$80K - 110K a year
Develop and execute marketing programs and promotional materials to drive consumer engagement and sales, support sales teams, and manage events and activations.
Bachelor’s degree, 5+ years sales or commercial marketing experience, beverage alcohol industry knowledge, strong relationship-building, multitasking, presentation skills, and willingness to travel.
Description: • Develop and execute compelling insight driven programs and activations that align with brand and customer strategies, driving consumer engagement and high ROI • Identify and activate custom promotional materials that engage consumers, measuring effectiveness through sales data and customer feedback • Partner with Business Intelligence to provide National Accounts On Premise and distributor sales teams with the tools and resources to drive the business • Customer facing selling role developing customized, powerful sales material and presentations, serving as the subject matter expert of Palm Bay brands and marketing programs • Consulted internally on national innovation and account specialty items to ensure successful on-premise execution • Assist in planning and logistics for wine tastings, events, and activations • Liaison between brand and National Accounts On Premise sales to ensure constant flow of information • Measure and evaluate on-premise programming initiatives to inform program optimizations and spend efficiency Requirements: • Bachelor’s Degree required • 5+ years of experience in sales or commercial marketing • Beverage Alcohol experience including understanding of the on-premise channel and its dynamics • Ability to develop strong cross-functional relationships, while navigating and resolving interdepartmental challenges • Adept at managing multiple priorities and projects in a fast-paced environment • Enjoys working collaboratively, yet comfortable operating in ambiguity • Creative, strategic thinker with ability to translate data into actionable insights • Skilled presenter • Self-motivated with a sense of urgency • Anticipated travel up to 25% • Fully remote position, location FL preferred Benefits:
This job posting was last updated on 9/1/2025