$30K - 60K a year
Plan and execute pre-launch marketing campaigns including content, email, paid ads, influencer outreach, and Kickstarter launch support.
Experience in DTC or subscription startup marketing, paid ads, social growth, email marketing, influencer marketing, and ability to work in a fast-iterating lean startup environment.
About Us Pet DNA Plus is a fast-growing, AI-driven pet wellness startup on a mission to transform how pet parents care for their companions. We use advanced DNA and AI insights to deliver personalized pet health solutions—ranging from genetic testing and nutrition plans to insurance, tele-vet, and curated wellness products. We are preparing for our MVP launch in late 2025 with a presale and Kickstarter campaign. Our goal is to build awareness, acquire our first wave of customers, and create a loyal community of early adopters. Role Description We’re looking for a hands-on growth marketer who thrives in early-stage startups. You will own execution of our marketing playbook—content, email, paid campaigns, and influencer partnerships—while iterating quickly on what works. You’ll work closely with the founders to turn strategy into traction and scale presale momentum into a successful launch. Responsibilities • Plan and execute pre-launch marketing campaigns across content, email, social media, and influencer outreach. • Run and optimize paid ads on Meta, Google, or TikTok. • Build and manage email funnels and launch sequences. • Identify and collaborate with pet influencers and micro-creators. • Support Kickstarter launch marketing (UGC campaigns, testimonials, press outreach). • Track performance and adjust strategies based on results. Requirements • Experience in DTC or subscription/e-commerce startup marketing. • Familiarity with paid ads, social growth, and email marketing. • Strong grasp of influencer and community-driven marketing. • Comfortable working in a lean startup environment with fast iteration. • A passion for pets or health/wellness brands is a strong plus. Nice to Have • Experience with crowdfunding campaign marketing. • SEO/content marketing skills. • PR or media outreach background. What We Offer • A chance to join a mission-driven startup redefining pet wellness with AI and genetics. • Flexible, remote-first work. • Opportunity to grow with the company as we expand into new services. Engagement • Contract, part-time to start, with potential to expand into a long-term role. • Competitive compensation based on experience. Job Type: Part-time Pay: $2,500.00 - $5,000.00 per month Work Location: Remote
This job posting was last updated on 9/2/2025