Red Sage Communications, Inc.

Compensation

Full Description

Job Overview We are seeking a highly experienced Website Content Strategist and Copywriter to determine content strategy based on a provided information architecture, audience and conversion goals, and client brand standards, then assist in creating modern, conversion-focused website content that is fully optimized for both search engines and Large Language Models (LLMs). This role is for an independent contractor — you control your schedule, manage your own tools, and deliver project milestones on time. This is not a blogging or casual copywriting role. We need a strategic content professional who understands how to plan, structure, and write core website content that engages users, improves rankings, drives conversions, and positions brands for long-term success. Responsibilities • Determine content strategy for sections and pages throughout websites based on provided nav structure, personas and user flows, and client goals and brand information. Develop SEO- and LLM-optimized content for new websites and site redesigns. Create all content as assigned for accuracy, clarity, engagement, conversion, and search performance. • Perform upfront research using AI and other tools to analyze competitors, search intent, and topical coverage. • Integrate brand voice, user experience principles, and accessibility standards into all copy. • Deliver content in a format ready for web implementation (following Red Sage style and formatting guidelines in Word). Qualifications • Proven experience developing content for at least 10 professional websites (portfolio required). • Demonstrated ability to create modern, non-blog web content that is both user-friendly and optimized for search. • Proficient in using AI tools (e.g., ChatGPT, Claude, Gemini) for research, ideation, and writing support. • Understanding of semantic SEO, entity-based optimization, and AI-ready content structuring. • Knowledge of tried and true UX principles, with proven track record of implementing and applying these principles in real world “builds” • Knowledge of accessibility standards and best practices. • Knowledge of CMS platforms, responsive design, and data structures. • Strong attention to detail, ability to meet deadlines, and excellent communication skills. • Must be able to work independently and provide your own software, hardware, and internet connection. • Agency background a plus. Job Types: Part-time, Contract Pay: From $50.00 per hour Expected hours: 20 – 30 per week Application Question(s): • Provide links to three live websites showcasing the full content you have written. • Describe the most complex content strategy and development project you have worked on. Include your role, how you worked with others, what the challenge was, and key strategies you introduced that brought project success. • Describe how you use AI tools for upfront research and content development for websites, ent specifically optimized for both search engines and Large Language Models, including how you adapt AI generated ideas into final content to ensure accuracy and quality. • Describe how you create website content specifically optimized for both search engines and Large Language Models. • What is your desired hourly rate? • How many hours does it typically take for you to come up to speed on a project, determine content strategy for a website home page, and one key interior page? Work Location: Remote