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Rockstar

via Workable

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Head of Marketing

Anywhere
full-time
Posted 9/1/2025
Direct Apply
Key Skills:
Amazon PPC strategy
PPC campaign management
Flat Files for bulk PPC changes
PPC automation tools (Helium 10)
Market research and product launch planning
Performance reporting
Creative brief development
Team leadership

Compensation

Salary Range

$120K - 180K a year

Responsibilities

Lead and manage PPC campaigns, direct a team of VAs, research and launch new products, create performance reports, and oversee ad creative development.

Requirements

At least 2 years Amazon marketing experience with $5M+ revenue accounts, advanced PPC strategy skills including Flat Files and automation tools, and ability to work CET mornings.

Full Description

Rockstar is recruiting on behalf of a fast-growing ecommerce holding company that generates $20M/year in revenue across multiple brands in skincare and supplements. The client is on a mission to scale to $100M and is seeking a world-class Head of Marketing to lead this growth. This is a rare opportunity to join a high-impact leadership team with significant upside potential. This role is ideal for a performance-driven, systems-oriented growth leader. The Head of Marketing will own the full growth strategy—across Amazon, Shopify, and new channels—and build the engine that scales the brand portfolio 5x. Required Qualifications Experience - At least 2 years of experience as an Amazon marketer or in a similar role - Experience working for at least 1 year in one or more Amazon accounts generating a minimum of $5M/year in revenue More Requirements - MUST: Have a clear strategy for PPC that involves monitoring organic ranking and advanced research methods (not just reducing ACOS to target levels) - MUST: Know how to utilize Flat Files for making bulk changes in PPC campaigns - BIG BONUS: Have strategies for utilizing PPC automation tools such as Helium 10 to support the PPC optimization strategy - Must be able to start working from 8AM to 11AM CET at the latest Key Responsibilities Day-to-Day Management of PPC - Monitor PPC campaigns on a daily basis - Direct a team of VAs on changes needed to campaigns Launching New Products - Conduct deep research into new markets for marketing strategy and launch planning - Provide intensive attention to newly launched products on a daily basis (tens of new products per year) Long-Term Reporting to Leadership - Create performance and strategy reports for leadership to articulate plans, forecast future outcomes, and showcase past performance Create SB Video & Image Ads - Research top-performing SB Video and Image ads from similar markets - Develop creative briefs and collaborate directly with video editors and graphic designers - Oversee ad creation and ensure quality execution

This job posting was last updated on 9/8/2025

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