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Purpose Brands, LLC

via Workday

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Franchise Business Consultant, Waxing the City

Anywhere
Full-time
Posted 1/14/2026
Direct Apply
Key Skills:
Process Improvement
Data Analytics
Workflow Optimization

Compensation

Salary Range

$120K - 150K a year

Responsibilities

Assess franchisee performance, develop improvement plans, and support operational excellence across multiple locations.

Requirements

Experience in multi-unit franchise operations, strong leadership and communication skills, ability to travel extensively, and relevant industry knowledge.

Full Description

Purpose Brands, the parent company of Orangetheory, Anytime Fitness, Waxing the City, The Bar Method, and Basecamp Fitness, is seeking a Franchise Business Consultant to join its Waxing the City team. This is a great position for someone who is looking to expand their career, and join a company with a fun, fast-paced and inspirational culture. LOCATION REQUIREMENT: We are prioritizing candidates who live within the states of Georgia and Florida or within daily commuting distance of the Woodbury, MN corporate office and are not in need of relocation. As a Franchise Business Coach, your work will directly impact the success of the enterprise by influencing the performance and profitability of each Waxing the City Franchisee in your territory. You will assist Franchisees by providing a wide range of consulting and development services, developing and facilitating strategic initiatives to promote sales growth and profitability, and ensuring consistency through education and guidance on in-studio and multi-unit operations. Successful coaches will leverage their industry and business development experience to assess current performance, identify areas of opportunity, recommend solutions based upon best practices, develop an action plan and follow up to encourage follow through. The Franchise Business Coach reports to the Director of Franchise Support and is based geographically within their territory. This position will provide service across multiple states and communities, and thus will require up to 70% travel within and outside of their assigned geographical territory. When not traveling this position will work from a remote home office. Purpose/Impact (Duties & Essential Functions) Operations: Weekly/Monthly review of territory performance results by Franchisee Assess and determine performance gaps, opportunities and operational needs for Franchisees Provide related recommendations, training, follow-up and general assistance to Franchisee Establish action plans to assist Franchisees in achieving growth potential Provide written follow up after each visit and on-going to ensure execution of action plan(s) Monitor operational standards and report unacceptable performance to Franchisees, as well as corporate staff, if necessary Review local level results and adoption of Waxing the City initiatives and create action plans to improve consistency in implementation Provide front line / Franchisee perspective in the identification and development of new initiatives, communication, and training, and to define and solve Franchisee challenges Act as the liaison between Franchisees and Corporate, ensuring effective flow of communication Willing to put the needs of the business ahead of one’s own needs when absolutely necessary Facilitated Development: Work to recommend customized training programs based on the knowledge of the Franchisees studio operations, management training practices and staff development needs. Motivated to take a leading role is developing components of support systems, or systems in their entirety, for their portfolio and for the enterprise Advance multiunit growth and performance optimization with franchise partners Core Competencies: Ability to self-manage while working remotely, Influencing, Organization, Communication (speaking, written, presentation), Relationship building, Diplomacy, Urgency Strengths and Background: Demonstrated ability to achieve results in a multi-unit retail / service or franchise environment Excellent leadership, interpersonal, influence, and inspirational skills Comfortable dealing with uncertainty; demonstrated ability to create structure and prioritize work effectively Must be flexible and have excellent problem-solving, time management, and administrative skills Ability to learn quickly and easily adapt to a dynamic work environment Capacity to remain calm when challenged, and uphold professionalism in working through conflict Articulate with excellent verbal and written communication skills (phone, email, in person and presentation) Ability to think creatively, and to be a driven and self-motivated contributor Must complete other tasks and projects as assigned by leadership Experience with Outlook, Microsoft Word, Power Point and Excel Ability to travel up to 70%. Valid driver’s license and Passport Preferred Strengths and Background: 3+ years in multi-unit leadership, franchise business consultant role or as a small business owner A bachelor’s degree in business, service, finance, or related Experience in the salon / spa / waxing industry Cosmetology or Esthetics license What’s in it for you? We offer a competitive salary along with exceptional benefits such as: Medical, Dental and Vision Coverage Hybrid Work Environment Life and Disability Insurance Unlimited Time off + Paid Holidays Fridays off between Memorial Day and Labor Day 401(K) Savings Plan Matching at 4% 10 Coaching and Therapy sessions Mental Health Benefits Brand Discounts & Reimbursements In-house workout facilities Professional Development Opportunities Team Building, Employee Engagement Activities & so much more WORK SCHEDULE Purpose Brands LLC, currently observe the following hybrid work model for employees at our Boca Raton (FL), Woodbury (MN), and Seattle (WA) offices: Remote optional: Wednesdays and Fridays On-site days: Mondays, Tuesdays, and Thursdays DIVERSITY, EQUITY, AND INCLUSION STATEMENT Purpose Brands is committed to encouraging, facilitating, and upholding an environment centered on diversity, equity, and inclusion across every facet of the Purpose Brands. We will work to create a sustainable culture that supports a healthy space for learning and growing, valuing, and empowering every employee, inspiring a diverse franchise network, and uplifting the members and communities we serve. EEO STATEMENT Purpose Brands provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Discrimination of any type will not be tolerated. Purpose Brands, LLC is here to make personal health and wellness accessible for people worldwide. The company holds the world’s largest and most trusted portfolio of fitness, health and wellness franchise brands and services: Anytime Fitness, Orangetheory Fitness, Waxing the City, Basecamp Fitness/SUMHIIT Fitness, The Bar Method, Stronger U Nutrition, Healthy Contributions and Provision Security. Together, these brands generate USD$3.7 billion in revenue, operating across 50 countries on all seven continents with a combined 6 million members. With a world-class franchise operating model and suite of services that help its portfolio brands accelerate growth and deliver exceptional member experiences, Purpose Brands is best positioned for rapid expansion and to capture a strong market share in the global wellness industry. For more information, visit https://www.linkedin.com/company/purpose-brands-llc/posts/?feedView=all Enhance the health, prosperity, and overall well-being of franchisees, consumers, and employees through purpose-driven products and experiences. Empowering individuals and communities to live healthier, more vibrant lives. People, purpose, performance, play

This job posting was last updated on 1/15/2026

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