martech stack but also enable closed-loop reporting and multi-touch attribution to validate marketing performance. Drive the design of unified data models and identity resolution strategies (leveraging Salesforce Data Cloud) that empower clients to move from static lists to real-time, personalized journeys across Marketing Cloud and Sales Cloud. Establish architectural standards and governance models that ensure long-term system health, data compliance, and operational efficiency, preventing technical debt as clients scale. Ensure that the "vision" sold during pre-sales is technically feasible, scalable, and executed with architectural integrity. Manage and mentor architects and platform experts fostering a culture of technical excellence and keeping the team ahead of the curve on emerging Salesforce capabilities (e.g., Data Cloud updates, Generative AI, etc.). Champion Agile delivery methodologies to orchestrate cross-functional execution, ensuring complex technical solutions are deployed on schedule and within budget while maintaining architectural integrity. Pre-Sale Solution Strategy & Scoping Act as the lead Salesforce SME in prospect conversations, translating complex technical capabilities into clear business value propositions that address specific client pain points and growth goals. Create and present strategic solution roadmaps and architecture diagrams that illustrate the "art of the possible," helping clients visualize their maturity journey from current state to a fully optimized Salesforce Customer 360 ecosystem. Collaborate with Sales and Alliances to scope accurate, profitable engagements, translating high-level business goals into precise technical recommendations, phased delivery approaches, and Level-of-Effort (LOE) estimates. Represent Shift Paradigm in co-selling scenarios within our Salesforce partnership, articulating solution value and differentiation. Provide thought leadership in RFP/RFI responses, ensuring technical feasibility, clarity, and alignment with best practices. Innovation & AI/ML Enablement Embed AI/ML capabilities (e.g., Einstein, predictive modeling) into client architectures to enhance personalization and automate decision-making, driving higher conversion rates with less manual effort. Partner with internal innovation initiatives to prototype new solutions, Salesforce accelerators, and reusable frameworks that differentiate Shift Paradigm’s offerings. Qualifications Consulting & Technical Advisory 10+ years in marketing technology, solution architecture, or data engineering roles within digital agencies or enterprise environments. Extensive experience leading VP & C-Suite level technical discussions and recommendations. You must be comfortable leading discovery workshops, requirements working sessions, whiteboarding complex architectures live, and conducting technical pre-sales demos that bridge the gap between feature functionality and business value. Exceptional communication skills with the proven ability to translate technical concepts (APIs, schemas, identity graphs) into clear business outcomes for executive audiences. Experience mentoring cross-functional teams, fostering technical excellence, and influencing strategic direction. Experience leading teams through Agile and/or waterfall development lifecycles, consistently delivering technical solutions that meet strict timeline and budget constraints. Adobe Ecosystem & Technical Expertise Proven experience designing and implementing solutions that leverage at least three of the following tools: Salesforce Marketing Cloud, Data Cloud, Sales Cloud, Agentforce, Salesforce Intelligence. Salesforce certifications are a strong plus. Proven experience integrating tools such as the following with the Salesforce ecosystem to tailor data models for B2C and B2B clients: Data Warehouses & CDPs – e.g., Snowflake, Databricks, BigQuery, Redshift, Adobe RTCDP, Salesforce Data Cloud, Segment, Hightouch Marketing Automation Platforms – e.g., Adobe Journey Optimizer or Marketo Engage, Salesforce Marketing Cloud, Braze, Iterable, HubSpot CRMs – e.g., Salesforce, Microsoft Dynamics, HubSpot CMS / Web Platforms – e.g., Adobe Experience Manager, Optimizely, WordPress, Sitecore Deep understanding of data modeling, identity resolution, and customer 360 architecture. Experience integrating and operationalizing AI/ML capabilities within marketing and data platforms. Strong background in API design, data contracts, microservices, and cloud infrastructure (AWS, Azure, GCP). About SH/FT: SH/FT is a client services business that focuses on implementing and activating technology and data to make sales and marketing work. Our people bring combined experience across technology, data & analytics, business strategy and campaign operations to accelerate our clients' businesses. We keep pace with change in modern marketing and technology in order to create both effective, scalable and future-proof solutions for our clients that span both the Fortune 500 list and emerging industry leaders. We have also built strong relationships with the world's most influential martech platforms and are key partners to them and their clients. Why SH/FT: SH/FT is a consultancy built for transformation. We bridge the gap between marketing, data, and technology to unlock growth for some of the world’s most recognized brands. At SH/FT you’ll shape the future of how organizations connect with their customers through intelligent architecture, scalable systems, and the power of data-driven strategy. Our Commitment to DEIB At the core of our success is our culture and dedication to maintaining a positive work environment, encouraging professional growth, and promoting the health and well-being of our employees. We do not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. We welcome and encourage applications from people with disabilities under the Accessibility for Ontarians with Disabilities Act. Accommodations are available on request for candidates taking part in all aspects of the selection process. Candidates must have current US or Canada work authorization. For US Candidates, this employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the US. This is a fully remote position, however candidates must be located in North America and must have current US or Canada work authorization. As required by law, Shift Paradigm provides a reasonable range of compensation for roles that may be hired in California, Colorado, Hawaii, New York, New Jersey or Washington. The salary range for these residents is $140,000.00 to $175,000.00. Salary is based on several factors including but not limited to role title and level (Director vs. Sr. Director), skillset, relevant education, level of experience, certifications, etc. In addition to base salary, Shift Paradigm offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks. No relocation assistance can be offered at this time. All inquiries are held in strict confidence.