NUBYT, Inc.

Compensation

Full Description

⚡ High-Priority Role | Senior Product Marketing Manager/501268 Job Role: Senior Product Marketing Manager/501268 Location: Remote, USA Duration: 4 months with possible extension Job ID: 501268 Plus: • Growth marketing/lifecycle marketing experience (B2C specific) • Two-sided marketplace experience (ie. Airbnb, Doordash, Uber) • Prior experience working remotely Tools: Figma, G Suite, Slack, CRM (ie. Hubspot) Senior Product Marketing Manager Job Description Ride by ride, we’re reimagining the world’s best transportation. We envision a world where cities feel small again. Where transportation and tech bring people together, instead of apart. We see the future as community-driven — and it starts with you. Lyft is building out the Product Marketing team to support our rapidly growing platform. The Product Marketing team partners closely with the Product team to determine the strategic direction and positioning of products, drives campaigns when rolling out new products, and optimizes current features to support user growth, engagement, and retention. We are hiring a Senior Product Marketing Manager who is passionate about our technology and has a strong understanding of the customer to help bring new Lyft products to market effectively. We’re looking for a results-driven Product Marketer to lead marketing efforts for our core Safety driver and rider product offerings. This role will entail a combination of both product and growth marketing. RESPONSIBILITIES Be the voice and expert of the target audience. Synthesize user insights, industry trends, and competitive intel to develop recommendations for marketing and product strategies. Leverage behavioral data and user insights to develop GTM plans that fuel new product launches and ongoing product adoption. Rapidly experiment and iterate to improve KPIs such as product adoption and sentiment. Work to understand and share the impact and learnings from initiatives you’re driving. Work cross-functionally with Product, Research, Engineering, Data Science, and Design to drive product strategy and shape the product roadmap. Develop and execute on creative briefs to inform creative and copy teams on campaign design and partner with Marketing Ops for launch and measurement. EXPERIENCE & SKILLS Mandatory: Bachelor’s degree 6+ years experience in Marketing and in B2C Product Marketing Analytical thinker and experience in data-driven marketing. Results driven with the ability to analyze complex data to inform strategic decisions. Experience in applying consumer insights to inform and optimize the product experience. Very strong written and verbal communication skills. Thrives in a fast-paced environment and can adapt quickly to shifting priorities. Must have bias toward action and ability to identify and simplify problems. Experience leading post-launch optimizations including developing testing strategies Strong communication skills and intuition for communication strategy at every level -- within teams, within the company, to users, to press, and other audiences. Experience developing strategies to solve ambiguous and complex problems.. Thanks & Best Regards, Sivaji Katta NuByt, Inc. Phone: +1 (408) 819-0752 EXT: 118 100 Overlook Center, Princeton, New Jersey 08540 Email: sivaji@nubyt.com | Web: www.nubyt.com LinkedIn: https://www.linkedin.com/in/kattasivaji1998071826-lscm/ Job Type: Contract Pay: $72.00 - $127.00 per hour Expected hours: 40 per week Work Location: Remote