Radiant System, Inc

Compensation

Full Description

Job Description: PART TIME ROLE - 20 HRS/ WEEK • The Integrated Marketing Communications Consultant is responsible for developing a scalable, globally applicable integrated marketing communications (IMC) process. • This role requires someone who can simplify complex inputs, align cross-functional teams, build high-clarity frameworks, and translate learnings into scalable global processes. Develop Processes: • Build a cross-functional, repeatable approach for how the organization communicates across channels and stakeholders. • Define an end-to-end process for how messaging is prioritized, developed, planned, and communicated across global channels. • Partner with product marketing, brand & creative, PR, executive communications, and regional teams to build a cohesive, repeatable workflow. • Develop templates, messaging frameworks, content guidelines, and channel recommendations for specific use cases. • Establish operating rhythms for intake, planning, cross-functional review, approvals, and post-launch optimization. • Build a global playbook documenting best practices, roles/responsibilities, timelines, and dependencies. Pilot Approach: • Develop the pilot's IMC framework including segmentation assumptions, channel strategy, messaging flows, asset requirements, and activation plan. • Pilot integrated marketing communications approach for one selected audience in one targeted region. • Measure effectiveness of the pilot using defined KPIs and insights from both qualitative and quantitative sources. • Translate pilot findings into a globally scalable IMC model that can be adopted by other regions and applied to any audience. Required Skills and Experience: • Minimum 8+ years of experience managing integrated marketing communications initiatives, preferably in the healthcare industry • Proven experience building or operationalizing IMC processes, frameworks, or large-scale communication workflows. • Strong capability in audience-centric storytelling, multi-channel planning, and creative brief development. • Skilled in orchestrating cross-functional teams and aligning diverse stakeholders. • Highly organized, process-minded, and able to manage both strategy and hands-on execution. • Fluent in using data and insights to inform decisions and improve systems. • Strong written, verbal, and presentation communication skills. • Ability to work independently with limited oversight in a flexible, part-time environment.