Pentera

Compensation

Full Description

Location: Candidates must be located in either Colorado or California.Accelerate Your Career in Cybersecurity!Join Pentera and take your career to the next level in cybersecurity. As a leader in Automated Security Validation, we help businesses around the world safely emulate real-world attacks to uncover their vulnerabilities—just like the world’s best red teams. At Pentera, you’ll be at the forefront of cybersecurity innovation, working on advanced tools that challenge organizations' defenses and push the limits of security testing.With over 350 team members and 1,000+ customers in more than 50 countries, Pentera is a growing company supported by top investors like Insight Partners, K1, and The Blackstone Group.If you're looking to grow your skills, make a difference, and be part of an innovative team, Pentera is the place for you.About the role:In this role, you’ll be accountable for all our field and marketing efforts on the West Coast, working closely with sales & channel teams as well as your fellow marketing peers. You will create and manage lead generation programs to meet pipeline development needs including hosting virtual and in-person events, industry-relevant trade shows, and various other marketing tactics to support the field sales organization. This role requires strong collaboration, resourcefulness, and the ability to deliver results through cross-functional alignment and communication.Roles and responsibilities:Manage field events/ programs (seminars, tradeshows, conferences, association participation, etc.) from initial planning to final execution including contracts, logistics, developing promotional communications to drive attendance, virtual or on-site execution and follow up/ trackingWork with channel partners and service providers on producing joint marketing activities to create awareness and demand in their respective marketsManage all aspects of the regional marketing budget, purchasing, payments, and provisioningManage SWAG and their creation, distribution, and targeting as part of the regional marketing strategyIdentify tactics/ assets that are most impactful for the acceleration of pipelineAnalyze results and identify opportunities for improving performanceIdentify industry events in the region and potential call for presentation opportunitiesAlign field marketing events with core demand generation programs to ensure the generation of marketing qualified leads through integrated, multi-touch programs