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ReSource Pro

ReSource Pro

via DailyRemote

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GTM Marketing Strategist – Insurance Compliance

Anywhere
full-time
Posted 10/9/2025
Verified Source
Key Skills:
B2B Marketing
Content Creation
Digital Strategy
Campaign Execution
Project Management
Cross-functional Team Leadership
Strategic Planning
Integrated Marketing
Wrike (or similar PM tool)
Growth Marketing
Lifecycle & Retention Marketing
CRM Automation

Compensation

Salary Range

$120K - 160K a year

Responsibilities

Lead go-to-market strategy and integration, own content and messaging, drive multi-channel campaign execution, manage cross-functional alignment, and collaborate to solve complex problems.

Requirements

7+ years B2B marketing experience, 5+ years managing content and digital strategies, strong strategic and project management skills, excellent content creation, and ability to lead cross-functional teams; insurance experience is a plus.

Full Description

Description: • Lead Go-to-Market Strategy & Integration: Build end-to-end alignment between compliance stakeholders and business objectives to drive revenue goals. • Own Content and Messaging: Serve as the strategic owner for writing, designing, and stewarding content and messaging, ensuring the value proposition of acquired compliance companies is seamlessly integrated into the overall ReSource Pro brand. • Drive Campaign Execution & Growth: Lead the creation and implementation of integrated marketing campaigns across various channels (search engines, social media, ABM, events, etc.) designed to execute a digital customer journey, convert audiences, and achieve quarterly goals. • Manage Cross-Functional Alignment: Own the project management of growth and integration initiatives, ensuring teams across marketing are activated and aligned to meet deadlines and key performance indicators (KPIs). • Collaborate and Problem Solve: Work with and enable internal go-to-market teams, including sales, product, and operations, and demonstrate an ability to work through complex problems and present solutions to audiences at every level. Requirements: • 7+ years of experience with B2B Marketing. • 5+ years of experience managing and executing content and digital strategies. • Strategic thinking and planning skills with a proven track record of executing high-impact, results-oriented integrated marketing campaigns. • Excellent content creation and deployment skills, including managing marketing team inputs. • Strong project management skills with the ability to juggle multiple projects and deadlines, preferably with experience in Wrike or a similar project management tool. • Strong influencing skills and the ability to motivate cross-functional teams and drive best practices in a fast-paced, dynamic, and matrixed environment. • Insurance industry experience is a plus. Benefits: • 100% paid employee health insurance available on Day 1 • Eligible for all medical, dental, and vision benefits on Day 1 • Remote positions are Internet stipend-eligible • 401k with employer match, vested on Day 1 • HSA/FSA available • Long Term and short-term disability employer-provided • Generous PTO plan with paid holidays + floating holidays • Development and growth opportunities • Comprehensive wellness program and prioritization of employee health

This job posting was last updated on 10/15/2025

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