$120K - 180K a year
Lead and mentor a content team, oversee content production and studio operations, develop workflows, manage budgets and schedules, and drive audience growth and sales through digital content.
5+ years senior content leadership with social-first experience, proven audience scaling, team and production management, strong digital content trend knowledge, and excellent communication and organizational skills.
About Us: Since 2017, we’ve been creating unique, high-quality slimes designed to spark creativity, provide sensory fun, and bring joy to kids and adults alike. Proudly made in the USA, our slimes feature an exciting range of textures, colors, and scents—perfect for ASMR lovers and slime enthusiasts everywhere. But we’re more than a shop—we’re a global community of over 21 million fans. Our short-form video content delights viewers with over 500 million monthly views, fueling our reputation as a leader in creativity, play, and hands-on fun. As we continue to grow in the digital and DTC product space, we’re committed to pushing boundaries, innovating, and delivering joy at scale. Job Summary: As the Head of Content at Peachybbies, you'll lead the charge in shaping our brand's content arm. Your role is pivotal in ensuring that every member of your team has the tools and support to create innovative content that aligns with our company standards and maximizes engagement within our community. Collaborating closely with Company Leadership, you'll set and achieve ambitious goals for audience growth on our digital platforms and drive sales for our products off platform. The ideal candidate is deeply immersed in digital content consumption and possesses a profound understanding of the creator landscape. Thriving in a fast-paced environment, you excel in organization and maintain open communication across all departments. Your professional prowess is matched only by your enthusiasm for guiding teams towards success. Leveraging your expertise, you'll elevate Peachybbies' workflows and processes while fostering a positive and collaborative work culture. Who You Are • A digital content leader with a pulse on culture, trends, and the creator economy • A strategic thinker who can translate business goals into engaging, shareable content • A collaborative communicator who thrives in a cross-functional, fast-paced environment • A creative problem-solver who sees opportunity in every challenge • A results-driven manager who inspires and empowers teams to do their best work Key Responsibilities: • Partner with leadership and in-house creators to align brand vision with content and product strategy • Lead, grow, and mentor a high-performing content team—including recruiting top creative and production talent • Oversee our content studio and all physical productions, ensuring smooth operations and high-quality output • Develop scalable workflows and processes that improve efficiency and elevate creative standards • Manage production schedules, budgets, and deliverables while adapting quickly to last-minute product changes • Seamlessly integrate PeachyBbies products into content, supporting launches with a dynamic promotions calendar • Drive audience growth across social platforms, leveraging deep knowledge of algorithms and engagement strategies • Manage inbound branded content opportunities and build strong partnerships with agencies and brands Qualifications & Skills: • 5+ years in a senior content or production leadership role (YouTube/social-first experience strongly preferred) • Proven track record of scaling digital audiences (e.g., growing from 1M+ subscribers to 8-figure reach) • Experience leading creative teams and managing full production cycles • Strong knowledge of digital content trends, platform algorithms, and cross-platform strategy • Excellent communication, creative, and organizational skills • Proficiency with Google Suite, Slack, and project management tools • Experience driving off-platform conversions through content is a plus Work Environment Conditions: • Fast-paced, highly collaborative creative environment • Regular use of computers, video editing software, and multimedia equipment • Frequent communication and coordination with creative, content, and production teams • Prolonged periods of sitting and computer-based work • Occasional lifting or moving of production equipment (up to 25 lbs) • Work is performed in a combination of open office areas and a dedicated post-production suite • Sensory-rich environment with exposure to video, audio, bright lighting, and colorful products Schedule This is a full-time, on-site role based in Austin, TX. Standard hours are Monday–Friday, 9:00 AM to 6:00 PM, with occasional evenings and weekends as needed to support production schedules, product launches, or special events. Relocation assistance is available for the right candidate! Equal Employment Opportunity Statement At PeachyBbies, we’re all about creating a work vibe as fun and inclusive as our slimes. We’re an equal opportunity employer, focused on building a team with different perspectives, backgrounds, and experiences. Just like our slimes, we celebrate diversity and make sure everyone feels welcome, valued, and empowered to thrive. Join Us! If you’re ready to shape the future of digital content and inspire millions with creativity, fun, and innovation, PeachyBbies is the place for you. Let’s make something amazing—together.
This job posting was last updated on 10/3/2025