Reed Technology

Compensation

Full Description

Are you an experienced, results-driven legal tech marketer? Do you have a passion for creating marketing strategies for driving awareness, demand and adoption of AI software solutions? About our Team: LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case. About the Role LexisNexis is seeking an experienced, results-driven B2B Marketing Manager to lead marketing strategy and execution for our AI legal research platform for large law firms. This is a high-visibility role at the intersection of product, sales, and marketing—tasked with building awareness, shaping perception, and driving demand. The ideal candidate will bring a deep understanding of the legal sector or B2B AI software, proven success in enterprise sales, and the ability to independently build and execute strategic marketing programs. This role requires both strategic vision and hands-on execution, as well as strong collaboration across cross-functional teams. Responsibilities • Developing and owning the go-to-market marketing strategy for our AI legal research solution in the large law sector. • Positioning LexisNexis as a trusted partner for legal AI, differentiating us in a competitive and rapidly evolving market. • Building and executing integrated, ABM campaigns to generate awareness, engagement, and qualified leads for the sales team. • Partnering with the sales organization to create targeted, account-based strategies for client acquisition and expansion. • Collaborating with other team members on events, webinars, thought leadership, and digital programs to showcase our differentiators and position LexisNexis as the leader in legal AI • Collaboration & Partnerships Working closely with Product Marketing to understand the product roadmap, competitive differentiators and develop messaging for communicating new features and functionality • Partnering with Sales to translate pipeline priorities into actionable marketing programs. • Collaborating with other marketing teams to leverage broader LexisNexis channels, branding, and resources. • Content & Messaging Developing compelling messaging and content tailored for large law firms, including case studies, whitepapers, blog posts and sales collateral. • Ensuring consistent, on-brand communication that reinforces LexisNexis’ legal AI leadership position • Analytics & Optimization Establishing KPIs, track campaign performance, and deliver regular reporting to stakeholders. • Optimizing programs based on performance data and feedback from sales and clients. Requirements: • Have a proven track record of creating and executing B2B marketing strategies that drive awareness and leads. • Have experience partnering with sales teams to align marketing programs with business objectives. • Have the ability to work independently, prioritize, and manage multiple projects simultaneously. • Have excellent communication, storytelling, and stakeholder management skills. • Be comfortable using marketing automation, CRM (Salesforce preferable), and analytics tools to track and optimize performance. • Have a Bachelor’s degree in Marketing, Business, Communications, or related field (MBA a plus). • Possess a growth mindset and looking to engage with colleagues on new ideas as we lead in the legal AI market. Work in a way that works for you: We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals. About the business: LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services. U.S. National Base Pay Range: $70,200 - $117,100. Geographic differentials may apply in some locations to better reflect local market rates. If performed in Ohio, the pay range is $66,800 - $111,300. This job is eligible for an annual incentive bonus. We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer: ● Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits ● Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan ● Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs ● Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity ● Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits ● Health Savings, Health Care, Dependent Care and Commuter Spending Accounts ● In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120. Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here. Please read our Candidate Privacy Policy. We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights.